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TV Ratings Sunday: Grammy Awards Fall From 2012 Record + 'Revenge' & 'Once Upon a Time' Hit Series Lows (Updated)

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Written By

February 11th, 2013

Scoreboard CBS FOX ABC NBC UNI
Adults 18-49: rating/Share 8.2/20 1.8/4 1.5/4 0.8/2 0.8/2
Adults 18-34: Rating/Share 7.4/21 2.0/6 1.1/3 0.4/1 0.6/2
Total Viewers (million) 24.564 3.508 5.567 3.482 2.483

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Due to the nature of live programming the ratings for CBS (Grammy Awards) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

CBS was number one among adults 18-49 and with total viewers.

On CBS, The 2013 Grammy Awards earned a 10.0 10.1 (per updated fast nationals) from 8:00-11:30,  down more than four ratings points from last year's monster 14.1 adults 18-49 rating (which was fueled by a Whitney Houston memorial tribute) but matching the ceremony's best 18-49 rating since 2011. Earlier in the night, 60 Minutes earned a 1.9, up two tenths from its last original's 1.7 two weeks ago.

On FOX  The Cleveland Show scored a 1.3, up a tenth from its last original's 1.2 adults 18-49 rating. The Simpsons earned a 2.1, down two tenths from its last original's 2.3 adults 18-49 rating.. Bob's Burgers earned a 1.8, down two tenths from its last original's 2.0 adults 18-49 rating. Family Guy earned a 2.4, down half a ratings point  from its last original's 2.9. American Dad earned a 2.0, down two tenths from its last original's 2.2 adults 18-49 rating.

On ABC, Once Upon A Time returned from hiatus to a  series low 2.2 rating from its last original's season-low 2.4 adults 18-49 rating. Revenge earned a 1.4, also hitting a series low, down three tenths from its last original's 1.7 adults 18-49 rating. Revenge for Real premiered to a dismal 0.8 adults 18-49 rating. Earlier in the night, America's Funniest Home Videos earned a 1.8 adults 18-49 rating, up half a ratings point from its last original's 1.3 adults 18-49 rating

Broadcast primetime ratings for Sunday, February 10, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS 60 Minutes 1.9 5 11.13
ABC America's Funniest Home Videos 1.8 5 7.28
NBC Dateline NBC -R 1.2 3 5.71
FOX Bob's Burgers -R 1.0 3 2.19
7:30PM FOX The Cleveland Show 1.3 4 2.75
8:00 PM CBS 2013 Grammy Awards (8-11:30PM) 10.1 25 28.37
ABC Once Upon A Time 2.2 5 7.02
FOX The Simpsons 2.1 5 4.31
NBC Betty White's 2nd Annual 90th Birthday -R 0.6 1 3.08
8:30 PM FOX Bob's Burgers 1.8 4 3.43
9:00PM FOX Family Guy 2.4 5 4.57
ABC Revenge 1.4 3 5.07
NBC Saturday Night Live in the 80's -R (9-11PM) 0.8 2 2.56
9:30PM FOX American Dad 2.0 5 3.80
10:00 PM ABC Revenge for Real 0.8 2 2.89

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • BH

    @Caio

    Revenge has gone down in terms of writing quality. But yes last night it was faced with such huge competition.

    1-The Walking Dead
    2-Grammys
    3-Downton Abbey.

    so this series low doesn’t surprise me but I wont deny the fact that Revenge has lost its steam.

    Even OUAT last night was a filler!

  • omabin

    I hate to complain like this and I seldom do so, but honestly, ABC deserves that 4th place, they are killing Revenge and Once Upon a Time with this stupid scheduling. The shows do not deserve this, but ABC does. They are completely insane for what they are doing, screw them. Yes, I love them for what they have been doing for Scandal lately but it does not excuse this scheduling. These are serialized shows, unlike to recover from this series of hits to which ABC has been exposing them, not some comedies, not some procedurals, not some reality. I have nothing else to add honestly, it is just too sad, as I love both shows dearly

  • John A

    Pathetic for Revenge but it was a good episode finally.

  • Joseph

    Revenge will hopefully do better next week with no competition! It always gains well on DVR anyway and a lot of people i know watched the Grammys and DVR’d revenge

  • DenverDean

    Revenge first good episode of the season. It was the other 12 that chased people away. I was about to delete from DVR, but forgot. We’ll see after next week if it’s worth keeping. ABC has 36 weeks to schedule- they have opted to not repeat shows like OUAT, REV and give them big breaks. Let’s face it, if the shows were popular, they would be special programming. Remember that DH caused shows like Grammy’s to switch nights.

