via press release:
THESUCKS UP ITS LARGEST SOCIAL AUDIENCE EVER
The CW’s Hit Drama Ranks as Broadcast Television’s #1 Social Series for the
Week of January 21–27, According to Trendrr.TV
BURBANK, Calif. (January 28, 2013) — For the first time, The CW’s hit drama series The Vampire Diaries (Thursdays 8/7c) — from Warner Bros. Television — has topped Trendrr’s list of the most social primetime TV series on broadcast television, ranking as network TV’s #1 social program during the week of January 21–27.
- The fans threw a #TVDparty throughout social media last week, generating nearly 865,000 social interactions across Twitter, Facebook, GetGlue and Viggle according to Trendrr.TV, taking a bite out of former list topper and besting iconic hits such as The , and .
- Cast members Nina Dobrev, Paul Wesley, Ian Somerhalder, Kat Graham, Zach Roerig and Claire Holt joined executive producer Julie Plec in live tweeting during the Thursday, January 24, episode and interacting with fans, with the #TVDparty hashtag trending on Twitter that night.