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TV Ratings Sunday: Oscars Up From Last Year + 'The Amazing Race' Hits A Series Low (Updated)

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February 25th, 2013

Scoreboard ABC FOX CBS NBC UNI
Adults 18-49: Rating/Share 10.1/25 1.3/3 1.1/3 0.8/2 0.8/2
Adults 18-34: Rating/Share 8.7/25 1.5/4 0.5/1 0.5/1 0.6/2
Total Viewers (million) 32.434 2.872 5.694 2.789 2.322-

 

 Due to the nature of live programming the ratings for ABC (Oscars) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

ABC was number one among adults 18-49 and with with total viewers.

On ABC, The 85th Annual Academy Awards earned a 12.1 UPDATE: according to ABC, the Oscars earned a 13.0 adults 18-49 rating from 8:30 to 11:40PM . Last year's telecast scored a 11.7 adults 18-49. Your predictions were about right. Earlier in the night, the Red Carpet arrivals special earned a 5.0 at 7PM, a 6.7 at 7:30PM and a 9.2 at 8PM

The only original running against the Oscars was The Amazing Race, which earned a series low 1.8 adults 18-49 rating, down from last week's 2.5 adults 18-49 rating.


 

Broadcast primetime ratings for Sunday, February 24, 2013:

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM ABC The Oscars: Red Carpet Live! 5.0 15  19.343
CBS 60 Minutes -R 1.3 4  8.270
FOX Bob's Burgers -R 1.0 3  2.345
NBC Dateline NBC -R 0.8 2  4.084
7:30PM ABC The Oscars: Red Carpet Live! 6.7 18  23.833
FOX The Cleveland Show -R 1.1 3  2.606
8:00 PM ABC The Oscars: Red Carpet Live! 9.2 23  31.462
CBS The Amazing Race 1.8 4  6.774
FOX The Simpsons -R 1.6 4  3.506
NBC Betty White's Off Their Rockers -R 0.8 2  3.450
8:30 PM ABC 85th Academy Awards (8:30-11:40PM) 13.0 28 40.300
FOX The Cleveland Show -R 1.4 3  2.934
NBC Betty White's Off Their Rockers -R 0.8 2  2.967
9:00PM FOX Family Guy -R 1.5 3  3.133
CBS The Mentalist -R 0.7 2  4.438
NBC Saturday Night Live in the 2000's -R (9-11PM) 0.8 2  1.949
9:30PM FOX American Dad  -R 1.3 3  2.705
10:00 PM CBS The Good Wife-R 0.6 1  3.293

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Nick

    How pathetic letting the first lady of socialism annoucing the best picture winner.

  • HalCapone

    “The Mentalist beats The Good Wife, again.”

    Wow, and by a healthy one tenth of one percent (0.7 vs 0.6). I guess that’s a lock on renewal for The Mentalist!?

  • DW

    wow TM blew away TGW repeat by a mere 10th of a point. quick , hurry CBS renew TM now. watch out walking dead. :)

  • THE OLD MAN

    @ Trevvy

    Can we not find a more suitable rep for the 20 somethings?

    Jennifer Lawrence & Brad Cooper

  • Rebecca

    The host was pretty bad but seemed to get better as the show went on (he had some good lines). Still, I’d rather have Billy Crystal – or as my sis suggested, Alec Baldwin with Tina Fey writing for him. Even just have Tina Fey and Amy Poehler do it, like with the Globes. But most of my picks won, so overall I liked the show. Bad hosts don’t make me not watch. I thought some of the camera work was odd….I don’t know why they’d zoom in on Seth on stage while Charlize and Channing were dancing (a couple times we couldn’t see them). And the Captain Kirk bit went on way too long in the beginning. It was at least 25 minutes before an award was given out. No need to have the opening segment be so long and dumb.

  • Rebecca

    @Nick
    Yeah, that put me off too. Just let Nicholson handle it all.

  • BJH

    I loved the movies this year. However, the Oscars led by Seth McFarlane were boring, rude, and cringe-worthy. I felt ashamed watching him deliver his “jokes”. I hope he isn’t asked back. He should follow Hugh Jackman: shut up and sing (Seth is a great singer). The best moments were the award surprises (tie for sound editing, Christoph Waltz, Ang Lee).

    Also: Why do the Oscars start at 8:30pm? Why not 8pm like every other award show?

  • Rex

    @Ellen there was a new scandal promo but ABC showed it once.. While showing red widow like 10 times but it’s, understandable cause it’s a upcoming show.

  • Brandon

    No Scandal promotion? The Bond tribute led into an elaborate Bond-themed Scandal promo, and when the show came back Kerry Washington was presenting. If that’s not synergy, what the hell is?

  • Greatshow

    I loved Seth McFarlane as host. Especially Abraham Lincoln and Van Trapp family jokes were really funny and his musical numbers were amazing!

  • Rebecca

    Actually, I liked Harry Potter presenting with Bella Swan Cullen (since their two sagas ended), but why couldn’t they just dress up her crutches so she could use them on stage? Or have Jen Lawrence present with him – an old saga with a new one (Hunger Games).

  • Sara

    Best Oscars ever!Seth was amazing, and people need to stop being so sensitive, the actresses certainly were not. The only sketchy moment was the Lincoln joke but even that was funny to me at least. It will be hard top this show next year.

  • Ted Craig

    Ratings were up because people actually saw the nominated movies this year.

  • Ekras

    I call malarky! There’s no way it was UP from last year. Normally my office is all excited and abuzz – most people here didn’t even realize it was airing. Considering how few major movies came out this year, and the relatively unknown host and nominees….Someone has to be gaming these numbers (IMHO). I was guessing an 8.0 – I could have seen a 10…. but a 12? Not a chance. If this is what they are claiming than we KNOW something is fishy with these ratings numbers.

  • TomZ

    FOX reruns did better than NBC originals on Thursday. But probably they will all adjust down… Great numebers for the Oscars :)

  • Rebecca

    I saw one long commercial that featured all the ABC shows, even The Middle. Saw Nashville promoted some, too. Scandal was in there.

  • American

    Better movies, better ratings!

  • MichaelChickless

    @HalCapone “I guess that’s a lock on renewal for The Mentalist.”

    Yep, pretty much

  • Moose

    I hate award shows with a passion and avoid them whenever possible. That said, that had to be one of the most boring episodes of The Walking Dead I have seen. Not as bad as the first one that they aired after the break, but darn close.

    Last season they had all of those boring episodes on the farm. Now they have all of these boring episodes at the prison. Hopefully, next week things will pick up again.

  • THE OLD MAN

    @ Rebecca

    Agree they should lose that opening segment & Charlize/Channing was a classy act. We probably had the same picks, but I was hoping for Life of Pi for best pic, but Argo was a good choice.

    How much snow did you get? A foot of snow on Oscar night. It doesn’t get any better than that!

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