'The Bachelor' Hits Season Highs & 'Castle' Posts Top Number Since October
via press note:
With The Bachelor and Castle on the rise, ABC delivered its top rated Monday among Adults 18-49 since November 19, 2012 with regular programming. ABC ranked #1 on the night with Adults 18-34, Women 18-34 (2nd week in a row) and Women 18-49.
Building for the 2nd straight week in Adults 18-49 (+4%), ABC’s The Bachelor beat NBC’s The Biggest Loser 14 in head-to-head competition from 8-10pm. The ABC unscripted series continued to lead time slot among its core audience of Women 18-34 and stood as Monday’s #1 series for the 3rd straight week. The Bachelor hit season highs across all key Adult demos (AD18-34/AD18-49/AD25-54). In fact, the show delivered 16-month highs for ABC in the 2-hour time period in Adults 18-34 and Women 18-34 – since 9/19/11.
During the 10 o’clock hour, ABC’s Castle more than doubled the audience NBC’s Deception (+141%) and led by increasing margins with key Adults: AD18-49 (+54%) and AD25-54 (+73%). Castle ranked #1 in its slot with Adults 18-34 and all key Women (W18-34/W18-49/W25-54). Gaining 5% week to week in Adults 18-49, Castle equaled its highest rating since October – since 10/29/12. In addition, the ABC drama earned the series’ best Adult 18-34 rating in nearly 1 year – since 2/27/12.