'

TV Ratings Friday: 'Touch' Premiere Down, 'The Job' Debuts Low, 'Last Man Standing' & 'Nikita' Up

Categories: '

Written By

February 9th, 2013

ABC NBC CBS FOX CW
Adults 18-49: rating/Share 1.6/5 1.4/4 1.3/4 1.0/3 0.4/1
Total Viewers (million) 6.047 6.529 8.226 3.765 1.027

Note: Due to local market weather pre-emptions in the Northeast, the fast nationals may be subject to more than the usual adjustments. Check back for the final numbers on Monday.

ABC was number one in adults 18-49 while CBS was on top with total viewers.

On ABC, Last Man Standing earned a 1.6 adults 18-49 rating up 14 percent from last week’s 1.4.  Malibu Country scored a 1.3 up 8 percent from last week’s 1.2 adults 18-49 rating. Shark Tank garnered a 1.9 adults 18-49 rating, even with last week. 20/20 notched a 1.3 down 13 percent from last week’s 1.5 adults 18-49 rating.

On CBS, the series premier of The Job scored a 0.9 adults 19-49 rating, down 53 percent from Undercover Boss’s 1.9 premiere on November 9. CSI:NY matched its season high with a 1.6 up 7 percent from last week’s 1.5 adults 18-49 rating Blue Bloods garnered a 1.5 among adults 18-49, even with last week.

On FOX, the season premiere of Touch earned a 1.0 adults 18-49 rating, down 70 percent from a 3.3 for last season’s premiere on March 22 and down 30 percent from  a 1.3 for the season finale on May 31. Your predictions were too optimistic.

On NBC a two hour Dateline garnered a 1.5 adults 18-49 rating up 36 percent from a 1.1. for last week’s one hour episode. Rock Center scored a 1.3 adults 18-49 rating up 63 percent from a 0.8 for its previous original episode on January 24.

On the CW, Nikita matched its season high with a 0.5 adults 18-49 rating up 25 percent from last week’s 0.4.

Overnight broadcast primetime ratings for Friday, February 8, 2013

Time  Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 ABC Last Man Standing 1.6/5 7.35
NBC Dateline (8-10PM) 1.5/5 7.04
FOX Touch (8-10PM) - Season Premiere 1.0/3 3.77
CBS The Job -Series Premiere 0.9/3 4.11
CW Nikita 0.5/2 1.42
8:30 ABC Malibu Country 1.3/4 6.19
9:00 ABC Shark Tank 1.9/6 6.19
CBS CSI: NY 1.6/5 9.44
CW The Carrie Diaries - R 0.3/1 0.64
10:00 CBS Blue Bloods 1.5/5 11.12
NBC Rock Center With Brian Williams 1.3/4 5.51
ABC 20/20 1.3/4 5.19

-

via press note:

In Late-Night Metered Markets Friday night: (some delays in Northeast
> markets for weather coverage): 
> 
> * In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 3.1/7; CBS's "Late Show with David
> Letterman," 3.0/7; and ABC's "Jimmy Kimmel Live," 2.3/5. 
> 
> * In the 25 markets with Local People Meters, adult 18-49
> Wednesday results were: "The Tonight Show with Jay Leno," 1.0/4; "Late
> Show," 0.5/2; and "Jimmy Kimmel Live," 0.9/4. 
> 
> * From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline"
> averaged a 1.6/5 in metered-market households and a 0.6/3 in 18-49 in
> the Local People Meters.
> 
> * From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.7/5
> in metered-market households) beat CBS's "Late Late Show with Craig
> Ferguson" (1.4/4). In the 25 markets with Local People Meters, "Late
> Night" (0.6/3 in 18-49) topped "Late Late Show" (0.3/2).
> 
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in
> metered-market households and a 0.3/2 in adults 18-49 in the 25
> markets with local people meters.

 

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • huldu

    Touch is just bad… they need to pull it and give Kiefer something real to do. So sad to see him in that show…

  • Dana Arwin

    Nikita = awesome

    So glad that show is getting the attention it deserves. Yay 4 Season 4.

  • Asashi

    as long as touch gets a proper conclusion, i will be happy!

  • Bluetahoe

    I stopped watching Touch after about 4 episodes last year when the only dialouge I remember was Keifer Sutherland saying “Jake” about 30 times per episode. I coudn’t take it anymore.

  • Joseph

    Austin Lauren:

    Starting in the 1990′s, more people began going out on Saturday nights, and at the same time, there were more local telecasts (especially on regional cable networks) of hometown pro sports teams in large and major markets.

    Today, nearly every game of a “big four” pro sports team is locally televised. In the cases of baseball, hockey, and basketball, that often means games on Saturday nights during their respective seasons (gone are the days when nearly all Saturday games in Major League Baseball were afternoon contests).

    I suspect that in most major markets, the top-rated show (and sometimes the dominant show) in prime-time on Saturday nights is a local professional sporting event.

    Unlike some in the industry, I think that the broadcast networks can again draw viewers to top-quality, first-run (and usually) scripted programs on Saturday nights (with perhaps the exception of a couple of Saturdays in January where there are prime-time NFL playoff games).

    But for that to happen, I feel the networks should:

    (1) Consider moving some of their top-rated shows to Saturday nights and be prepared to leave them there for a full season.

    (2) Aggressively promote these shows (which should include not just on-air promos, but other and even unorthodox methods of promoting shows).

    (3) And as part of that promotion, perhaps work with snack food and soft drink companies in a “Stay Home Saturday Night And See TV’s Best On (Name of Network)” campaign. The idea would be that the snack/soda companies could run discount promotions so people could buy products, and with the shows included in the displays, be reminded to stay home, watch these shows, and consume these munchies.

    I don’t believe that the idea of top-drawer entertainment programming on Saturday nights is dead. But the networks are going to have to “think outside the box” to make it work. If they do, it can work.

© 2014 Tribune Digital Ventures