FOX Has 5 of the Top 20 Programs Among Adults 18-49 the Week of December 31

Categories: Press Releases

Written By

January 8th, 2013

via press release:

NATIONAL NIELSEN RATINGS FOR THE WEEK OF DEC 31, 2012 –

JAN 6, 2013

 

During a quiet holiday week, FOX ranked No. 2 among Adults 18-49 and Adults 18-34 and No. 1 among Teens.

 

For the week, FOX had:

 

 

 

  • 6 of the Top 20 programs among Teens: Family Guy (No. 3), THE Simpsons (No. 4 tie), American Dad (No. 6 tie), BOB’S Burgers (No. 8), AT&T COTTON BOWL (No. 10) and MOBBED SP-1/3 9P (No. 17 tie).

 

  • 2 of the Top 20 programs among Total Viewers: AT&T COTTON BOWL (No. 6) and THE Simpsons (No. 17).

 

 

Nightly and Program Highlights

 

MONDAY

8:00-9:00        BONES (RS): (A18?49: 0.6/2, 3.5 Mil Total Viewers)

9:00-10:00      The Mob Doctor (S): (A18?49: 0.4/1, 2.4 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 0.5/2, 2.9 Mil Total Viewers)

 

FOX ranked No. 4 for the night in Adults 18-49 (tie) with a repeat of BONES (0.6/2) and an original The Mob Doctor (0.4/1).

TUESDAY
8:00-8:30        Ben And Kate (RS): (A18?49: 0.7/2, 1.7 Mil Total Viewers)

8:30-9:00        Ben And Kate (RS): (A18?49: 0.5/1, 1.4 Mil Total Viewers)

9:00-9:30        New Girl (RS): (A18?49: 0.7/2, 1.6 Mil Total Viewers)

9:30-10:00      New Girl (RS): (A18?49: 0.8/2, 1.7 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 0.7/2, 1.6 Mil Total Viewers)

 

On Tuesday, FOX ranked No. 4 for the night in Adults 18-49 with encores of Ben And Kate at 8p (0.7/2) and 830p (0.5/1) and New Girl at 9p (0.7/2) and 930p (0.8/2).

 

WEDNESDAY

8:00-9:00        MOBBED (S): (A18?49: 1.0/3, 3.1 Mil Total Viewers)

9:00-10:00      MOBBED (S): (A18?49: 1.1/3, 2.8 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 1.1/3, 2.9 Mil Total Viewers)

 

FOX ranked No. 4 on Wednesday night with MOBBED specials at 8p (1.0/3) and 9p (1.1/3).

 

THURSDAY

8:00-9:00        MOBBED (S): (A18?49: 1.1/3, 2.7 Mil Total Viewers)

9:00-10:00      MOBBED (S): (A18?49: 1.2/3, 3.1 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 1.1/3, 2.9 Mil Total Viewers)
On Thursday, FOX ranked No. 2 for the night in Adults 18-49 and Adults 18-34.

 

MOBBED at 8p (1.1/3) grew +10% among Adults 18-49 from the comparable 8p special on Wednesday night (1.0/3).

 

At 9p a second MOBBED special (1.2/3) improved +9% from Wednesday’s 9p special (1.1/3).

 

FRIDAY
7:30-8:10        AT&T COTTON BOWL PRE-GAME (S): (A18?49: 1.1/4, 4.1 Mil Total Viewers)

8:10-11:38      AT&T COTTON BOWL: OKLAHOMA VS. TEXAS A&M (S): (A18?49: 3.5/11, 11.9 Mil Total Viewers)

8:00-11:00      FOX PRIME: (A18?49: 3.4/10, 11.8 Mil Total Viewers)
FOX ranked No. 1 for the night among Adults 18-49, Adults 18-34 and Teens with the AT&T COTTON BOWL PRE-GAME (1.1/4) and the AT&T COTTON BOWL: OKLAHOMA VS. TEXAS A&M (3.5/11).

FOX posted its highest rated Friday night since Game 7 of the 2011 World Series on 10/28/11 among Adults 18-49, Adults 18-34 and Total Viewers. FOX also delivered the highest rated Friday night this season on any network among Adults 18-49, Adults 18-34 and Total Viewers.

SATURDAY
8:00-8:30        COPS: (A18?49: 0.8/2, 2.5 Mil Total Viewers)

8:30-8:59        COPS 2 (R): (A18?49: 0.9/3, 2.8 Mil Total Viewers)

8:59-10:00      The Mob Doctor (S): (A18?49: 0.6/2, 2.2 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 0.7/2, 2.4 Mil Total Viewers)


FOX ranked No. 3 among Adults 18-49 and No. 2 among Adults 18-34 (tie) on Saturday night with COPS (0.8/2), COPS 2 (0.9/3) and a special The Mob Doctor (0.6/2).

