'America's Funniest Home Videos' Hits a Season High in Adults 18-49

Categories: Network TV Press Releases

Written By

February 11th, 2013

via press release:

ABC’s “America’s Funniest Home Videos” Earns a Season High with Adults 18-49

 

Returning to Original for the First Time in 3 Weeks Against “The Grammys,” ABC’s “Once Upon A Time” Retains Over 90% in Adults 18-49 and Beats Fox’s Comedies

 

Season to Date, “Revenge” is Up by 25% in Viewers and by 28% in Adults 18-49

 

 

“America’s Funniest Home Videos” (7:00-8:00 p.m.)

During the 7 o’clock hour, ABC’s “America’s Funniest Home Videos” ran a strong second in Adults 18-49 (1.8/5) and ranked No. 1 with Men 18-49, Adults 18-34, Teens 12-17 and Kids 2-11.

 

  • “AFHV” hit a season high in Adults 18-49 with its top rating since May 6, 2012.

 

Once Upon A Time” (8:00-9:00 p.m.)

On its first original telecast in 3 weeks against the “Grammy Awards,” ABC’s “Once Upon A Time” built on its lead-in at 8:00 p.m. (+22%) to earn second place Adults 18-49, with a 16% lead over its nearest regular competition (2.2/5 vs. 1.9/5 for Fox’s “The Simpsons”/”Bob’s Burgers”).

 

  • Despite facing the “Grammy Awards,” “Once Upon A Time” retained more than 90% of its last first-run telecast in Total Viewers (91%), Adults 18-49 (92%) and Kids 2-11 (100%).

 

Revenge” (9:00-10:00 p.m.)

Also returning to original for the first time since January 20th during the 9:00 p.m. hour, ABC’s “Revenge” drew 21% more viewers than Fox’s comedies (5.1 million vs. 4.2 million for “Family Guy”/”American Dad”).

 

  • Season to date, ABC sophomore “Revenge” is up 25% in Total Viewers and 28% in Adults 18-49 from the same point in its freshman season.

 

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

 

 
  • Kurt

    Best spin of a disastrous night ever.

  • marcos

    pathetic ABC, just pathetic

  • Bob

    lol. At least it is a funny story.

  • chris23

    ABC is pathetic when scheduling these shows. I understand February Sweeps and all as a month of airing originals, but why in the hell would the network air against the golden globes and a strong championship series? Instead of airing originals 2 weeks in a row against these way above average telecasts why not air 2 episodes in Early to Mid Jan take 2 weeks off and then bring back the shows for February? These last 3 airings against all “special” telecasts have drastically hurt the whole Sunday Night Lineup!

    This is not fan excuse bingo, this is accurate information. Once Upon A Time way down from seasonal average ratings as well as Revenge when airing against Grammys, AFC Champ game, and Golden Globes. Revenge is the more obcious standout b/c it ratings are more pathetic with its recent 1.4 and 1.7 but Once hitting low 2’s is way down and typically stronger than Revenge as a leadin show anyways.

    I hope ABC tries a new strategy for next year, this shows that the ABC Sunday Night Lineup is not strong enough to hold on to its regular audience when special airings of awards shows come on. Next up, Isn’t the Oscars airing against Sunday Night Lineup as well? TSk Tsk Tsk ABC get a brain!!!!

    Oh and yes outside of the Funniest Videos the whole press release is full of crap, typically ABC and NBC have the most ridiculous press releases, so this comes as no surprise to me!

  • Matt

    @Chris Actually, ABC won’t be competing against the Oscars because they will be the ones airing the Oscars.

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