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TV Ratings Wednesday: 'American Idol', 'The Middle' & 'CSI' Slide, 'Arrow' Up + 'Survivor' Premiere Returns to New Low

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February 14th, 2013

Scoreboard FOX ABC CBS NBC UNI CW
Adults 18-49: Rating/Share 4.3/12 2.2/6 2.1/6 1.5/4 1.4/4 1.1/3
Adults 18-34: Rating/Share 3.5/12 1.6/5 1.1/4 1.1/4 1.3/4 1.0/3
Total Viewers (million) 13.366 6.844 8.493 5.386 3.527 2.866

 

FOX was the number one network in adults 18-49 and with total viewers.

NOTE: TV usage among Adults 18-49 was down -5% from 8-10pm (and 8-11pm) last night.

On FOX, American Idol scored a 4.3, down three tenths from last week's 4.6 adults 18-49 rating and the series' lowest adults 18-49 rating for a Wednesday since July 10,2002.

On CBS, the premiere of Survivor: Caramoan: Fans vs Favorites earned a 2.4 adults 18-49 rating, down substantially from last spring's 3.1 adults 18-49 rating for the One World iteration. This is a new low for a Survivor premiere. Your predictions were far too optimistic. CSI  garnered a 2.1, down three tenths from last week's 2.4 adults 18-49 rating.

On ABC, The Middle earned a season low 1.9, down four tenths from last week's 2.3 among adults 18-49.  The Neighbors was even with last week’s 1.7 adults 18-49 rating. Modern Family rebounded slightly with a 3.8, up a tenth after last week's season low 3.7 adults 18-49 rating. Suburgatory, notched a 2.2, up two tenths after last week's 2.0 adults 18-49 rating.  Nashville went up a tenth to a 1.8 after last week's series low 1.7 among adults 18-49.

ON NBC, Whitney was even with last week's 1.2 adults 18-49 rating. Guys With Kids scored a series low 1.0, down two tenths from last week's 1.2 adults 18-49 rating. Law & Order SVU, garnered a 1.6, up a tenth from last week's 1.5. Chicago Fire was even with last week's 1.9 adults 18-49 rating.

On the CW, Arrow garnered a 1.1, up a tenth from last week's 1.0  adults 18-49 rating. Supernatural was flat with last week's 1.0 adults 18-49 rating.

Late-night results are below the primetime data.

Overnight ratings for Wednesday, February 13, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX American Idol 4.3 12 13.37
CBS Survivor: Caramoan: Fans vs Favorites -P (8-9:30) 2.4 7 8.96
ABC The Middle 1.9 6 7.63
NBC Whitney 1.2 4 3.58
CW Arrow 1.1 3 3.26
tvbythenumbers.com
8:30PM ABC The Neighbors 1.7 5 5.91
NBC Guys With Kids 1.0 3 2.85
tvbythenumbers.com
9:00 PM ABC Modern Family 3.8 10 10.03
NBC Law & Order: SVU 1.6 4 6.30
CW Supernatural 1.0 3 2.47
tvbythenumbers.com
9:30PM ABC Suburgatory 2.2 6 6.07
CBS The Big Bang Theory -R 1.6 4 5.83
tvbythenumbers.com
10:00PM CBS CSI 2.1 6 9.13
NBC Chicago Fire 1.9 5 6.65
ABC Nashville 1.8 5 5.71

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via press note:

Note coming soon
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions: Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
  • Win

    I also watched the Cult pilot, while not the best piece of work out there, it has some potential. Whether it gets squandered or not is something time will tell. CW is not doing it any favors putting it where they have.

    Though they want to do cable like seasons with cult, so it may work to it’s advantage, and the do not watch this website featured in the show is a real website, meaning that there is some clever marketing going on here. The cast isn’t half bad, nor is the whole show-within-a show spawning a cult-within-a cult story conspiracy thing. It just needs some tweaking.

    who knows. could turn out to be a sleeper CW ‘hit’.

  • Ben

    NBC should make Wednesday all drama next season. It should look like this
    Wednesday
    8-Law and Order: SVU
    9-Revolution
    10-Chicago Fire (or NEW DRAMA)

  • panda22

    the supernatural boys have children now, young babies….they need the steady paycheck. it aint about them anymore, so they’ll stick around for season 12 if they can get it.

  • Ultima

    @Painless Risen YT
    NBC needs to at least renew most of the comedies they own for syndication purposes

    NBC has nothing remotely close to syndication. Whitney would need two extended seasons to reach 88 episodes…

    safety nets for mid-season replacements

    … which it won’t get if it’s being held as a safety net. Also, they can always pick up additional pilots to series for midseason. Also, they would be better off holding something like Community for midseason.

    In order for NBC to be successful they have to fix their comedy situation

    I agree. Renewing comedies that perform well below their scripted average doesn’t fix anything.

  • http://tvbythenumbers.com Bill Gorman

    “The CW has definitely improved this year”

    Not in the adults 18-49 ratings. They’re down about 9%. 0.73 this season vs. 0.80 last season through week 20.

    In the grand scheme of things, a 9% y/y decline for a broadcast network isn’t at all alarming, it’s in the typical range for the last 30 years or so.

    The problem the CW has (or will have when renegotiation time rolls around), is that except for at most 3 hours/week, their affiliates could pull better ratings with syndicated shows than they do with CW network shows.

    How cheaply does the CW then have to give their network shows away to get affiliates to stay on board?