 

SUNDAY

7:00-7:39     NFL OVER-RUN: (A18?49: 14.6/39, 41.4 Mil Total Viewers)

7:39-8:03     THE OT: (A18?49: 7.7/21, 19.6 Mil Total Viewers)

8:03-8:33     THE Simpsons: (A18?49: 4.2/10, 9.0 Mil Total Viewers)

8:33-9:03     BOB’S Burgers: (A18?49: 3.1/8, 6.4 Mil Total Viewers)

9:03-9:34     Family Guy: (A18?49: 3.6/9, 7.2 Mil Total Viewers)

9:34-10:03   American Dad: (A18?49: 2.8/7, 5.6 Mil Total Viewers)

7:00-10:03   FOX PRIME: (A18?49: 6.4/16, 16.0 Mil Total Viewers)

 

On Sunday, FOX won the night in Adults 18-49, Adults 18-34, Teens and all key demos. FOX delivered its biggest night so far this season in Adults 18-49 and Adults 18-34.

 

The conclusion of the NFC WILDCARD GAME (14.6/39) and The O.T. (7.7/21) aired in the 7p hour.

 

Starting off at 803p, THE SIMPSONS (4.2/10) was up +35% from its prior season average (3.1/8), posted its highest rated telecast in a year (since 1/15/12) and was the highest rated entertainment program of the night in Adults 18-49.

 

BOB’S Burgers (3.1/8) was up +55% from its prior season average (2.0/5) and delivered its highest ratings among Adults 18-49 since its series premiere two years ago on 1/9/11.

 

At 9p, Family Guy (3.6/9) gained +24% from its prior average (2.9/7) and earned its highest rated telecast in a year (since 1/15/12).

 

AMERICAN DAD (2.8/7) was up +27% from its prior average (2.2/5) and did its highest rating in over fifteen months (since 9/25/11).

 

 

DECEMBER 31, 2012 – JANUARY 6, 2013

 

TOTAL PRIMETIME

ADULTS 18?49           ADULTS 18?34           VIEWERS (Mil)

FOX    2.3/6                FOX    1.9/6                FOX    6.8

ABC    1.4/4                ABC    1.1/4                ABC    5.1

CBS    1.6/4                CBS    1.0/3                CBS    8.3

NBC    2.7/8                NBC    2.1/7                NBC    8.4

 

 

12/13 FOX Programs: Live + 7 in Adults 18-49

Live+Same Day vs. Live + 7 ratings (available through 12/23/12) among Adults 18-49:

 

12/13 Season through 12/23   Live+Same Day Adults 18-49     Live + 7 Adults 18-49  % Change

BONES                                               2.1/6                                        3.0/8                            +43%

The Mob Doctor                         1.0/3                                        1.4/3                            +40%

Raising Hope                                 1.7/5                                        2.2/7                            +29%

Ben And Kate                                 1.4/4                                        1.7/5                            +21%

New Girl                                          2.4/6                                        3.8/10                          +58%

The Mindy Project                     1.7/4                                        2.3/6                            +35%

The X Factor-Wed                                    3.1/9                                        3.6/10                          +16%

The X Factor-Thu                         2.9/8                                        3.4/10                          +17%

Glee                                                  2.4/6                                        3.8/10                          +58%

Kitchen Nightmares                 1.1/4                                        1.5/5                            +36%

Fringe                                              1.0/3                                        1.6/5                            +60%

The Cleveland Show                 1.8/5                                        2.0/5                            +11%

THE SIMPSONS                                3.1/8                                        3.6/9                            +16%

BOB’S BURGERS                             2.0/5                                        2.3/5                            +15%

FAMILY GUY                                     2.9/7                                        3.9/9                            +34%

AMERICAN DAD                               2.2/5                                        2.7/6                            +23%

 

 

12/13 FOX Programs: Live +7 in Total Viewers

Live+Same Day vs. Live + 7 ratings (available through 12/23/12) among Total Viewers:

 

12/13 Season thru 12/23       Live+Same Day P2+ (Mil.)      Live + 7 P2+ (Mil.)        % Change

BONES                                               7.4                                           9.8                               +33%

THE MOB DOCTOR                         3.6                                           4.7                               +30%

Raising Hope                                 3.9                                           4.9                               +26%

Ben And Kate                                 2.9                                           3.5                               +20%

NEW GIRL                                          4.6                                           7.0                               +54%

The Mindy Project                     3.3                                           4.4                               +33%

The X Factor-Wed                                    8.6                                           9.9                               +15%

The X Factor-Thu                         8.5                                           9.7                               +14%

Glee                                                  6.0                                           9.0                               +50%

Kitchen Nightmares                 3.1                                           3.8                               +22%

Fringe                                              2.8                                           4.3                               +52%

The Cleveland Show                 3.7                                           4.1                               +11%

THE SIMPSONS                                6.7                                           7.6                               +14%

BOB’S BURGERS                             4.4                                           4.8                               +10%

FAMILY GUY                                     5.7                                           7.5                               +31%

AMERICAN DAD                               4.5                                           5.4                               +20%

 

 

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation.  FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year – a feat that has never been achieved in broadcast history – while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.

 
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