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TV Ratings Tuesday: 'Smash' Premiere Crashes, 'NCIS' Wins Night, 'The Mindy Project' 'The Bachelor' & 'Hart of Dixie' Up

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Written By

February 6th, 2013

Scoreboard CBS ABC FOX UNI NBC CW
Adults 18-49: rating/Share 2.8/7 2.3/6 1.9/5 1.7/5 1.2/3 0.5/1
Adults 18-34: Rating/Share 1.5/5 2.1/6 1.8/6 1.5/5 0.8/3 0.6/2
Total Viewers (million) 16.092 6.956 3.995 4.007 4.969 1.465

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CBS  was the number one network in adults 18-49 and with total viewers.

On CBS,  NCIS scored a 3.7 adults 18-49 rating down 3 percent from last week’s 3.8. NCIS: Los Angeles earned a 3.1 among adults 18-49 even with last week. Vegas garnered a 1.6 adults 18-49 rating down 16 percent from last week’s 1.9.

On ABC, The Taste notched a 1.8 adults 18-49 rating up 13 percent from last week’s 1.6. A special Tuesday edition of The Bachelor earned a 2.6 adults 18-49 rating, up 8 percent from last night’s 2.4.

On FOX, Raising Hope scored a 1.6 adults 18-49 rating down 6 percent from last week’s 1.7. A second episode at 8:30 earned a 1.5 among adults 18-49 rating down 6 percent from last week’s 1.6. New Girl garnered a 2.5 adults 18-49 rating down 4 percent from last week’s 2.6. The Mindy Project notched a 1.9 adults 18-49 rating up 12 percent from last week’s 1.7.

On NBC, Betty White’s 2nd Annual 90th Birthday Special garnered a 1.5 adults 18-49 rating down 44 percent  from a 2.7 for the first 90th birthday special on Monday, January 18, 2012. The two hour season premiere of Smash scored a series low 1.1 adults 18-49 rating down  a staggering 71 percent from a 3.8 for the series premiere on February 6, 2012 (following The Voice) and down 39 percent from a 1.8 for the first season finale on May 14. Your predictions were far, far too optimistic.

On the CW, Hart Of Dixie earned a 0.6 among adults 18-49 up 20 percent from last week’s 0.5. The finale of Emily Owens M.D. scored a 0.4 adults 18-49 rating, even with last week.

Broadcast primetime ratings for February 5, 2013

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 CBS NCIS 3.7/10 21.49
ABC The Taste 1.8/5 5.28
FOX Raising Hope 1.6/5 3.98
NBC Betty White's 2nd Annual 90th Birthday Special 1.5/4 5.97
CW Hart Of Dixie 0.6/2 1.44
8:30 FOX Raising Hope 1.5/4 3.60
9:00 CBS NCIS: Los Angeles 3.1/8 16.57
ABC The Bachelor (9-11PM) 2.6/7 7.79
FOX New Girl 2.5/7 4.81
NBC Smash (9-11PM) -Season Premiere 1.1/3 4.47
CW Emily Owens M.D. - Series Finale 0.4/1 1.49
9:30 FOX The Mindy Project 1.9/5 3.60
10:00 CBS Vegas 1.6/4 10.22

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via press note:

In Late-Night Metered Markets Tuesday night:

In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David
> Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.2/6.
>
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.6/3; "Late Show," 0.6/3; and
> "Jimmy Kimmel Live," 0.7/4.
>
> * From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in
> metered-market households and a 0.4/2 in 18-49 in the Local People
> Meters.
>
> * From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/4
> in metered-market households) tied CBS's "Late Late Show with Craig
> Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late
> Night" (0.4/3 in 18-49) tied "Late Late Show" (0.4/2).
>
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in
> metered-market households and a 0.2/2 in adults 18-49 in the 25
> markets with local people meters.

 

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • William

    NBC has a reality hit and as usual, sports bails out the primetime ratings (Sunday Night Football). But they won’t have the Olympics to fall back on until this time next year. Who at NBC will will have to sell their soul to satan for a drama or comedy hit?

    For comedy, I would try to lure Chuck Lorre for some of his golden touched comedy hits for starters….

  • Keith

    Well I taped Smash but don’t know if I should watch it now ???

  • Nick

    Just encountered Debra Messing at a charity event last week – she was the nastiest, rudest person I have ever encountered in my life. She is a legend in her own mind. Used to admire her, now couldn’t look at her without spitting. And thus, I take great comfort in the ratings flop currently known as Smash……this should be the final nail in a truly middling career.

  • Mike

    Sorry to hear that about Debra Messing.
    I encountered a similar situation with Lauren Graham.
    A friend of mine and I flew from Texas to NY and went to see Lauren in Guys and Dolls before it closed.
    We were both huge Gilmore Girls fans, and her attitude was so bad toward the fans at the stage door and when we asked her for a quick photo with my friend she stopped for half a second and before I even could flash the camera she walked away. Not a nice person.

  • Rob E

    SMASH was great! I don’t think many knew it was on. I almost forgot.

  • Jen

    I love Emily Owens M.D.& Hart of Dixie. Both shows are fun & adorable. I don’t understand why depressing shows like NCIS & stupid ones like The Bachelor can out rate well written happy shows.

  • SMR

    SOMEBODY NEEDS TO PUT UP A PETITION TO SAVE SMASH!!!!

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