  • Shanna

    Poor Max… He just can’t leave revenge how predictable

  • Raykov

    ABC are playing stupid… Last season they did the same – they aired episodes against the Golden Globes and the Grammys and that’s when OUAT and Desperate Housewives hit their lowest points for the season… And I’m not mad that they’ve bombed their own shows against the awards shows as I am mad that they aired repeats when there was no competition and they will air repeats of these shows again in March/April when other TVs are in repeats. If they expect a magic to happen on Sundays against award shows, football and top cable shows – well, I’ve learned my lesson. OUAT is the last ABC drama I get attached that airs on Sundays, because it’ll hurt less when a show I don’t care that much about is cancelled because of low ratings in spite having a huge audience, but the TV producers are the pure definition of STUPID!

  • Adien

    I watched Revenge last night for the first time this season. The one thing that annoyed me was how easy or repetitive the idea of “secret video taping” of conversations are in the show. almost everyone is video taped secretly…..it gets tiresome after awhile

    other than that, revenge is one of of the few soaps (if only) we have on prime time TV. hope it stays on! don;t want abc to slam viewers with another reality show on sunday!

  • CrimTV

    @Max

    The thing is, it’s true that the reason ABC is down IS BECAUSE OF THE GRAMMYS AND ABC’S STUPID SCHEDULING! It happens every year and OUAT also dropped not just Revenge, so STOP accusing us of using excuses because these “excuses” are true! Has Scandal ever had to compete against competition like this? NO! Also, Revenge’s ratings haven’t been on a downward spiral it’s only ever since the Golden Globes, then the Football now this!

  • Sarah

    I watch both Scandal and Revenge, but Max makes me want Scandal to fail just because he is that annoying. ABC needs to fire whoever decided to air originals opposite the Grammys and other big events.

  • Bad Wolf

    ABC probably expected low numbers for Once Upon A Time and Revenge. The big question is, will they recover from the blows they just took ? While Once Upon A Time still has room to fall before being in any kind of danger, Revenge could face cancellation if the numbers don’t go back up to an acceptable level (between 1.8 and 2.0 maybe ?).

    Oh and please people, just have compassion for those who don’t have a life and whose only pleasure is spilling venom over shows they don’t watch but are pathologically obsessed with.

  • Holly

    @Caio,

    And ABC’s scheduling of the show ( Any show, let alone a highly serialized series ), putting it agains SEVERAL high profile events, has been one of the worst scheduling decicions I’ve ever seen.

    And if they took them off the air or aired repeats for these two months, everyone would be crying that the long hiatus would kill them and it was the worst scheduling decisions they’ve ever seen (e.g. Revolution).

  • Tessa

    Never thought I’d say this to you Max, but tl;dr.
    Stick to your usual ” Scandal GOOD! Revenge BAAAD!” Rethoric, and your cave.

  • HT

    ABC did their best to kill Revenge last year with a couple of 6 week breaks. Back then everyone told me to stop bitching about it, so I stopped watching. Seems like the breaks aren’t as long this year but they’e putting it up against mega shows like the Grammys. Maybe Maxipad is their scheduler? Regardless, whoever is their scheduler needs to be replace – it makes no sense to waste new episodes liket this.

  • Ali

    ABC was stupid to air an original schedule against the grammys. I dont care, Revenge will be back to its normal 2 and upwards ratings once we are done with these BIG prime sunday events. Lets face it, even the mighty desperate housewives in its prime, used to suffer against these prorammes let alone Revenge which does not have its ratings.

    I would like to see how Scandal fares against this competition, then Max can open his trap.

  • fringewillget5seasons

    LMAO ABC ate it face first this week. Why do they insist on running originals vs the Grammys? Do they enjoy series lows or something?

    Revenge not so high and mighty now.

  • Hmm

    Unless Revenge stays at that number for the rest of the season I still don’t see it going anywhere, it’ll be around for another year.

  • Ultima

    While everyone will scream that ABC shouldn’t have aired originals, all you have to do is look at NBC to see what happens. They’re going to average under a 1.0 on Sundays for the entirity of February sweeps.

    Also, if Max pisses you people off so much, why don’t you just stop responding?! :roll:

  • r0ckmypants

    @wichitahusker – It absolutely was NOT because of Adele. She can’t account for 4 ratings points; look at how her concert on NBC performed last year. Whitney died the day before the show and the media frenzy surrounding her death, especially since she was in the hotel FOR the award show, is what caused the record ratings.

    Anyway, I can’t even get mad at Max anymore for his Revenge hate. This season has derailed so horribly, and I don’t even care what happens anymore. I’m either confused or bored silly at any given moment.

  • Taylor

    Bill, I’m sorry, but I have to ask, why haven’t you banned Max from posting on TV By The Numbers yet? He’s a massive troll, and he has been nothing but trouble with all of his Revenge vs Scandal nonsense. I don’t understand why you haven’t banned him by this point.

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