'Jimmy Kimmel Live' Tops Leno, Letterman In First Night At 11:35 In Metered Market Ratings

Categories: Broadcast TV,Late Night TV Ratings

Written By

January 9th, 2013

In the preliminary metered market ratings in the markets with local people meters (which include only the 25 largest markets), and are often subject to adjustment in the final ratings, Jimmy Kimmel Live topped the competition in its first night at 11:35 among adults 18-49 with a 1.0 rating to Leno's 0.8 rating and Letterman's 0.6 rating. Our polled commenters were mostly way too pessimistic or way too optimistic.

While we typically do not see final late night ratings on a daily basis (we'l see the week's final ratings next Thursday) the Kimmel move may cause ABC to put out the final ratings in a press release, which we will post. Stay tuned.

via NBC press note:

In Late-Night Metered Markets Tuesday night:

* In Nielsen's 56 metered markets, household results were: "The
Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David
Letterman," 2.7/7; and ABC's "Jimmy Kimmel Live," 2.8/8.

* In the 25 markets with Local People Meters, adult 18-49 results
were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; and
"Jimmy Kimmel Live," 1.0/5.

* From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.8/6 in
metered-market households and a 0.5/3 in 18-49 in the Local People
Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4
in metered-market households) tied CBS's "Late Late Show with Craig
Ferguson" (1.2/4).  In the 25 markets with Local People Meters, "Late
Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/3).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in
metered-market households with an encore and a 0.3/2 in adults 18-49
in the 25 markets with local people meters.

 
  • Max Vrany

    @Bill, much of the top 25 markets are O&O’s, which rarely preempt network programming, and certainly air the whole schedule.

  • Pundit

    “Wonderful!! Go Jimmy, beat Leno!!”

    Real victims: Nightline and Letterman. Leno audience won’t budge

  • Pundit

    “much of the top 25 markets are O&O’s, which rarely preempt network programming, and certainly air the whole schedule.”

    Also skew urban and skew Letterman/Kimmel

  • http://tvbythenumbers.com Bill Gorman

    “@Bill, much of the top 25 markets are O&O’s, which rarely preempt network programming, and certainly air the whole schedule.”

    Indeed. My comment wasn’t directed at the claim that JKL was aired out of timeslot, more that adjustments in the finals were common and that they should not be attributed to anything “special” like that, they happen all the time just because the smaller markets added often have different ratings.

    ““much of the top 25 markets are O&O’s, which rarely preempt network programming, and certainly air the whole schedule.”

    Also skew urban and skew Letterman/Kimmel”

    Yes.

  • Chris

    My market did not air Kimmel at his new time. They aired Two and Half Men and then According to Jim during the hour Kimmel was supposed to be on.

  • Jim

    Kümmel was on in regular timeslot in Buffalo

  • Neal

    Diana, as others have noted Leno was #2 not #3!

    Pundit, so true. Leno has the most loyal fans in late night who stick with him!

  • GARebelman

    Night 1 Kimmel likely due to initial interest. Though that isn’t a slam dunk for initial interest. We shall see hoe he pans out by next week when nobody cares but his own fans at that stage.

  • Dan

    Letterman was not a victim last night. His overnights historically skew low while Leno’s skew high. Dave will have been at least a 0.7 or maybe 0.8 while Jay was likely 0.7. Dave’s share shows higher than Leno’s which is usually a good clue.

  • Amy

    I’m a Stewart/Colbert fan also.

  • Dan

    Leno is just the worst. Johnny Carson is rolling over in his grave seeing what Leno has done to Tonight Show. Such a disgrace.

  • Joel

    Of course Kimmel is going to get at least a 1.0 with all the hype about his new timeslot. Give it a week or two and he’ll be at 0.8

  • fakeem

    Has Jimmy Kimmel LIVE ever been “live”? For the 10 years he’s been on ABC, the show always runs a graphic saying “Recorded Earlier”. Whatever happened to truth in advertising. Doing a truly live show may be a better gimmick.

  • SamG

    Leno is the easily the worst talk show host. How anyone can like him is beyond me. He is not funny and very annoying especially when he’s the only one laughing at his inane jokes.

  • C.S.Strowbridge

    Justin:
    “Q: How many shows have great premiers but then drop off horribly?
    A: Almost all of them.

    Take that for what you will.”

    I think that’s all that needs to be said for now. Check back in a month and see how it is then.

  • Justin

    @Joel

    If he’s lucky

  • jcfreder

    JKL originally started live, but I don’t think that lasted long.

    ABC’s own press release (elsewhere on this site) says that JK didn’t even beat Leno in total audience or 18-49. That seems like a disaster to me for a “first night.”

  • Santana G.

    Leno and Letterman will still own that timeslot.

    They should’ve just left Nightline there.

  • Neal

    Sam, what planet are you on? Leno has been #1 in the ratings for most of the last 20 years!

  • Douglas in TN

    Neal/ Mario…others are entitled to their opinions.

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