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TV Ratings Wednesday: 'American Idol', 'The Middle' & 'CSI' Slide, 'Arrow' Up + 'Survivor' Premiere Returns to New Low

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February 14th, 2013

Scoreboard FOX ABC CBS NBC UNI CW
Adults 18-49: rating/Share 4.3/12 2.2/6 2.1/6 1.5/4 1.4/4 1.1/3
Adults 18-34: Rating/Share 3.5/12 1.6/5 1.1/4 1.1/4 1.3/4 1.0/3
Total Viewers (million) 13.366 6.844 8.493 5.386 3.527 2.866

 

FOX was the number one network in adults 18-49 and with total viewers.

NOTE: TV usage among Adults 18-49 was down -5% from 8-10pm (and 8-11pm) last night.

On FOX, American Idol scored a 4.3, down three tenths from last week's 4.6 adults 18-49 rating and the series' lowest adults 18-49 rating for a Wednesday since July 10,2002.

On CBS, the premiere of Survivor: Caramoan: Fans vs Favorites earned a 2.4 adults 18-49 rating, down substantially from last spring's 3.1 adults 18-49 rating for the One World iteration. This is a new low for a Survivor premiere. Your predictions were far too optimistic. CSI  garnered a 2.1, down three tenths from last week's 2.4 adults 18-49 rating.

On ABC, The Middle earned a season low 1.9, down four tenths from last week's 2.3 among adults 18-49.  The Neighbors was even with last week’s 1.7 adults 18-49 rating. Modern Family rebounded slightly with a 3.8, up a tenth after last week's season low 3.7 adults 18-49 rating. Suburgatory, notched a 2.2, up two tenths after last week's 2.0 adults 18-49 rating.  Nashville went up a tenth to a 1.8 after last week's series low 1.7 among adults 18-49.

ON NBC, Whitney was even with last week's 1.2 adults 18-49 rating. Guys With Kids scored a series low 1.0, down two tenths from last week's 1.2 adults 18-49 rating. Law & Order SVU, garnered a 1.6, up a tenth from last week's 1.5. Chicago Fire was even with last week's 1.9 adults 18-49 rating.

On the CW, Arrow garnered a 1.1, up a tenth from last week's 1.0  adults 18-49 rating. Supernatural was flat with last week's 1.0 adults 18-49 rating.

Late-night results are below the primetime data.

Overnight ratings for Wednesday, February 13, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX American Idol 4.3 12 13.37
CBS Survivor: Caramoan: Fans vs Favorites -P (8-9:30) 2.4 7 8.96
ABC The Middle 1.9 6 7.63
NBC Whitney 1.2 4 3.58
CW Arrow 1.1 3 3.26
tvbythenumbers.com
8:30PM ABC The Neighbors 1.7 5 5.91
NBC Guys With Kids 1.0 3 2.85
tvbythenumbers.com
9:00 PM ABC Modern Family 3.8 10 10.03
NBC Law & Order: SVU 1.6 4 6.30
CW Supernatural 1.0 3 2.47
tvbythenumbers.com
9:30PM ABC Suburgatory 2.2 6 6.07
CBS The Big Bang Theory -R 1.6 4 5.83
tvbythenumbers.com
10:00PM CBS CSI 2.1 6 9.13
NBC Chicago Fire 1.9 5 6.65
ABC Nashville 1.8 5 5.71

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via press note:

Note coming soon
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions: Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
  • Ben

    @Ultima
    “NBC has already ordered 15 comedy pilots”

    Well, then NBC is extremely stupid! They must notice that new comedies won’t succeed if you don’t let them succeed by giving them a chance at another season.

    “Guys with Kids et al have below average ratings compared to the average of NBC”

    That number includes the non-comedy shows. Shows like The Biggest Loser, Law and Order: SVU, Chicago Fire have higher ratings then almost all of the low rated comedies so there is no proof that GWK is really so far below the average of NBC’s comedies.

  • Ben

    @Painless Risen YT
    Thank you!!!! Someone who understands the way TV networks operate.

  • John A

    Max actually doesnt insult Revenge the show just its ratings which are looking bad. He doesnt insult people but people insult him. And he makes 1 comment and people throw tantrums. Revenge fans should just ignore him and he would stop.

  • Ben

    @Ultima
    Between Painless Risen YT and me, you should see that syndication and financials matter beyond the number we see on tvbythenumbers.com.

  • Ultima

    @Ben
    NBC is practically dead at this point

    Nonsense.

    They have NO scripted shows pulling anything more than a 2.5, so how will they magically have a huge TBBT type hit?

    How did ABC go from renewing only two dramas in 1997 and then only renewing an additional two freshman dramas over the next seven seasons to launching three hit dramas (Desperate Housewives, Lost, Grey’s Anatomy) in the same season?

    It certainly wasn’t because they kept renewing underperforming shows and resigning themselves to never being able to do better.

  • Ben

    @Ultima
    I am discussing dramas. NBC is dying with ALL of its comedies hitting similar lows. So we can’t look at the season premiere of Go On and decide it should get renewed. It’s part of the aspect of TV to make predictions and decide which shows should be renewed even if they aren’t immediate hits.

  • Ben

    CORRECTION
    @Ultima
    I am not discussing dramas. NBC is dying with ALL of its comedies hitting similar lows. So we can’t look at the season premiere of Go On and decide it should get renewed. It’s part of the aspect of TV to make predictions and decide which shows should be renewed even if they aren’t immediate hits.