  • Cody R

    I know numerous people like to hate the CW, but I really hope for it’s success. I am a huge TV buff, I like a ridiculous amount of TV shows, but no other single network has the number of shows currently airing that I like to watch and stay CURRENT with. Sure, there are tons of shows I would love to marathon on DVD or Netflix or Hulu, but CW shows are the only ones that I really care to keep up with throughout each season. Nikita, The Vampire Diaries, Hart of Dixie, all of these I love to see every week. I also have been enjoying Arrow, The Carrie Diaries, and the first episode of Cult. I only in the last two episodes have come to really care at all for Beauty and the Beast, and I only stuck with it for that long because I love Kristin Kreuk and saw that Bridget Regan was going to have a small arc. I admit though that as of late I have warmed up a little more to the show. I love Supernatural, but for some reason have never watched during current airing, and just get every season on DVD when it’s released. I will be sad to see some of these go but also hope that next year’s crop of new shows can strike a chord as well. Like I said I enjoy many other shows: Body of Proof, Smash, Scandal, Warehouse 13, Lost Girl, Haven, Covert Affairs, Pretty Little Liars, White Collar, Suits, Psych, Necessary Roughness, Franklin & Bash, the list goes on for literally miles. But I really appreciate the type of entertainment I get from the CW. I wish more people liked it too!

  • panda22

    yeah…someone add this flop fetish to the spam filter, its getting old now.

    so when will 90210 be announced to be the final season……

  • Win

    @Painless Risen YT
    BatB will be real lucky to see Friday. Besides Moving it there, really wouldn’t save Friday. It can barely garner a .7. How will that save Friday?

  • Richard Steven Hack

    Holly: “YOU are the problem, not Max.”

    Uh, no…

    Not that I’m in favor of banning Max… I’ve been banned at too many sites by stupid “moderators” to enjoy that. But he deserves to be STOMPED ON by the readership here. Or better, pushed off his “first post” slot regularly.

    I do agree there are other people here who are just as annoying. But Max seems to be their representative.

  • Ben

    @Ultima
    Painless Risen YT knows what he is talking about. It’s all about syndication. A show can rebound after hitting syndication. Just look at How I Met Your Mother after syndication. It grew to the highest level in season 7. NBC wants the profit and growth from syndication so it’s not worth it to keep canceling shows after 1 season because the same thing will happen the next year.

  • Richard Steven Hack

    POI: “The CW should…renew Cult…”

    Why the hell would any network renew a show that hasn’t AIRED yet?

  • Ultima

    @Ben
    Well they can scale back on comedy, but they still need to renew shows.

    I didn’t say they should cancel everything.

    If they just keep canceling shows after 1 season, they will never reach syndication. So Whitney and Go on would be smart renewals because they have potential to reach syndication.

    Most of their first and second season shows are doing so poorly that I doubt they will even break even with syndication.

    I think they will renew Go On. They might renew Whitney, it’s probably the edge case. Everything else will likely never be profitable and should be canceled.

  • Win

    @Ben
    Nonsense. What @Ultima speaks is the true. NBC may be flawed, but not stupid. They have their pet projects, but Whitney and GWK are not among them. Yeah syndication may be tempting, for say a show in it’s third season pulling struggling ratings.

    But these two….why renew something for “syndication” purposes and strap yourself in and enjoy the failure ride +when you can build something better from scratch.

  • Ben

    @Ultima
    You have to understand that for shows to succeed, people have to actually watch the channel or hear about the show. Since NBC advertisemtns haven’t helped their recent premieres (DNH, Deception, Smash, 1600 Penn), NBC needs to attract people to their network and have those viewers DISCOVER the new shows through promos. So if NBC cancels all their comedies, how do they expect their new comedies to succeed if no one learns about the show.

  • Cody R

    If the CW has to get rid of one show(I’m not including 90210 as I’ve never seen nor wanted to see it and don’t care what they do with it) I would prefer they cut BatB loose. TCD just edged it out for entertaining me. But I’m back and forth with those two and liking one more than the other changes frequently. I do hope Cult is a success and they keep HoD, there’s no other show on TV that leaves me feeling so great and happy as HoD so I’d be so sad to see it go. Cult looks like it has the creepy potential and I think I’ll enjoy it. Nikita is really one of my favorites period so I’m glad it is likely to come back for syndication. The other three are renewed which is very exciting too! :D

  • John A

    The biggest problem people have is what Max declared months ago about Scandal and Revenge is True. Revenge would drop and Scandal would rise. I didnt think it would happen either but it has and now people bash him. But his comments about Chicago Fire and AHS are stupid.

  • Ben

    @Ultima
    NBC has to allow their shows to grow. The Big Bang Theory wasn’t pulling 6.1’s in its first season. They need to give their shows a few seasons. Not every show will end up failing like Animal Practice.

  • The Rookie

    Bill, the WB case it seems that they have outliers all the way and only one or two shows on the 0.7 average (B&B). If my math is correct only the 3 renewed shows are about the network average. Would it be feasible to cancel all shows below the average? (leaving only Nikita due to syndication potential)

  • The Rookie

    **** CW, not WB

    Bill, the CW case it seems that they have outliers all the way and only one or two shows on the 0.7 average (B&B). If my math is correct only the 3 renewed shows are about the network average. Would it be feasible to cancel all shows below the average? (leaving only Nikita due to syndication potential)

  • Win

    actually all three renewed shows are above the scripted average for the CW.

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