TV Ratings Saturday: Football Scores a Touchdown, 'Miss America' Down

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January 13th, 2013

Scoreboard FOX CBS ABC NBC
Adults 18-49: Rating/Share 8.5/23 4.3/12 1.3/4 0.5/1
Total Viewers (million) 24.027 14.005 5.721 1.641

Due to the nature of live  programming the ratings for CBS and  FOX (NFL Football) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

FOX was number one last night with adults 18-49 and with total viewers.

On FOX, The 49ers-Packers game earned a preliminary 8.5 adults 18-49 rating from 8-11PM.

On ABC, a special Miss America themed 20/20 garnered a 0.6 adults 18-49 rating. The Miss America pageant scored a 1.6 adults 18-49 rating down 11% from last year's 1.8.

On CBS, 48 Hours garnered 1.3 adults 18-49 rating, up 18% from last week's 1.1 adults 18-49 rating.


Broadcast primetime ratings for Saturday, January 13, 2013

Time Net Show 18-49 Rating/Sh Viewers (millions)
8:00 CBS Football Overrun - Live 10.1/28 30.78
FOX NFL Football (8-10PM) - Live 8.5/23 24.03
ABC 20/20 Pageant Confidential 0.6/2 3.01
NBC The Biggest Loser (8-10PM) - R 0.5/1 1.50
9:00 ABC The 2013 Miss America Competition 1.6/4 7.08
CBS Criminal Minds - R 1.5/4 5.58
10:00 CBS 48 Hours 1.3/4 5.72
NBC Deception - R 0.4/1 1.92

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • ChipL

    Miss Montana, with autism, didn’t make it out of the top 16 … Brooke Burke in her usual ditzy way announced that contestants were shopping at Las Vegas’s “Fashion Mall Show” instead of the Fashion Show Mall … the ten competitors making it to the talent competition included three tap dancers and a baton twirler … and they didn’t play the recording of Bert Parks singing “There She Is, Miss America” when the winner was crowned, as they did last year … I’m guessing that ratings dropped every half-hour.

  • Melissa

    I hate that we’ll never be able to see the final football numbers.

  • rob60990

    “I’m guessing that ratings dropped every half-hour.”


  • Ultima

    I hate that we’ll never be able to see the final football numbers.

    They’ll be in the “Broadcast Top 25″ on Tuesday.

  • Max Vrany

    @Melissa, No doubt CBS and FOX will put out press releases. Sports Media Watch (http://www.sportsmediawatch.com/) should have them as well.

  • Max Vrany

    @Ultima, the FOX game will be the Top 25. I don’t know if the CBS game will be or not.

  • HalCapone

    NBC barely showing a pulse—just like old times. Interesting competition: T&A vs big, sweaty jocks. I think only Miss Full Frontal Nude America might achieve bigger ratings against gridiron play.

  • Fan

    I though CBS aired a repeat of CSI last night.

  • jr

    Those numbers are low for playoff football. Especially the double overtime game. I thought it would reach 40 million.

  • kbmv

    Peyton Manning chokes again, what else is new? Colin Kaepernick was awesome to watch. But he does run a lot. We saw what happened to RG3.

  • http://tvbythenumbers.com Bill Gorman

    “Those numbers are low for playoff football. Especially the double overtime game. I thought it would reach 40 million.”

    Those are preliminary number that cannot be relied upon for accurate estimates. They will definitely be adjusted up. Wait until the final ratings.

    For example, in the preliminary ratings, the last hour of the Giants/Packers game (on Sunday) last season averaged 40m, but in the final ratings the entire game averaged 45m. (which was the highest viewership ever for a Divisional Round game so far).

    “I don’t know if the CBS game will be or not.”

    Since the CBS game was not scheduled in primetime, we will not get its numbers in our regular information, although as others have noted, we will almost certainly get press releases, maybe from both CBS and the NFL, with the numbers.

  • Ultima

    I though CBS aired a repeat of CSI last night.

    They had one scheduled, but then had a huge overrun from overtime in the football game, so in most of the country they just went straight to Criminal Minds at 9/8c. CSI may still have aired out west.

  • Ultima

    Peyton Manning chokes again, what else is new?

    I thought it was the safety who didn’t grasp that concept of a prevent defense that choked… ;)

  • Tested

    I think the Miss America numbers are great considering the night and the competition.

  • kbmv


    I get that. The defense didn’t do it’s job, but Peyton had 3 turnovers and he had his chances in overtime and couldn’t get it done. He has 11 playoffs losses which is tied for most all time. And 8 losses were one and done. He’s a great regular season qb. He’s another Brett Favre.

  • jp

    The final numbers will show Fox and CBS finishing 1&2 for the night. The Packers vs San Fran was close until middle of the 4th quarter.


    No Bert Parks singing “There She Is, Miss America!”

    An absoulte outrage, I must say!


    Correction: An absolute outrage

  • Freddy Arrow


    “He’s a great regular season qb. He’s another Brett Favre.”

    Favre had a higher QB rating in the post season than he did in the regular season.

  • snoot

    I’d like to be able to see the OT period ratings in the first game vs the first quarter of the late game.

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