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TV Ratings Sunday : NFL Pro Bowl Down From Last Year, 'The Mentalist' Slides + 'Good Wife' Hits Series Low

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January 28th, 2013

Scoreboard NBC FOX CBS ABC UNI
Adults 18-49: rating/Share 3.3/8 1.9/5 1.5/4 1.2/3 0.9/2
Adults 18-34: Rating/Share 2.8/8 2.1/6 0.8/2 0.8/2 0.7/2
Total Viewers (million) 9.887 3.948 9.670 5.204 2.580

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Due to the nature of live programming the ratings for NBC (Pro Bowl) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC was number one among adults 18-49 and with total viewers.

On NBC, The Pro Bowl earned a 3.3, down three tenths from last year's 3.6 fast national rating (last year's game later adjusted up to a 4.3)

On FOX The Cleveland Show scored a 1.2, down a tenth from its last original's 1.3 adults 18-49 rating. The Simpsons was even with the 2.4 it earned two weeks ago. Bob's Burgers earned a 2.0, down three tenths from its last original's 2.3 adults 18-49 rating. Family Guy earned a 2.8, down four tenths from the 3.2 its last original earned. American Dad earned a 2.1, down three tenths from its last original's 2.4.

On CBS, The Good Wife earned a series-low 1.5, down four tenths from its last original's 1.9 adults 18-49 rating. Your predictions were far too optimistic. The Mentalist  garnered a 1.8, down three tenths from its last original's  2.1 adults 18-49 rating. Earlier in the night, 60 Minutes earned a 1.7, down more than a full point and a half from its last original's 3.3 adults 18-49 rating.

On ABC, Hallmark movie The Makeover earned a 1.1 adults 18-49 rating. Last year's Hallmark movie ( A Smile as Big as the Moon) earned a 1.5 adults 18-49 rating.

 

Broadcast primetime ratings for Sunday, January 27, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM NBC Pro Bowl Pre-Show 3.0 9 10.22
ABC America's Funniest Home Videos -R 1.8 5 6.88
CBS 60 Minutes 1.7 5 11.54
FOX Bob's Burgers -R 0.8 2 1.92
7:30PM NBC NFL Pro Bowl 3.3 8 9.84
FOX The Cleveland Show 1.2 3 2.55
8:00 PM FOX The Simpsons 2.4 6 5.30
CBS NCIS -R 1.0 2 7.55
ABC Once Upon A Time -R 0.9 2 3.60
8:30 PM FOX Bob's Burgers 2.0 5 4.14
9:00PM FOX Family Guy 2.8 7 5.56
CBS The Good Wife 1.5 4 9.29
ABC The Makeover (9-11PM) 1.1 6 5.17
9:30PM FOX American Dad 2.1 5 4.19
10:00 PM CBS The Mentalist 1.8 5 10.30

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • r0ckmypants

    @KT – “As a female in the key demo, I didn’t watch network TV last night. Instead, it was the SAG Awards on TNT for me.

    Perhaps that might explain the numbers from last night.”

    As a male in the key demo, I watched the SAG Awards too.

    So if we both stood in for our respective demos, every single person watched the SAG Awards last night. Which is why you can’t say things like that, because it’s clearly untrue.

  • Carm

    Why Oh Why do shows have to be canceled???? Why not let them run it’s course than cancel.
    The Good Wife is a very Good Show, as is The Mentalist!!
    They are in a bad spot. But I Love these shows.
    How about Last Man Standing???? Seriously on The Bubble? That is a great show! Family humor. LEAVE IT ALONE!!!!!! It’s one of the best Breathe taking Comedy Shows out there!
    Take off Betty White’s RockerS! THAT IS A STUPID STUPID SHOW!!!

  • Rob

    @Bill Gorman
    “Where have all you bingo players been for the last several years of terrible TGW ratings?”

    I think since the ratings for TGW have declined relatively slowly (for a low rated show) rather than just plummet all at once, a lot of the “excuses” don’t come out because we know the show just doesn’t have the 18-49 audience. Though low, the ratings have been mostly steady. I think this was a rare big drop for TGW, so the excusers are coming out the woodwork.

    I can add one excuse: I am sure that most people that usually DVR Downton and watch TGW live probably did the opposite last night because Downton was a pretty major episode.

  • Amy

    @ danny94 The audience that watches Revenge is not interested in TGW.

