'Jimmy Kimmel Live' Tops Leno, Letterman In First Night At 11:35 In Metered Market Ratings
In the preliminary metered market ratings in the markets with local people meters (which include only the 25 largest markets), and are often subject to adjustment in the final ratings, Jimmy Kimmel Live topped the competition in its first night at 11:35 among adults 18-49 with a 1.0 rating to Leno’s 0.8 rating and Letterman’s 0.6 rating. Our polled commenters were mostly way too pessimistic or way too optimistic.
While we typically do not see final late night ratings on a daily basis (we’l see the week’s final ratings next Thursday) the Kimmel move may cause ABC to put out the final ratings in a press release, which we will post. Stay tuned.
via NBC press note:
In Late-Night Metered Markets Tuesday night:
* In Nielsen’s 56 metered markets, household results were: “The
Tonight Show with Jay Leno,” 2.4/6; CBS’s “Late Show with David
Letterman,” 2.7/7; and ABC’s “Jimmy Kimmel Live,” 2.8/8.
* In the 25 markets with Local People Meters, adult 18-49 results
were: “The Tonight Show with Jay Leno,” 0.8/4; “Late Show,” 0.6/3; and
“Jimmy Kimmel Live,” 1.0/5.
* From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.8/6 in
metered-market households and a 0.5/3 in 18-49 in the Local People
* From 12:35-1:35 a.m. ET, “Late Night with Jimmy Fallon” (1.2/4
in metered-market households) tied CBS’s “Late Late Show with Craig
Ferguson” (1.2/4). In the 25 markets with Local People Meters, “Late
Night” (0.5/3 in 18-49) topped “Late Late Show” (0.4/3).
* At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.7/3 in
metered-market households with an encore and a 0.3/2 in adults 18-49
in the 25 markets with local people meters.