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TV Ratings Tuesday: 'NCIS' Down But Wins Night, 'New Girl', 'Smash' & 'Go On' Fall, 'Cult' & 'Body of Proof' Debut Low

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February 20th, 2013

Scoreboard CBS ABC FOX UNI NBC CW
Adults 18-49: Rating/Share 2.6/7 1.8/5 1.7/4 1.7/5 1.1/3 0.4/1
Adults 18-34: Rating/Share 1.5/5 1.3/4 1.7/5 1.5/5 0.8/2 0.4/1
Total Viewers (million) 15.648 6.564 3.477 3.983 3.677 1.157

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CBS  was the number one network in adults 18-49 and with total viewers.

On CBS,  NCIS scored a 3.5 adults 18-49 rating down 5 percent from  a 3.7 two weeks ago. NCIS: Los Angeles earned a 2.7 down 13 percent from a 3.1 adults 18-49 rating two weeks ago. Vegas garnered a 1.5 adults 18-49 rating even with two weeks ago.

On ABC, The Taste notched a 1.6 adults 18-49 rating up 7 percent from last week’s 1.5. The Bachelor: Sean Tells All earned a 2.6 adults 18-49 rating, down 4 percent from a 2.7 for the series last Tuesday episode two weeks ago. The season premiere of Body Of Proof tied its series low with a 1.2 adults 18-49 rating, down 45 percent from a its season premiere on September 20, 2011 and down 37 percent from a 1.9 for its season finale on April 10 and a 2.2 for

On FOX, Raising Hope scored a 1.5 adults 18-49 rating down 6 percent from a 1.6 two weeks ago. New Girl garnered a 2.2 adults 18-49 rating down 15 percent from a 2.6 two weeks ago. The Mindy Project notched a 1.6 adults 18-49 rating down 16 percent from a 1.9 two weeks ago.

On NBC, Betty White’s Off Their Rockers garnered a 1.3 adults 18-49 rating, down 7 percent from a 1.4 on January 29. At 8:30, a second episode scored a 1.4, down 7 percent from a 1.5 on January 29. Go On garnered a 1.1 adults 18-49 rating down 15 percent from a 1.3 on January 29. The New Normal notched a 1.0 adults 18-49 rating down 9 percent from a 1.1 on January 29. Smash scored a series low 0.9 adults 18-49 rating down 25 percent from a 1.2 for its season premiere two weeks ago.

On the CW, Hart Of Dixie earned a 0.5 among adults 18-49 down 17 percent from a 0.6 two weeks ago. The premiere of Cult scored a 0.3 adults 18-49 rating, compared to a 0.4 for the Emily Owens series finale. Your predictions were far too optimistic.

Broadcast primetime ratings for February 19, 2013

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 CBS NCIS 3.5/10 20.93
ABC The Taste 1.6/5 4.89
FOX Raising Hope 1.5/5 3.70
NBC Betty White's Off Their Rockers 1.3/4 4.65
CW Hart Of Dixie 0.5/1 1.37
8:30 NBC Betty White's Off Their Rockers 1.4/4 4.69
FOX New Girl - R 1.3/3 2.82
9:00 CBS NCIS: Los Angeles 2.7/7 16.34
ABC The Bachelor 2.6/7 8.14
FOX New Girl 2.2/6 4.36
NBC Go On 1.1/3 3.32
CW Cult - Series Premiere 0.3/1 0.94
9:30 FOX The Mindy Project 1.6/4 3.04
NBC The New Normal 1.0/2 2.83
10:00 CBS Vegas 1.5/4 9.67
ABC Body Of Proof - Season Premiere 1.2/3 6.66
NBC Smash 0.9/2 3.29

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via press note:

In Late-Night Metered Markets Tuesday night:

In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David
> Letterman," 2.5/7; and ABC's "Jimmy Kimmel Live," 2.0/5.
>
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.7/4; "Late Show," 0.6/3; and
> "Jimmy Kimmel Live," 0.7/4.
>
> * From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in
> metered-market households and a 0.4/3 in 18-49 in the Local People
> Meters.
>
> * From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4
> in metered-market households) tied CBS's "Late Late Show with Craig
> Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late
> Night" (0.4/3 in 18-49) tied "Late Late Show" (0.4/2).
>
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in
> metered-market households and a 0.3/2 in adults 18-49 in the 25
> markets with local people meters.
Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Kavyn

    Sorry, by renewal I meant it should have gotten the full season order.

  • GARY

    Poor Mark Valley can’t catch a break.
    BOP looks DOA.

  • Edward

    I really hope The New Normal ratings go UP next week!!!!

  • Mark3

    Cult is a fantastic show. To bad americans dont like to think when they watch tv. Thats why its all cluddered with reality crap. We need to change the nielsen homes or include dvr. Tivo. Hulu etc into live ratings.me personally i watch all my shows live amd then buy then when on sale on dvd:)

  • Pepper

    Cult, 90210 will be cancelled. The real death match is between TCD and BatB. HOD and Nikita will be renewed.