  • http://tvbythenumbers.com Bill Gorman

    “I think since the ratings for TGW have declined relatively slowly (for a low rated show) rather than just plummet all at once, a lot of the “excuses” don’t come out because we know the show just doesn’t have the 18-49 audience. Though low, the ratings have been mostly steady. I think this was a rare big drop for TGW, so the excusers are coming out the woodwork.”

    While the drop vs. 2 weeks ago was pretty big (0.4), the show had hit its previous series low of 1.6 on November 25, and has hit 1.7 five times this season, so it surprises me that last night’s 1.5 was such a trigger for bingo play.

  • janie

    TGW is popular with the upscale income groups.It’s to well made for kids to watch. It still draws close to 10 million viewers a week and these are people with money to spend.
    It is probably the best network drama on TV, I think CBS will keep it going because of the quality but next year may be it. Maybe they should move it back to Tuesday, the ratings have faltered since it moved to Sunday.

  • thesnowleopard

    I can’t decide if bad writing is genuinely sinking TGW and The Mentalist or not. While their schedules after sports aren’t helping them by any stretch, they got stuck in those slots in the first place because they were already failing in the ratings. I don’t know about TGW (I stopped watching due to the writing a while back, so all I hear now are the usual critics and hard-core fans’ statements that it’s still the Best Show Ever), but I do see a lot of other Mentalist viewers out there who also feel the show has lost the plot with the whole Red John thing. And yet, that kind of thing is really subjective. Who knows why your average Nielsen viewer is losing interest? They could want more Red John, for all I know.

    It could be that the writing has gone downhill. It could be that the show are just ageing and losing their audiences, as usually happens. But their time slots sure aren’t helping them.

  • John A

    With no Revenge this week its probably bringing out TGW crazy fans. The next ep of Revenge will probably get the same rating of 1.5 and wait for the golden globe excuse.

  • Jimmy James

    Yeah! “it to well made for kids!”

  • WN

    Personally, thesnowleopard, I am finding the writing on The Mentalist this year to be quite good. Last night was an excellent episode, and even though it dealt with Red John, it wasn’t too intense. It had good dashes of humour, and Jane continues to evolve.

  • DW

    TGW is has been getting hit by TM fans since the schedule came out last may. and TGW has been sold into syndication in foreign markets i believe to netflix or that type of service. over here it might have already but no big press about it. i love the show , its one of the few shows i still watch but i know the ratings are bad. if cbs drops it tomorrow i wont be bummed. its just how it is.

  • Billy

    TGW should be canceled, but sometimes tell me CBS will renew it anyway.

  • thesnowleopard

    @WN
    Well, in our house, we were totally bored. See? Subjective.

    It’s too bad we can’t get more-detailed ratings within the hour. It would be interesting to see how audiences react to the show’s teaser, since a Red John-themed episode is usually announced at that point in the story.

  • gerry

    @ john a, the globes/revenge thing already happened.

  • Andy

    What’s the big deal with demo ratings? TGW did pretty well in viewers

  • Brian

    Still not bad for The Mentalist considering it’s Horrible Bomb lead in of the Horrible Good Wife!

  • gerry

    @ brian, the rating for good wife have pretty much been ‘they are what they are’ to cbs for awhile because of a push for syndication. cbs chose to air mentalist in the slot after TGW, so you should probably blame cbs for putting TM after a show the net KNEW wouldn’t rate well. just sayin.

  • Ultima

    @SJ
    why did ABC air the Hallmark movie last night and Once and Revenge against the second-biggest sporting event of the year?

    To avoid scheduling an off week, followed by a new episode, followed by an off week.

    Also, last year, their shows held up against the NFC Championship, so they likely viewed it as a better alternative than a full slate of scripted programming plus the SAG Awards.

  • Ultima

    @Carm
    Why Oh Why do shows have to be canceled???? Why not let them run it’s course than cancel.

    Because the networks are limited by the available time. If they didn’t cancel as many shows, there’s a very high chance that some show you like wouldn’t have even been picked up as a pilot, because there would have been no space for it on the schedule to begin with.

  • Dan

    @DW – Has The Good Wife been sold into syndication? Because anyone on this site agrees that syndication prospects is the only reason the show is still on the air. The show does win awards , but that doesn’t make the network money.

    @Billy – If CBS can get a syndication deal than they will give TGW another season, otherwise its the lowest rated non Friday drama.

    The Mentalist continuously builds on TGW but CBS doesnt own The Mentalist which gives TGW an advantage because more Mentalist eps, wont make CBS money.

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