ABC’s 'Jimmy Kimmel Live' Beats Leno and Letterman With Its Best Numbers Yet at 11:35PM

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

January 11th, 2013

via press release:

ABC’s “Jimmy Kimmel Live” Sees its Best Numbers Yet in its New Time Slot

 

“JKL” is Late-Night’s No. 1 Talk Show in Adults 18-49 on Thursday, Beating

NBC’s “The Tonight Show” and CBS’ “The Late Show” by More Than 30% Each

 

“JKL” Beats its NBC and CBS Competition in Each of the Top 5 U.S. Markets

 

 

“Jimmy Kimmel Live”

On Thursday, January 10, 2013, ABC’s “Jimmy Kimmel Live” delivered its best numbers yet in its new 11:35 p.m. time slot on its third day, spiking over Wednesday by 11% in Total Viewers (3.167 million vs. 2.859 million) and by 15% in Adults 18-49 (1.241 million vs. 1.083 million). In fact, with Thursday’s telecast (3.167 million) and Tuesday’s debut (3.097 million), “JKL” scored 2 of its Top 3 most-watched episodes ever.

 

  • “Jimmy Kimmel Live” ranked as Thursday’s No. 1 talk-show in late-night in Adults 18-49 (1.241 million), beating NBC’s “The Tonight Show with Jay Leno” by an impressive 32% (938,000) and CBS’ “The Late Show with David Letterman” by a best-yet 34% (929,000).

 

  • Through its first 3 days in its new time slot (Tuesday-Thursday), “JKL” (1.070 million) is leading “The Tonight Show” by 3% (1.037 million) in Adults 18-49 and CBS’ “The Late Show” by 23% (870,000).

 

  • In the 25 markets with Local People Meters, “JKL” ranked No. 1 in its time periods in Adults 18-49 in each of the Top 5 U.S. markets: New York, Los Angeles, Chicago, Philadelphia and Dallas.

 

 

PROGRAM AVERAGES        TOTAL VIEWERS      A18-49(000)/ Rtg

 

Thursday, 01/10/13

ABC “JKL”                 3,167,000         1,241,000/ 0.98     

NBC “Tonight Show”        3,400,000           938,000/ 0.74

CBS “Late Show”           3,289,000           929,000/ 0.73

 
  • The Cool Max

    WOW!! Great job Jimmy!!

  • GARebelman

    Not too bad. Though the overnights had him at 1.2 demo and he shot back down when they pushed for the finals.

  • Gary Middleton

    GAR, that 1.2 may have just been a typo and based on “1.2 million viewers”. That same paragraph said these were “Wednesday” results. With so many press releases, it looks like they’re not being as careful as usual.

    I’m not so sure we’re getting late night finals, that may have just been a Tuesday special.

  • Gary Middleton

    I take it back, GAR, I think you’re right. With the share number next to it, it’s clearly the people meter number. Kimmel is killing in the cities.

  • harsh reality

    Problem is, how long will this last?

    I wonder privately how NBC wishes they were able to axe Leno instead of Conan now.

  • robert

    Love Jimmy Kimmel.

  • GARebelman

    Thursday is ABC’s best night Gary so we’ll see if this holds up tomorrow. This is NBC’s weakest night. Will be interesting to see how this turns out in the weeks to come.

  • Gary Middleton

    “I wonder privately how NBC wishes they were able to axe Leno instead of Conan now.”

    They don’t have to wish it, they can axe him. His contract is up next year.

  • Gary Middleton

    “Thursday is ABC’s best night Gary so we’ll see if this holds up tomorrow. This is NBC’s weakest night.”

    It’s true, GAR. And if Jimmy is in more of a spotlight, then that rerun night will probably start to become more of a liability. I wonder if ABC is going to start to release numbers that only include new episodes, like Comedy Central used to.

    The key in my mind is that Jimmy has the potential to turn a huge lead-in into a huge number where his clearance is near 100%. Whereas Dave and Jay’s demo potential seems capped. That’s the whole reason to go with a younger guy, the plausible idea that you can grow the demo. We’ll see.

  • USAmerica1st

    Impressive start. Some funny, entertaining shows and the time just flies by. A great ‘Coco-like’ alternative to Leno and Letterman. Staying power is the question and funny monologs, great ‘couch’ guests, and outstanding musical guests is the answer.

  • Joseph

    This is all due to curiosity viewing.

    I doubt Kimmel can keep it up.

    I still think that the ratings will dive so far that come September, ABC will put “Nightline” back at 11:30 P.m. (ET/PT), and push Kimmel back to 12 Midnight.

  • Oliver

    Networks don’t care about winning timeslots beyond PR value, they carel about ratings. Kimmel can be 3rd and still be a success for ABC.

  • Neal

    Leno still won in total viewers and he won Wednesday too!

    Harsh reality, Conan’s ratings are horrible and no one watches him. NBC would never touch him now!

  • Justin

    @Neal

    I agree, Kimmel was below Letterman. That’s not a good sign.

  • Dan

    Neal/Mario, now you are just getting desperate. We all know (including you) that you can’t “win” in total viewers because total viewers are meaningless.

  • Neal

    Leno will be on top again soon enough and you guys all know it!

  • Nick

    With a 2.8 demo leadin, I would hope Kimmel would win. Leno had what, a 1.1? All this proves is two things: whoever has the best leadin will win the timeslot, and Leno’s audience is extremely loyal.

  • Douglas in TN

    True.

    But at least Kimmel says what any rational human being would say (much to Mario’s/ Neal’s chagrin)…that there is no king of late night anymore. They pie is cut up now into too many pieces.

    http://www.usatoday.com/story/life/tv/2013/01/11/kimmel-press-tour/1828233/

  • Gary Middleton

    Doesn’t make a lot of sense to say the crown retired with Carson. Leno dominated late night for a very long time.

    I do really like Kimmel’s lowballing of his own expectations. I feel like Jimmy Kimmel is built for a very long run.

  • Douglas in TN

    True, Leno won in the numbers race for years, but he, because of more choices, never had the mathematical superiority Carson did. In his day, Carson’s competitors were usually far back in the rearview mirror.

    The days of one late night show dominating in such a fashion is gone, never to be seen again. There are days I remember Johnny winning an evening with 13 million viewers. We’ll never see that again, either.

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