via press note:
On its first telecast in 5 weeks opposite Fox’s NFL Playoff-fueled lineup (NFC Wildcard Game) and original programming on NBC, the return of Once Upon A Time made ABC the most-watched TV network in Sunday’s 8 o’clock hour and also led its time slot across all key Women (W18-34/W18-49/W25-54). On its return, Once Upon A Time more than tripled its Adult 18-49 lead-in (+244%) at 8pm to retain 100% of its last airing in the hour on December 2, 2012. In addition, the Disney-owned drama was up over its last telecast in Adults 18-34 (+4%) and Kids 2-11 (+14%), hitting its best numbers since the beginning of November – since 11/4/12.
Also returning after 5 weeks up against the NFL-driven competition and season premiere competition, ABC’s Revenge held nearly all of its audience from its last telecast among Adults 18-49 (96%), while growing its Adult 25-54 delivery (+4%) to its highest rating since November 11, 2012. In the 9 o’clock hour, ABC’s Revenge drew a larger audience than NBC’s season opener of The Biggest Loser and Fox’s comedies (Family Guy/American Dad).
You know the 10pm comedy block numbers were bad when even ABC can’t figure out a way to spin them.
These are two very entertaining shows that is why fans keep coming back even after long time between new shows.
First CBS now ABC bragging about the 25-54 demo. Is the 18-49 demo going to fall by the wayside in the future?
Not a word on the comedy flops Lol.
Once upon a time had strong showing but not up against the football game, it ended before 8pm