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TV Ratings Sunday: Grammy Awards Fall From 2012 Record + 'Revenge' & 'Once Upon a Time' Hit Series Lows (Updated)

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February 11th, 2013

Scoreboard CBS FOX ABC NBC UNI
Adults 18-49: rating/Share 8.2/20 1.8/4 1.5/4 0.8/2 0.8/2
Adults 18-34: Rating/Share 7.4/21 2.0/6 1.1/3 0.4/1 0.6/2
Total Viewers (million) 24.564 3.508 5.567 3.482 2.483

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Due to the nature of live programming the ratings for CBS (Grammy Awards) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

CBS was number one among adults 18-49 and with total viewers.

On CBS, The 2013 Grammy Awards earned a 10.0 10.1 (per updated fast nationals) from 8:00-11:30,  down more than four ratings points from last year's monster 14.1 adults 18-49 rating (which was fueled by a Whitney Houston memorial tribute) but matching the ceremony's best 18-49 rating since 2011. Earlier in the night, 60 Minutes earned a 1.9, up two tenths from its last original's 1.7 two weeks ago.

On FOX  The Cleveland Show scored a 1.3, up a tenth from its last original's 1.2 adults 18-49 rating. The Simpsons earned a 2.1, down two tenths from its last original's 2.3 adults 18-49 rating.. Bob's Burgers earned a 1.8, down two tenths from its last original's 2.0 adults 18-49 rating. Family Guy earned a 2.4, down half a ratings point  from its last original's 2.9. American Dad earned a 2.0, down two tenths from its last original's 2.2 adults 18-49 rating.

On ABC, Once Upon A Time returned from hiatus to a  series low 2.2 rating from its last original's season-low 2.4 adults 18-49 rating. Revenge earned a 1.4, also hitting a series low, down three tenths from its last original's 1.7 adults 18-49 rating. Revenge for Real premiered to a dismal 0.8 adults 18-49 rating. Earlier in the night, America's Funniest Home Videos earned a 1.8 adults 18-49 rating, up half a ratings point from its last original's 1.3 adults 18-49 rating

Broadcast primetime ratings for Sunday, February 10, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS 60 Minutes 1.9 5 11.13
ABC America's Funniest Home Videos 1.8 5 7.28
NBC Dateline NBC -R 1.2 3 5.71
FOX Bob's Burgers -R 1.0 3 2.19
7:30PM FOX The Cleveland Show 1.3 4 2.75
8:00 PM CBS 2013 Grammy Awards (8-11:30PM) 10.1 25 28.37
ABC Once Upon A Time 2.2 5 7.02
FOX The Simpsons 2.1 5 4.31
NBC Betty White's 2nd Annual 90th Birthday -R 0.6 1 3.08
8:30 PM FOX Bob's Burgers 1.8 4 3.43
9:00PM FOX Family Guy 2.4 5 4.57
ABC Revenge 1.4 3 5.07
NBC Saturday Night Live in the 80's -R (9-11PM) 0.8 2 2.56
9:30PM FOX American Dad 2.0 5 3.80
10:00 PM ABC Revenge for Real 0.8 2 2.89

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Petar Ivanov

    And i really doubt that peole who watch TWD type of shows like me(sci fi, action/crime, horror shows), will watch soapy abc shows. That is bad excuse sorry. BBC show downton abbey is what can heart revenge. Grammys too. Not TWD.

  • Ultima

    @danny
    I agree Comparing revenge and Desperate Housewives is stupid, Desperate Housewives was attracting 25-30 million viewers in its 1st/2nd season. You cant even compare the two shows

    It’s completely reasonable to compare a show’s ratings to whatever was in that timeslot the previous year, as well as to its own ratings the previous year, and anything airing this season.

  • bluejays

    @Petar –

    Its not *old* ladies watching Greys – seen as it is a much younger skewing show than POI by a mile.

    But I agree that both ABC and CBS have had difficult seasons for many of their offerings that’s for sure.

  • Ultima

    @Shepherd
    Revenge has been below 2.0 for a while now.

    For two episodes, including last night’s.

  • Bumfuzzled

    Although not written well, I have to agree with Max’s assessment: “They are over the endless storylines that have no direction (message board reactions, not my own)”.

    I stayed with Lost, but there were many episodes where I wondered if the writers ran out of quality storylines and just strung the show along until they could regain their footing. This seems to be the case with Revenge. My suggestion would be to wrap up some of the storylines and throw in some sexy scenes.

