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TV Ratings Sunday (Updated): 'Once Upon A Time' & 'Revenge' Fall, Special 'Hawaii Five-0' Strong as Football Sacks the Competition

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Written By

January 21st, 2013

Scoreboard CBS ABC FOX UNI NBC
Adults 18-49: rating/Share 11.9/29 1.7/4 1.6/4 0.9/2 0.8/2
Adults 18-34: Rating/Share 10.2/28 1.2/3 1.7/5 0.8/2 0.6/2
Total Viewers (million) 34.545 5.929 3.349 2.310 2.436

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Due to the nature of live programming the ratings for CBS (NFL Football and Hawaii Five-0) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

On CBS, NFL Football: Ravens at Patriots scored a preliminary 14.6 adults 18-49 rating from 7-10PM. Update: A special episode of Hawaii Five-0 earned a Time-Zone Adjusted Fast National 3.4 adults 18-49 rating. This number is unlikely to change significantly in the finals. Check the finals, which probably will not be available until Wednesday this week due to the MLK holiday, for accurate football numbers.

On ABC, America's Funniest Home Videos garnered a 1.3 adults 18-49 rating down 7% from last week's 1.4. Once Upon A Time earned a season low 2.4, down 14% from last week's 2.8 adults 18-49 rating. Your predictions were too optimistic.  Revenge scored a season low 1.7 among adults 18-49 down 15% from last week’s 2.0.

 

Broadcast primetime ratings for Sunday, January 20, 2012:

Time Net Show 18-49 Rating/Share Viewers (Millions)
7:00 CBS NFL Playoffs: Ravens at Patriots (7-10PM) - Live 14.6/34 41.53
FOX Bob's Burgers - R 1.5/4 3.17
ABC Amerca's Funniest Home Videos 1.3/3 6.27
NBC The Biggest Loser - R (7-9PM) 0.7/2 2.18
7:30 FOX The Cleveland Show - R 1.3/3 2.86
8:00 ABC  Once Upon A Time 2.4/6 7.71
FOX  The Simpsons - R 1.8/4 3.99
8:30 FOX Bob's Burgers - R 1.5/3 3.22
9:00 ABC Revenge 1.7/4 5.71
FOX Family Guy - R 1.6/4 3.45
NBC The Biggest Loser - R (9-11PM) 1.0/2 2.68
9:30 FOX American Dad - R 1.6/4 3.40
10:00 CBS Hawaii Five-0
3.4/10 12.90
ABC Shark Tank - R 1.3/3 4.02

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Billy

    I don’t think last night’s showing will do very much for Hawaii 5-0. It dropped so much during the second half hour shows people simply had it on after the game and then turned it off. CBS could have done much better with that time slot.

  • eridapo

    @Overdamoon

    The Fast Nationals have already accounted for the Time Zone discrepancies. Also per local CBS (LA and SD area stations), H50 was scheduled for 7PM.

  • Ateofi

    @Billy
    CBS wanted to ensure biggest exposure for the show due to lower ratings this season. Surely the network hoped for better ratings and so did the fans od the show.

  • toons

    lived with this for 8 years with desp housewives… almost every year the series started strong in the fall… got crushed by football, pre emptions, grammys, oscar break… and always lost an audience that never came back…

  • Michael

    Revenge season 1 >>>> Revenge season 2! It was much better when Victoria and Conrad were Emily Thorne’s main nemesis. Season 2 they introduced so many irrelevant characters, to add on to the main plot.

  • Sarah

    Wow at Revenge. I still watch, but I can see why the ratings are dropping. It’s not half as good as the first season, it’s like a completely different show.

  • Guest

    Those FOX numbers aren’t so bad.

  • CrimTV

    Woah just a 3.4 for H50?!

  • Josh

    Revenge still won its time slot and I know it will be adjusted up in the final ratings. It is a great show with exceptional acting and constant twists and turns that keep the show going.

  • Tested

    Remarkable stat of the night: The 23 year old show “The Simpsons” was Fox’s highest-rated show.

  • Ultima

    @CrimTV
    Woah just a 3.4 for H50?!

    For comparison, last year on FOX, American Idol had a 7.9, despite not starting until nearly 11:00pm.

  • bluejays

    God that’s low for Revenge!! Even with football and I love this show. Why do all the shows I love start to die???? Nooooo.

    It’s like ABC like to kill their shows the way they put them on repeatedly against high profile events. They did the same with other shows like Desparate Housewives.

