TV Ratings Tuesday: ‘The Taste’ Goes Lower, State of the Union Address Down Across All Networks

Adults 18-49: Rating/Share 1.6/4 1.4/4 1.3/3 1.2/3 1.0/2 0.5/1
Adults 18-34: Rating/Share 1.4/4 1.0/3 0.9/3 0.8/2 0.9/2 0.5/2
Total Viewers (million) 3.842 5.280 4.425 6.914 2.453 1.534

Due to the nature of live programming the ratings for The State of the Union Address are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Univision was the number one network in adults 18-49, while CBS won with total viewers.

On ABC, The Taste notched a series low 1.5, down three tenths  from last week’s 1.8 adults 18-49 rating .

The State of the Union Address earned a 1.2 on ABC (down two tenths from last year’s 1.4) , 1.1 on CBS (down four tenths from last year’s 1.5) , 1.6 on NBC (down four tenths from last year’s 2.0) and 0.9 on FOX (down eight tenths from last year’s 1.7) . Note: national ratings for the State of the Union Address will be sustained by Nielsen as it ran without commercials.


Broadcast primetime ratings for February 12, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM CBS NCIS: Los Angeles -R 1.5 4 9.13
ABC The Taste 1.5 4 4.74
NBC Betty White’s Off Their Rockers  -R 1.2 4 5.03
FOX Raising Hope -R 1.1 3 2.70
CW When in Rome -R (8-10PM) 0.5 1 1.53
8:30PM NBC Betty White’s Off Their Rockers  -R 1.4 4 5.17
FOX New girl -R 1.1 3 2.46
9:00PM NBC State of the Union 2013 1.6 4 5.79
ABC State of the Union 2013 1.2 3 4.59
CBS State of the Union 2013 1.1 3 6.22
FOX State of the Union 2013 0.9 2 2.37
10:30PM NBC State of the Union 2013 Analysis 1.0 3 4.13
ABC Analysis/Modern Family -R 0.9 3 3.32
CBS Analysis/Mike & Molly -R 0.8 2 4.50

via press note:
Note coming soon




Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

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