  • gerry

    when abc moved revenge to sunday, it was obviously going to get hit by the onslaught of new programming on sunday night (much of it via cable) but it did just fine initially in the season.

    the writing has obviously gone down, but last night the show showed signs of returning to what made it work (thank you adjusted writing team). it can’t get around being scheduled against walking dead and downton. but putting a show that is struggling to get it’s footing again against the grammy’s is just stupid on abc’s part. i’d rather it be on a week and skip a week and so on than see it bludgeoned by an awards show that likely skews female and got a 10 in the demo.

    you can’t blame all of revenge’s problems on scheduling, but you can blame this week on it.

  • Bad Wolf

    Since Desperate Housewives was stronger is in 8th season than Revenge in its 2nd. Revenge doing worse than Desperate Housewives against the Grammys is hardly surprising. Blaming Revenge for doing worse than Desperate Housewives is pointless.

  • SJ

    The writers are listening to the audience. The Initiative subplot , as far as I know, is getting resolved in next week’s episode. Although I have to say, I don’t get all the whining. Was it their best storyline ever? No. But it wasn’t that bad and all the characters they introduced served a purpose, mainly Cara (who’s already gone) and Aiden, who both helped give the Emily character another dimension. Just like The Good Wife did away with that terrible Nick/Kalinda storyline, so will Revenge get rid of the Initiative plot. People just need to be a little more patient.

    As for the ratings, they should shoot up to at least 2.0 next week with regular competition. I just wish ABC wasn’t preempting Revenge the week after the Oscars to premiere the flop that is Red Widow. And right at a time where Revenge could really use the bump…

  • Petar Ivanov

    @bluejays

    CBS procedurals KILLS all abc serialized dramas. In fact CBS action procedurals kill ALL serialized dramas on network TV. Only around 3.0 serialized dramas are abc Greys and NBC Revolution and new fox the following(will see when the voice return). But Revolution and the following are action shows too.

  • bluejays

    @Robbie,

    But Revenge isn’t a good story anymore. I watch a lot of long, drawn out shows (The Wire, Shield, Soprano’s, Homeland, Walking Dead) so it’s not becaue I can’t stick with a show. It’s because Revenge just became a boring mess for me. So I bailed.

  • Melissa

    @danny

    I agree Comparing revenge and Desperate Housewives is stupid, Desperate Housewives was attracting 25-30 million viewers in its 1st/2nd season. You cant even compare

    The fact that DH had huge numbers almost a decade ago is irrelevant to its ratings last year (which were pretty much on par with Revenge’s ratings this year).

  • Sammy

    Is it possible that the storyline arcs/writing has effected the ratings of “Revenge”? This season has not been good and that’s putting it nicely. Last night’s episode was the first great one of this season but that doesn’t make up for the other cluster **** of the previous 12.

  • Leondre

    @Ram510

    AFV beat Desperate Housewives on Grammy night last year too.

  • BH

    @bluejays

    Your post on page 5-I am totally with you.

  • bluejays

    @Petar – No CBS procedurals don’t ‘kill’ all of ABC shows! Clearly Greys is stronger than POI so far – if you look at the overall numbers for this season and last. Clearly Scandal is right now stronger than anything CBS can offer at ten. So that’s two instances where ABC beat the competition. Plus OUAT is stronger than CBS Sunday procedural output. Then there’s The Following as you say and Revolution….

  • Petar Ivanov

    Any halfs people. Thanks? And by the way this sunday after 10.0 if cbs hit 1.5 with TGW will be funny i think.

    ps And stop blaming max for low ratings. Its not his fault.(I don’t watch scandal or revenge so notcare and not part of that war)

  • Schadenfreude

    Max is hilarious; sad maybe, but still hilarious. Once Upon A Time, Revenge, and Scandal (Shonda Rhimes has no grasp on the concept of subtlety and demands everyone over-act/over-emote in every single scene) are all terrible shows that deserve to be cancelled; everyone has an opinion, and I’m entitled to mine as he is entitled to his.

  • ally

    I find it Funny that lots of people of blaming Revenge’s numbers on a quality decline.

    Since When does Quality affect Ratings. For Example TBBT gets huge ratings and it is awful.

  • r0ckmypants

    @Petar – Well you’d be wrong; I (and all the friends with whom I discuss TV shows) watch Revenge, Once Upon a Time, and The Walking Dead. Sometimes people just like good shows, regardless of their genre.

  • BigFlop

    don’t worry. Revenge is safe, OUAT is safe, too.
    ABC knows how to kill tv shows, its own shows.
    ABC is a BigFlop, its shows have dipped in audience and ratings, lately.
    But this network is proud of Scandal. Enough said!
    ABC – well deserve your 3rd place.

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