  • Holly

    @Mark3

    To bad americans dont like to think when they watch tv. Thats why its all cluddered with reality crap.

    As opposed to Norwegians who prefer to watch a live broadcast of… a fireplace.

  • John A

    Lol HOD V Nikita? Both shows are horrible in ratings and should be canned. Nikita wont be but HOD isnt looking great. But Cult being a bomb helps it.

  • JulieDawn

    @Sabrina

    Every network’s viewerhip is declining. It’s just more noticeable on the CW as their nbrs are already low.

  • Tim

    Horrible for Smash…and Body of Proof not much better.

    Go On! This shows ratings had potential before Christmas…

  • Jacob

    I used to watch TNN but then it got boring. I hardly watch anything on TV nowadays nothing good, everything is the same.

  • Ultima

    @Holly
    To bad americans dont like to think when they watch tv.

    As opposed to Norwegians who prefer to watch a live broadcast of… a fireplace.

    Yes; they aren’t simply watching the fire, they’re imagining their own entertainment. We Americans are just spoiled stupid because we figured out we could pay people to entertain us! ;)

  • Ultima

    @Mark3
    We need to change the nielsen homes or include dvr.

    Nielsen already measures DVR usage! That’s why it’s “Live+SD” or live viewing plus same day (until 3am) DVR viewing.

    Live+7 measures live viewing plus DVR viewing within one week and is now the standard by which season averages are measured for both individual shows and the networks.

  • Anna

    People don’t forget that last season Hart of Dixie started with the poor Gossip Girl lead in (the lowest from CW) and Ringer and The Secret Circle that had better lead-in failed. So the lead-in is not that important. If Cult was really atractive it would do better numbers.

  • Richard Steven Hack

    Tim: “I think when future historians trace the downfall of Western Civilization, they will settle on the dawn of Reality TV as starting the moronification of the masses.”

    No, reality TV is not the cause. Reality TV is merely a symptom of the moronization (is that a word? :-) ) of the US electorate as a result of the rise – and now fall – of the American Empire. :-)

    As Dorian Gray said “The League of Extraordinary Gentlemen”: “Empires crumble. There are no exceptions.” :-)

  • John A

    GG had like 0.7 or 0.8 when Dixie started last season. 0.5 is a crap Lead in. A good lead in is needed when starting out of course it wont stop a show dropping later on.

  • Richard Steven Hack

    TVWatcher: “But Nikita is never going to garner high ratings in syndication if they don’t get em in first run!”

    You’re operating on the assumption that the primary purpose of syndication is syndication in the original home market. That’s not necessarily true, especially with Nikita whose star is a big star in Asia.

    Also, the finances aren’t the same for syndication versus first run. They’re probably completely different since the production costs have probably mostly already been absorbed and the profit depends entirely on how long the show can remain in syndication in various markets.

    So there’s no relation between the two that affects renewal by the network. The only thing affecting renewal by the network is the price the studio offers the show at. The only thing affecting that price is whether the studio thinks it can get syndication – and we don’t know those deliberations.

    So what matters is whether a show already HAS been renewed for another season despite low ratings. This is the case for Nikita, which is why the show is a lock for season four: the decision has already been made by the studio (and probably the network) that the show is priced right and has syndication potential.

  • thesnowleopard

    Wow, Cult. That could be a record low start.

    I laugh at those who think TV is some kind of qualitative decline. Yeah, ’cause shows like Queen for a Day, Green Acres, The Courtship of Eddie’s Father, and Knight Rider were the golden age of TV. Sure.

  • Thea

    Cult is great …. :(

  • Richard Steven Hack

    Kavyn: “Either HOD should be moved to 9pm to allow a new show to self-start, moved to Friday to be paired with Nikita, or cancelled to not have to deal with it for two seasons (which I doubt, since the CW needs syndication money).”

    Agree with your list of options.

    However, WB and CBS produce HoD. So they’ll get the syndication money, not the CW. The only thing the CW might want is to keep the show if the studio offers a low enough price that it can make money or break even even at lower ratings – which the show is sure to get in a season three. The studio will only do that if it thinks the show has syndication potential. We won’t know that until the CW actually renews the show based on the deal the studio offers.

    So the question boils down to: Does HoD have the same sort of syndication potential that Nikita has? Or at least, does WB and CBS think so? If so, it will get two more seasons (assuming the CW accepts the price offered – and that’s where “syndication money” comes in) presumably on Friday – where it will get lower ratings than Nikita. If not, it will get canceled or moved to Friday where it will get lower ratings than Nikita.

    The fact that it will likely do worse on Friday than Nikita might make the CW think twice about renewing it regardless of the price the studio offers. Or not. Again, we won’t know and can’t predict until it happens.

  • forg

    Didn’t expect BOP to premiere that low! And it had Bachelor as lead in. Just think if Happy Endings stayed on that same slow, could the show have gone lower

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