'Super Bowl Greatest Commercials' Delivers Largest Audience and Best Adults 18-49 Rating Since 2010

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via press release:

“SUPER BOWL GREATEST COMMERCIALS” DELIVERS LARGEST AUDIENCE AND BEST ADULTS 18-49 RATING SINCE 2010

 

CBS’s SUPER BOWL GREATEST COMMERCIALS delivered its largest audience and best adults 18-49 rating since 2010, according to Nielsen preliminary live plus same day ratings for Wednesday, Jan. 30.

 

SUPER BOWL GREATEST COMMERCIALS (S) (6.2/09, 9.87m) averaged 2.9/07 in adults 25-54 and 2.1/06 in adults 18-49.  Compared to the same special on the same night last year, CBS was up +17% in households (from 5.3/08), +4% in adults 25-54 (from 2.8/07), +5% in adults 18-49 (from 2.0/06) and added +1.29m viewers (from 8.58m, +15%).  SUPER BOWL GREATEST COMMERCIALS delivered its best performances in households, viewers, adults 25-54 and adults 18-49 since Feb. 3, 2010.

 

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