Live+7 DVR Ratings: 'How I Met Your Mother' Leads Adults 18-49 Ratings; 'Private Practice' Earns Biggest Percentage Gains, 'NCIS' Viewership Gains in Week 13

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Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and “specials”.

During the thirteenth week of the 2012-2013 season (December 17-December 23), How I Met Your Mother topped the rankings for the week’s DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.1 adults 18-49 ratings points.

Private Practice topped the % adults 18-49 ratings increase from DVR viewing, adding 75% to its Live+Same Day adults 18-49 ratings.

NCIS  led total Viewership gains, adding 3.071 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
HOW I MET YOUR MOTHER-12/17 CBS 3.4 4.5 1.1 32%
NCIS-12/18 CBS 3.3 4.3 1.0 30%
FAMILY GUY-12/23 FOX 2.5 3.5 1.0 40%
PRIVATE PRACTICE-12/18 ABC 1.2 2.1 0.9 75%
2 BROKE GIRLS-12/17 CBS 3.5 4.4 0.9 26%
HAWAII FIVE-0-12/17 CBS 2.4 3.3 0.9 38%
CHICAGO FIRE-12/19 NBC 1.9 2.7 0.8 42%
MIKE & MOLLY-12/17 CBS 3.3 4.0 0.7 21%
NCIS: LOS ANGELES-12/18 CBS 3.0 3.6 0.6 20%
FRINGE-12/21 FOX 1.0 1.6 0.6 60%
VOICE-12/17 NBC 4.2 4.8 0.6 14%
HAPPY ENDINGS-12/18 ABC 1.3 1.8 0.5 38%
X-FACTOR-WED-12/19 FOX 2.7 3.2 0.5 19%
VOICE-TUE-12/18 NBC 4.9 5.4 0.5 10%
VEGAS-12/18 CBS 1.6 2.0 0.4 25%
AMERICAN DAD-12/23 FOX 2.0 2.4 0.4 20%
DON’T TRUST THE B-APT 23-12/18 ABC 1.1 1.4 0.3 27%
X-FACTOR-THU-12/20 FOX 3.1 3.4 0.3 10%
GOSSIP GIRL-MON-12/17 CW 0.8 1.0 0.2 25%
CRIMETIME SATURDAY-12/22 CBS 0.3 0.4 0.1 33%
CRIMETIME SATURDAY 8PM-12/22 CBS 0.3 0.4 0.1 33%
ROCK CENTER-B. WILLIAMS-12/20 NBC 0.8 0.9 0.1 13%
EXTREME MAKEOVER:HOME ED.-12/17 ABC 1.2 1.2 0.0 0%
OT, THE-12/23 FOX 4.0 4.0 0.0 0%
COPS-12/22 FOX 0.9 0.9 0.0 0%

Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
PRIVATE PRACTICE-12/18 ABC 1.2 2.1 0.9 75%
FRINGE-12/21 FOX 1.0 1.6 0.6 60%
CHICAGO FIRE-12/19 NBC 1.9 2.7 0.8 42%
FAMILY GUY-12/23 FOX 2.5 3.5 1.0 40%
HAPPY ENDINGS-12/18 ABC 1.3 1.8 0.5 38%
HAWAII FIVE-0-12/17 CBS 2.4 3.3 0.9 38%
CRIMETIME SATURDAY-12/22 CBS 0.3 0.4 0.1 33%
CRIMETIME SATURDAY 8PM-12/22 CBS 0.3 0.4 0.1 33%
HOW I MET YOUR MOTHER-12/17 CBS 3.4 4.5 1.1 32%
NCIS-12/18 CBS 3.3 4.3 1.0 30%
DON’T TRUST THE B-APT 23-12/18 ABC 1.1 1.4 0.3 27%
2 BROKE GIRLS-12/17 CBS 3.5 4.4 0.9 26%
VEGAS-12/18 CBS 1.6 2.0 0.4 25%
GOSSIP GIRL-MON-12/17 CW 0.8 1.0 0.2 25%
MIKE & MOLLY-12/17 CBS 3.3 4.0 0.7 21%
NCIS: LOS ANGELES-12/18 CBS 3.0 3.6 0.6 20%
AMERICAN DAD-12/23 FOX 2.0 2.4 0.4 20%
X-FACTOR-WED-12/19 FOX 2.7 3.2 0.5 19%
VOICE-12/17 NBC 4.2 4.8 0.6 14%
ROCK CENTER-B. WILLIAMS-12/20 NBC 0.8 0.9 0.1 13%
VOICE-TUE-12/18 NBC 4.9 5.4 0.5 10%
X-FACTOR-THU-12/20 FOX 3.1 3.4 0.3 10%
EXTREME MAKEOVER:HOME ED.-12/17 ABC 1.2 1.2 0.0 0%
OT, THE-12/23 FOX 4.0 4.0 0.0 0%
COPS-12/22 FOX 0.9 0.9 0.0 0%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
NCIS-12/18 CBS 19591 22662 3071 16%
HAWAII FIVE-0-12/17 CBS 10536 13539 3003 29%
CHICAGO FIRE-12/19 NBC 6748 9354 2606 39%
NCIS: LOS ANGELES-12/18 CBS 15482 18023 2541 16%
VEGAS-12/18 CBS 9822 12074 2252 23%
PRIVATE PRACTICE-12/18 ABC 3843 5914 2071 54%
2 BROKE GIRLS-12/17 CBS 10219 12258 2039 20%
HOW I MET YOUR MOTHER-12/17 CBS 8696 10702 2006 23%
MIKE & MOLLY-12/17 CBS 10792 12697 1905 18%
FAMILY GUY-12/23 FOX 5491 7292 1801 33%
FRINGE-12/21 FOX 3021 4360 1339 44%
VOICE-12/17 NBC 13368 14588 1220 9%
VOICE-TUE-12/18 NBC 14129 15324 1195 8%
X-FACTOR-WED-12/19 FOX 8349 9223 874 10%
AMERICAN DAD-12/23 FOX 4214 5063 849 20%
HAPPY ENDINGS-12/18 ABC 3161 3988 827 26%
X-FACTOR-THU-12/20 FOX 9663 10414 751 8%
DON’T TRUST THE B-APT 23-12/18 ABC 2535 3177 642 25%
CRIMETIME SATURDAY 8PM-12/22 CBS 2510 2944 434 17%
CRIMETIME SATURDAY-12/22 CBS 2861 3258 397 14%
GOSSIP GIRL-MON-12/17 CW 1532 1845 313 20%
ROCK CENTER-B. WILLIAMS-12/20 NBC 3504 3766 262 7%
DATELINE FRI-12/21 NBC 3748 3995 247 7%
EXTREME MAKEOVER:HOME ED.-12/17 ABC 4694 4911 217 5%
COPS-12/22 FOX 3046 3203 157 5%


The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR’d TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate – How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show’s LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that’s what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

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