    As for HFo – can’t comment until we know the final numbers. But it’s done very well for two years for CBS in a tough slot and then it really struggled, but its picked back up for the last couple months to be the same as other ten pm shows on CBS, or higher, and they shouldn’t be too quick to cart it off to Sundays etc.

  • Josh

    @Michael

    Revenge did not add irrelevant characters it is showing us that it wasn’t just Victoria and Conrad who framed Emily’s dad that it is much deeper than that. Conrad was blackmailed by this group “the Initiative.” He was probably told that if he didn’t frame David Clark they would kill his family. It seems like the “Initiative” is almost like a terrorist group and they use people to make money off horrible terrorist acts and then blackmail those unsuspecting people into framing someone else for the crime. It is a tangled web of deceit, corruption, blackmail and revenge. I agree they need to tie up some story lines soon like the Ryan’s going after Jack and Declan for the revenge of their fathers death, but the writers have a plan in mind and we must be patient.

  • Mike

    Yikes, H50 lost 76% of the lead in. Not even 13 million viewers. Lets hope CBS gets better luck with Elementary because H50 wasted the slot.

  • Ultima

    @Michael
    Didn’t they do something similar with Lost?

    The first two seasons of Lost aired in a traditional format. For the third season, they did a short fall run of 6 eps, followed by an uninterrupted Feb-May run. Subsequent, shorter seasons were all scheduled for midseason starts.

    People like to say that the season 3 hiatus hurt the show, but they conviently ignore the move from 9pm behind DWTS to 10pm and the fact that the season 3 premiere to finale decline was the same as season 2′s.

  • bluejays

    @Ateofi – I’m a fan of HFO but the show hasn’t had the same pull for me since the end of season 2. I hated the finale of season two and the premier ep of season three. And its not the cast or the scenery or the action, its the writing. There are some golden eps but overall the writers pulled in too much complicated stuff, toned down the fun and upped the angst to a ridiculous degree. If it dies, the writing killed HFO.

    Having said that, and although the numbers for tonight are pretty bad, its doing okay in its normal slot, compared to other ten pm shows on CBS, and I doubt any of their other ten pm fair would have done any better!

  • Blake

    And the “ABC is trying to kill their shows” type of comments keep pouring in.

    @bluejays

    So, you’re suggesting ABC should have aired Revenge like this:

    1 episode (after the Christmas break)
    2 weeks off (Globes, football)
    1 episode
    2 weeks off (Superbowl, Grammys)
    1 episode
    1 week off (Oscars)

    Isn’t that exactly what people were complaining about last year? It appears ABC will always be stupid/morons/[insert insult] to some people regardless of what they do.

  • Cath

    The real question is why run new episodes when there is a BIG football game running opposite? Not the smartest move and a repeat would have done just as well.

    Wonder what they are running against the Super Bowl?

  • bluejays

    @chezmoi – I think right now CBS are trying to improve the ratings of ALL their ten pm shows. Unlike the haters – anyone with clear thinking can see that HFO is doing the same as their other ten pm offerings. Which is pretty low for CBS – even taking season to season drops into account. Last year CBS ruled the ten pm slot and this year its struggling to get any hits like Revolution (or Scandal is possibly building to be). Elementary, HFO and CSI are bunched together leading the pack but none of them get stellar ratings. I expect CBS just want any one of their ten pm shows to pull ahead of the pack and do well.

    On the last few months ratings though HFO is in no more danger than Elementary or CSI.

  • Ultima

    @toons
    lived with this for 8 years with desp housewives… almost every year the series started strong in the fall… got crushed by football, pre emptions, grammys, oscar break… and always lost an audience that never came back…

    You lived in complete denial for 8 years? Why did you stop when the show was canceled? 8O

    Season 1 – ended on series high

    Season 2 – January high on championship weekend; did worse the week after the Grammy’s that against them; up from that point for the finale

    Season 3 – both February airings had the same rating, was up from that for the post Academy Awards episode

    Season 4 – writer’s strike

    Season 5 – again both February airings had the same rating and it was up from that in March

    Season 6 – alternate schedule due to Olympics, but from 17 January through 14 March, the five airings had virtually identical ratings

    Season 7 – post Academy Awards episode had higher ratings than previous 3 episodes

    Season 8 – barring dips against big events, ratings were flat from midseason on

    I think what you saw was the fall to spring decline that every show faces and the season to season decline that every show faces (which for serial dramas also lacks the syndication bump that sitcoms and procedurals can get).

    It had nothing to do with how ABC scheduled the show.

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