TV Ratings Tuesday: 'The Taste' Goes Lower, State of the Union Address Down Across All Networks

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February 13th, 2013

Adults 18-49: Rating/Share 1.6/4 1.4/4 1.3/3 1.2/3 1.0/2 0.5/1
Adults 18-34: Rating/Share 1.4/4 1.0/3 0.9/3 0.8/2 0.9/2 0.5/2
Total Viewers (million) 3.842 5.280 4.425 6.914 2.453 1.534


Due to the nature of live programming the ratings for The State of the Union Address are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Univision was the number one network in adults 18-49, while CBS won with total viewers.

On ABC, The Taste notched a series low 1.5, down three tenths  from last week's 1.8 adults 18-49 rating .

The State of the Union Address earned a 1.2 on ABC (down two tenths from last year's 1.4) , 1.1 on CBS (down four tenths from last year's 1.5) , 1.6 on NBC (down four tenths from last year's 2.0) and 0.9 on FOX (down eight tenths from last year's 1.7) . Note: national ratings for the State of the Union Address will be sustained by Nielsen as it ran without commercials.


Broadcast primetime ratings for February 12, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM CBS NCIS: Los Angeles -R 1.5 4 9.13
ABC The Taste 1.5 4 4.74
NBC Betty White's Off Their Rockers  -R 1.2 4 5.03
FOX Raising Hope -R 1.1 3 2.70
CW When in Rome -R (8-10PM) 0.5 1 1.53
8:30PM NBC Betty White's Off Their Rockers  -R 1.4 4 5.17
FOX New girl -R 1.1 3 2.46
9:00PM NBC State of the Union 2013 1.6 4 5.79
ABC State of the Union 2013 1.2 3 4.59
CBS State of the Union 2013 1.1 3 6.22
FOX State of the Union 2013 0.9 2 2.37
10:30PM NBC State of the Union 2013 Analysis 1.0 3 4.13
ABC Analysis/Modern Family -R 0.9 3 3.32
CBS Analysis/Mike & Molly -R 0.8 2 4.50

via press note:
Note coming soon




Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • eridapo

    @ Meanie

    I disagree… Having a Hispanic (or other minority) will not ensure a show of getting a hispanic audience. Like all people, hispanics want to be entertain and if the show does that effectively, even without having a single hispanic on it, they will watch. What I believe is the key is that the show resonate with the community it is trying to reach — i.e. it must relate to them at a gut level. Does the show depict the life they are living or hope to live. Does it reflect the type of humor that they enjoy? Those are more important than the face I would say…

  • rob60990

    I didn’t read all the pages of comments but LOL at people replying to the fake Max.

  • Meanie

    @ eridapo

    you do have a point & is right it should deal with content but alot of ethnic groups have different type of humour. Thats why alot of black shows dont draw huge mass appeal, just like with black movies they are not sold overseas cause it cant attract a huge draw.

    Im hispanic and personally hate Univision & telemundo etc. But with TV its hard to attract a mass appeal b/c humour is very different these days and dont resonate with alot of communities(except for mabye cartoons)but live action shows its hard to attract humour that everyone can relate to.

  • JSunkist

    I figured SOTU would beat SOTU, SOTU is a terrible show, but SOTU? TERRIFIC!

  • Cj morton

    I have a question for the Revenge- haters:
    Have you ever watched the show?
    Because if you haven’t, than truly you shouldn’t be judging it.
    And if you have, then are you not one of the stupid idiots that you make fun of for watching the show.

    Seems to me that either way: your sad and hypocritical.

    In all honesty I have never seen Revenge (which is why I’m it judging it), I’m merely point out the flawed arguments.

  • David Howell

    For what it’s worth (don’t know if this has been mentioned already amongst the pages of comments), the two main soaps in the UK (EastEnders and Coronation Street) are both amongst the most watched shows in British television. The only regular programming in the same bracket airs at weekends (yes, including Saturday) – Strictly Come Dancing (what Americans know as DWTS), X-Factor, Downton Abbey (I was going to say “with the help of an XF leadin” but it was actually building on it last season as XF faded and Downton didn’t), and (at a push) I’m A Celebrity… Get Me Out Of Here!.

    So that’s two soaps in the top three scripted shows by total ratings (we almost never publicise demo numbers sadly), and you can then add the hospital soap Holby City (which dominates Tuesday 8pm here the way NCIS does in the US, and does so rerun-free all year round!), arguably Casualty (of which Holby is a spinoff, though I think the parent show runs in seasons), and Emmerdale (which used to warrant comparing with the big two soaps, but has faded somewhat), all of which beat almost anything else on weeknights in total viewers.

    All of these shows air at 7pm or later.

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