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TV Ratings Sunday : NFL Pro Bowl Down From Last Year, 'The Mentalist' Slides + 'Good Wife' Hits Series Low

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January 28th, 2013

Scoreboard NBC FOX CBS ABC UNI
Adults 18-49: Rating/Share 3.3/8 1.9/5 1.5/4 1.2/3 0.9/2
Adults 18-34: Rating/Share 2.8/8 2.1/6 0.8/2 0.8/2 0.7/2
Total Viewers (million) 9.887 3.948 9.670 5.204 2.580

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Due to the nature of live programming the ratings for NBC (Pro Bowl) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC was number one among adults 18-49 and with total viewers.

On NBC, The Pro Bowl earned a 3.3, down three tenths from last year's 3.6 fast national rating (last year's game later adjusted up to a 4.3)

On FOX The Cleveland Show scored a 1.2, down a tenth from its last original's 1.3 adults 18-49 rating. The Simpsons was even with the 2.4 it earned two weeks ago. Bob's Burgers earned a 2.0, down three tenths from its last original's 2.3 adults 18-49 rating. Family Guy earned a 2.8, down four tenths from the 3.2 its last original earned. American Dad earned a 2.1, down three tenths from its last original's 2.4.

On CBS, The Good Wife earned a series-low 1.5, down four tenths from its last original's 1.9 adults 18-49 rating. Your predictions were far too optimistic. The Mentalist  garnered a 1.8, down three tenths from its last original's  2.1 adults 18-49 rating. Earlier in the night, 60 Minutes earned a 1.7, down more than a full point and a half from its last original's 3.3 adults 18-49 rating.

On ABC, Hallmark movie The Makeover earned a 1.1 adults 18-49 rating. Last year's Hallmark movie ( A Smile as Big as the Moon) earned a 1.5 adults 18-49 rating.

 

Broadcast primetime ratings for Sunday, January 27, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM NBC Pro Bowl Pre-Show 3.0 9 10.22
ABC America's Funniest Home Videos -R 1.8 5 6.88
CBS 60 Minutes 1.7 5 11.54
FOX Bob's Burgers -R 0.8 2 1.92
7:30PM NBC NFL Pro Bowl 3.3 8 9.84
FOX The Cleveland Show 1.2 3 2.55
8:00 PM FOX The Simpsons 2.4 6 5.30
CBS NCIS -R 1.0 2 7.55
ABC Once Upon A Time -R 0.9 2 3.60
8:30 PM FOX Bob's Burgers 2.0 5 4.14
9:00PM FOX Family Guy 2.8 7 5.56
CBS The Good Wife 1.5 4 9.29
ABC The Makeover (9-11PM) 1.1 6 5.17
9:30PM FOX American Dad 2.1 5 4.19
10:00 PM CBS The Mentalist 1.8 5 10.30

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • dexx

    The Rock main eventing WWE’s royal rumble may have helped sway some younger viewers. Even ESPN has given it some attention and some media outlets since he is of course a movie star now. Network and cable television sometimes do have competition. Then again, maybe it wasn’t much of a factor at all.

  • WN

    I realized what they were doing, r0ckmypants, I just didn’t see the point. I don’t tune in to American Dad to watch them play with theatrical conventions. 5 or 10 minutes of the stuff would have been fine by me, but not a whole episode. It just became tiresome.

  • Len

    I know a lot of former or casual wrestling fans who had interest in the ppv, even though they usually wouldn’t. If enough others had that same mentality it could have been a minor factor.

  • TomJH

    CBS giving the Pro Bowl to NBC sure did pay off!

  • gerry

    @ denverdean – but they don’t, which is why they’ll pick up gw and cancel mentalist.

  • Croq

    @TheFollowing – “NBC wins the night.”

    Not a statement you see very often these days… :)

    Regarding TGW, I’m sad to see such bad ratings. I hope if they do cancel it, they do so far enough in advance to allow it a proper series finale.

  • K

    Be a shame for CBS to cancel TGW and keep H50.

  • ReallyTired

    Girls, Enlightened on HBO.

    Shameless on SHO.

    That was my Sunday viewing.

  • PhilipM

    TGW’s fate depends on how irrational CBS wants to continue to be. If there was no syndication deal on the horizon, how would it make any business sense to renew TGW? CBS is leaving money on the table right now. A 1.5 rating and 9.3 million viewers without any competition? That’s beyond bad for CBS.

    A syndication deal would be a game changer, obviously. Without it, CBS is looking just a bit desperate.

  • Mon

    The Good Wife and Blue Bloods back-to-back on the same night? Good luck with that. TGW did awful. It didn’t have lead-in two weeks ago but was able to pull a 1.9. It’s not winning awards anymore, no syndication deal yet so it doesn’t make any sense to bring it back next season for more than a half-season. If CBS keeps holding on to TGW and BB longer than should be, then what would its schedule look like 5 years from now? It’s ridiculous they are force retiring veteran shows for these two dramas just for imaginary syndication.

  • SJ

    Wasn’t there a golf overrun in some parts of the country? If so, maybe NCIS’ repeat ratings are included in TGW’s prelims and will be factored out in the finals. One could only hope…

  • Cj morton

    The good wife is as good as gone!! :)

  • Patrick Ausgewahlt

    The Cleveland show did better last week as a REPEAT against the CHAMPIONSHIP game. What is this madness!?

  • John A

    Fox should have aired The Cleavland show on Tuesday. It couldnt have done as bad as Ben and Kate.

  • Rick

    Gotta love the idiots who never watched TGW but who say it sucks.

    These same people love reality garbage and praise high ratings for stuff like THE TASTE and HONEY BOO BOO.

    And to the person who said no one watches REVENGE and TGW? Uh…I do, and so do plenty of others.

    I will never understand why some people are ecstatic over low ratings on shows that others love.

  • DW

    a 20 % increase is nice. but to switch places over 3/10 of a point wouldn’t bring either shows ratings up. you can get rid of the god wife all you want but you have to put in something that will bring in ratings. the mentalist isnt it. its doing fine at 10 but CSI LV is doing better on wednesdays and cbs owns that one so move it to sundays.

  • SJ

    @John A

    Fox should have aired The Cleavland show on Tuesday. It couldnt have done as bad as Ben and Kate.

    …and yet it does exactly as poorly as that show!

  • Paul P

    @ Rick – The wife & I watch TGW & always have. I don’t thinkl you have to be a Honey Boo Boo fan to realize the scripts are horrible this year on TGW!!!!!! They should keep Vegas over it.

  • Chris

    @SJ

    At least in Phoenix, there was golf overrun of about 15 minutes.

  • CBSviewer

    Oh The Good Wife ! It’s probably CBS’s biggest problem this year. The Show has awful ratings on Sunday and there is no syndication deal yet.
    If CBS moves it to Friday next Season, it’ll get worst ratings and Blue Bloods is already low rated. Both Shows will be canceled next year. CBS should cancel The Good Wife now and Renew CSI: NY instead (which is getting higher ratings on the “death slot”).

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