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TV Ratings Tuesday: 'Smash' Premiere Crashes, 'NCIS' Wins Night, 'The Mindy Project' 'The Bachelor' & 'Hart of Dixie' Up

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Written By

February 6th, 2013

Scoreboard CBS ABC FOX UNI NBC CW
Adults 18-49: rating/Share 2.8/7 2.3/6 1.9/5 1.7/5 1.2/3 0.5/1
Adults 18-34: Rating/Share 1.5/5 2.1/6 1.8/6 1.5/5 0.8/3 0.6/2
Total Viewers (million) 16.092 6.956 3.995 4.007 4.969 1.465

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CBS  was the number one network in adults 18-49 and with total viewers.

On CBS,  NCIS scored a 3.7 adults 18-49 rating down 3 percent from last week’s 3.8. NCIS: Los Angeles earned a 3.1 among adults 18-49 even with last week. Vegas garnered a 1.6 adults 18-49 rating down 16 percent from last week’s 1.9.

On ABC, The Taste notched a 1.8 adults 18-49 rating up 13 percent from last week’s 1.6. A special Tuesday edition of The Bachelor earned a 2.6 adults 18-49 rating, up 8 percent from last night’s 2.4.

On FOX, Raising Hope scored a 1.6 adults 18-49 rating down 6 percent from last week’s 1.7. A second episode at 8:30 earned a 1.5 among adults 18-49 rating down 6 percent from last week’s 1.6. New Girl garnered a 2.5 adults 18-49 rating down 4 percent from last week’s 2.6. The Mindy Project notched a 1.9 adults 18-49 rating up 12 percent from last week’s 1.7.

On NBC, Betty White’s 2nd Annual 90th Birthday Special garnered a 1.5 adults 18-49 rating down 44 percent  from a 2.7 for the first 90th birthday special on Monday, January 18, 2012. The two hour season premiere of Smash scored a series low 1.1 adults 18-49 rating down  a staggering 71 percent from a 3.8 for the series premiere on February 6, 2012 (following The Voice) and down 39 percent from a 1.8 for the first season finale on May 14. Your predictions were far, far too optimistic.

On the CW, Hart Of Dixie earned a 0.6 among adults 18-49 up 20 percent from last week’s 0.5. The finale of Emily Owens M.D. scored a 0.4 adults 18-49 rating, even with last week.

Broadcast primetime ratings for February 5, 2013

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 CBS NCIS 3.7/10 21.49
ABC The Taste 1.8/5 5.28
FOX Raising Hope 1.6/5 3.98
NBC Betty White's 2nd Annual 90th Birthday Special 1.5/4 5.97
CW Hart Of Dixie 0.6/2 1.44
8:30 FOX Raising Hope 1.5/4 3.60
9:00 CBS NCIS: Los Angeles 3.1/8 16.57
ABC The Bachelor (9-11PM) 2.6/7 7.79
FOX New Girl 2.5/7 4.81
NBC Smash (9-11PM) -Season Premiere 1.1/3 4.47
CW Emily Owens M.D. - Series Finale 0.4/1 1.49
9:30 FOX The Mindy Project 1.9/5 3.60
10:00 CBS Vegas 1.6/4 10.22

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via press note:

In Late-Night Metered Markets Tuesday night:

In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David
> Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.2/6.
>
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.6/3; "Late Show," 0.6/3; and
> "Jimmy Kimmel Live," 0.7/4.
>
> * From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in
> metered-market households and a 0.4/2 in 18-49 in the Local People
> Meters.
>
> * From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/4
> in metered-market households) tied CBS's "Late Late Show with Craig
> Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late
> Night" (0.4/3 in 18-49) tied "Late Late Show" (0.4/2).
>
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in
> metered-market households and a 0.2/2 in adults 18-49 in the 25
> markets with local people meters.

 

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Potato

    @Patrick G

    Hey, don’t blame Annie’s Boobs for NBC’s failures!

  • psychic

    Emily Owens was cute.

  • John A

    Whats with the New Girl hate? Its a cute show decent ratings and alot better than alot of crap that ABC air.

  • DenverDean

    LOL. SMASH = ratings it deserves. As I initially predicted prior to launch, middle America just doesn’t care about Broadway (much less about a Marilyn Monroe s/l) or behind the scenes TV network (30Rock, GO). These shows are trapped in the NY/Hollywood bubble.

  • martin

    too bad! SMASH was really amazing last night! I hope it picks up because the show is ALOT BETTER THAN THOSE RATINGS SHOW! I predict that it will go UP with the 3-day, 7 day rating come in!

  • Connman

    @Joseph – TV Line corrected that and agrees with the 1.1. Wow, Vegas even beat Smash!

  • k:Alex

    That’s a Smash for NBC.
    Mabye next year?

  • Data

    Soooo… 22-episode fifth season of Parenthood, everyone?

  • Dave

    Yes! So happy for The Mindy Project! I love that show! :D :D

    Ben and Kate was killing New Girl but it’s doing great now!

    Bloodbath for CW come may between Dixie, Carrie, Beauty and 90210.

  • s0303

    smash still beat do not harm :)

    good for mindy project…

    i’m going to miss emily owens…

  • Nick

    It’s sad that Smash premiered to certain to be cancelled numbers… hopefully the creative team will find a way to end it well but it seems like a show that could’ve had multi-arc season stories. Also, it’s kinda irrelevant now but thank god Ellis and Leo are gone :p they were AWFUL! The writing was better too, I guess us Smash fans can just hope that all 18 episodes are aired…

  • martin

    New Girl is OVER RATED– BONES is better!

  • Tihomir

    Come on, Smash was amazing!!!!! Stupid ratings. :D

  • Jenny

    Side not why does Raising Hope increase in viewers so much in it’s second episode, and yet decline in demo? lol

  • Ultima

    @Alfred
    I don’t believe Smash’s ratings for a second. That is way too low and doesn’t make any sense.

    I bet you are equally puzzled about why Go On and The New Normal have tanked since the beginning of January…

  • John

    Watched both New Girl and The Mindy Project for the first time last night. The Mindy Project >> New Girl.

  • SMG4E

    Smash just made Deception look a whooole lot better.

  • Dave

    I don’t watch New Girl but I’m happy it’s rising cuz it’s lifting Mindy with it :D

  • robert

    Love NCIS my favorite show. NCIS LA crushed Smash.

  • K

    You guys, SMASH is pre-empted next week because of the State of the Union address.

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