  • Ultima

    @Ben
    “Guys with Kids et al have below average ratings compared to the average of NBC”

    That number includes the non-comedy shows.

    Are you even looking at the numbers or are you just assuming that I don’t know what I’m talking about?

    The average rating for new episodes NBC’s sitcoms since 1 January is a 1.5. Go On (1.4), Whitney (1.4), 1600 Penn (1.3), Guys With Kids (1.3), and The New Normal (1.2) are all below average!

    If you look at full season, Guys With Kids, 1600 Penn and Whitney look much worse due to The Voice infalting the ratings for the Tuesday comedies. Up All Night’s 1.2 for the fall is also well below average.

  • Ultima

    @Ben
    Between Painless Risen YT and me, you should see that syndication and financials matter

    I’m well aware of how important syndication is.

    You seem to be under the delusion that it’s some magical thing that makes horribly rated shows profitable and successful.

  • Ben

    @Ultima
    If you factor out The Office which is ending, and Community which has only aired one episode, the average ends up being 1.3 which by your standards justifies renewals for Whitney, Go On, 1600 Penn, and Guys With Kids!

  • Ultima

    @Ben

    Specifically, you seem to not accept the scenario that the amount of revenue generated by syndication is not enough to overcome the losses taking producing the episodes to reach enough for syndication in the first place.

    For a show within a season of syndication, it’s very rare that the losses are enough to offset the potential syndication value, which is why we usually assume third season shows will stay on the air even with fairly bad ratings.

    However, for second, and especially first, season shows, that is simply not the case. It’s completely unreasonable to think that NBC will get a positive return on investment from producing another ~70 episodes of Guys With Kids, for example.

  • CookyMonzta

    @SJ (Posted February 14, 2013 at 8:59 AM)

    “Horrible ratings for Idol. It’s sinking faster than I anticipated. It is now a shadow of its former self.”

    You sound like me. The observation, though, IS true. It is no longer what we’ve come to expect of them. That is why 4.3 or lower is shocking for some of us, when it once rained 12s on the other shows. This year or next, we may end up seeing 2s.

  • Ultima

    @Ben
    If you factor out The Office which is ending, and Community which has only aired one episode, the average ends up being 1.3

    No, if you factor out the two shows that are ending (30 Rock and The Office), then the average is 1.4 (with or without Community’s episode).

    1600 Penn, Guys With Kids and The New Normal are still below average.

  • CookyMonzta

    @Kevin (Posted February 14, 2013 at 9:07 AM)

    “Hope SURVIVOR gets canceled soon. :-(”

    Indeed. They have long-since outlived their relevance on TV.

  • Ben

    @Ultima
    All Painless Risen YT and i are saying is that there is lots of PROFIT from syndication for episodes that already aired. So a Whitney episode that gets a 1.3 in 2013 can make over $100 000 an episode, or $500 000 a week. That CAN actually pay back for the lost profit from earlier in the series

  • Ben

    @Ultima
    If you look back to my original post, you would see that I suggested renewing Go On, Parks and Rec and Community for 24 episodes, Whitney and The New Normal for only 15 episodes. I never mentioned 1600 Penn and I said possibly bringing back GWK for 8 episodes just as a filler

  • Ultima

    @Ben
    I am not discussing dramas.

    Dramas, comedies, the example still stands.

    But fair enough, ABC canceled virtually all of their comedies in 2009 (except for the low rated Scrubs and Better Off Ted, which didn’t even make the fall schedule and ended up being burned off during the winter).

    They had nothing going for them in terms of comedies. They premired a completely new Wednesday (four new comedies, one new drama). Modern Family ends up being a hit (just shy of #1 comedy its second season, #1 its third).

  • Ben

    @Ultima
    You completely changed the subject. I was discussing syndication and average ratings

  • Carl

    @Tessa, I think Dean was stronger physically after Purgatory, but he also had PTSD and was soon starting a slow breakdown over Cas. I feel like the writing intended to show that he was, in the long-term, weaker in ways that would affect him, but it was screwed up in the writing, close to how they screwed up the writing for Sam at that time.

    Sometimes I do think they regress Dean for the sake of a story, but most of what was said to him last night and most of how he reacted felt like the character to me. I just wish they wouldn’t keep taking away his stories, because even when I’ve actually enjoyed most of his character this season, I can’t blame the fans who are going to stop watching. SPN needs to give them a reason to stay.

    Checking over the lists again – did SVU barely recover at all from the Mike Tyson fiasco? Or is this their usual rating??

  • CookyMonzta

    @Vance (Posted February 14, 2013 at 9:10 AM)

    “Idol will be down to low 3s by the end of the season. In my opinion, it has at most 4 seasons remaining, provided that the judges panel is replaced every season to prevent 30% drops in viewership.”

    I’m giving it 2 seasons; 2014 and 2015. At that point, I expect their total viewership to drop down to 12.7 million or less, which is their first-season average. That is when they will retire the show, or risk being demoted from yokozuna*.

    [*in sumo wrestling, 'yokozuna', or 'grand champion', is the ultimate rank. If such a champion starts losing more matches than he has won, he runs the risk of being demoted back down to 'ozeki'. The unwritten rule in sumo is that every yokozuna retires when he starts to lose his mojo.

    The same is what I expect will happen to 'Idol'. NBC Sunday Night Football now has its way with them, and soon 'NCIS' will be yokozuna. Better for 'Idol' to retire in one piece (again, probably in 2015), before they hit sea level and sink.]

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