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TV Ratings Sunday: Oscars Up From Last Year + 'The Amazing Race' Hits A Series Low (Updated)

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February 25th, 2013

Scoreboard ABC FOX CBS NBC UNI
Adults 18-49: Rating/Share 10.1/25 1.3/3 1.1/3 0.8/2 0.8/2
Adults 18-34: Rating/Share 8.7/25 1.5/4 0.5/1 0.5/1 0.6/2
Total Viewers (million) 32.434 2.872 5.694 2.789 2.322-

 

 Due to the nature of live programming the ratings for ABC (Oscars) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

ABC was number one among adults 18-49 and with with total viewers.

On ABC, The 85th Annual Academy Awards earned a 12.1 UPDATE: according to ABC, the Oscars earned a 13.0 adults 18-49 rating from 8:30 to 11:40PM . Last year's telecast scored a 11.7 adults 18-49. Your predictions were about right. Earlier in the night, the Red Carpet arrivals special earned a 5.0 at 7PM, a 6.7 at 7:30PM and a 9.2 at 8PM

The only original running against the Oscars was The Amazing Race, which earned a series low 1.8 adults 18-49 rating, down from last week's 2.5 adults 18-49 rating.


 

Broadcast primetime ratings for Sunday, February 24, 2013:

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM ABC The Oscars: Red Carpet Live! 5.0 15  19.343
CBS 60 Minutes -R 1.3 4  8.270
FOX Bob's Burgers -R 1.0 3  2.345
NBC Dateline NBC -R 0.8 2  4.084
7:30PM ABC The Oscars: Red Carpet Live! 6.7 18  23.833
FOX The Cleveland Show -R 1.1 3  2.606
8:00 PM ABC The Oscars: Red Carpet Live! 9.2 23  31.462
CBS The Amazing Race 1.8 4  6.774
FOX The Simpsons -R 1.6 4  3.506
NBC Betty White's Off Their Rockers -R 0.8 2  3.450
8:30 PM ABC 85th Academy Awards (8:30-11:40PM) 13.0 28 40.300
FOX The Cleveland Show -R 1.4 3  2.934
NBC Betty White's Off Their Rockers -R 0.8 2  2.967
9:00PM FOX Family Guy -R 1.5 3  3.133
CBS The Mentalist -R 0.7 2  4.438
NBC Saturday Night Live in the 2000's -R (9-11PM) 0.8 2  1.949
9:30PM FOX American Dad  -R 1.3 3  2.705
10:00 PM CBS The Good Wife-R 0.6 1  3.293

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • THE OLD MAN

    @ Rebecca

    Saw Beasts of the Southern Wild (take that one in stride) & only missed Wreck it Ralph in animated. The Impossible is gut wrenching & Naomi Watts is superb (have a box of Kleenex handy). Missed Amour & The Master & saw no docus or foreighn films (they rarely, if ever play in Pgh & have to catch the DVD’s). Paperman really looks cool–as did most of those noms.

    Anna Karenina is visually stunning but the adaptation itself is “different” to say the least. Glad I saw it though.

  • Rebecca

    I can sometimes get The Oscars down to an hour or 90 minutes but only when I take out commercials, bad “filler acts” (or any filler acts even if they’re good) and most speeches, lol (with DVR). I always figure it’ll take at least 3 hours to get through it all the first time around. 2 hours when I watch it a second time.

    @The Old Man
    Scratch what I said about The Master earlier – I just removed it from my queue. I don’t feel like watching it now even though I’m a fan of Philip Seymour Hoffman. Added Anna Karenina to the queue though.

  • atlanta

    The Oscar’s were a win then for ABC and Swth MacFarlane, but wish I hadn’t seen Seth MacFarlane’s vanity show. I had more respect for him before his “performance.”

  • Rebecca

    @The Old Man
    Paperman was good…not the best ever, but alright overall. And I only saw it and The Longest Daycare (cute Maggie Simpson short) because they aired in theaters prior to whatever I was there to see with the kiddo. Wreck-It Ralph was better than I expected it to be, and we’ll buy it on dvd next week. I think The Impossible is still playing up the street but I’m just not ready to see it (I know it’ll be gut wrenching – saw Naomi Watts talk about it on Ellen’s show once). Maybe I will catch it soon. Didn’t see Anna Karenina before because it might not have been playing around here but also because I lately haven’t liked Keira Knightley’s movies (at least, I didn’t like Atonement…haven’t seen her version of Pride & Prejudice so I can’t judge that one. Loved the mini-series Colin Firth was in). Found out Hubby doesn’t want to see Django and I’ve already seen it so I took it out of the Netflix saved queue.

  • chris23

    Looks like CBS pulled an ABC by airing a brand new Amazing Race against The high rated Oscars. Atleast CBS was smart enough to stop there!! Imagine if CBS whole Sunday Night Lineup had New original episodes including Good Wife and Mentalist.. I mean Good Wife hit 1.3 or 1.4 was it and Mentalist is about the same.. If those two shows aired against The Oscars it would be lucky to pull a 1.0 in the demo since they are older skewing shows, unlike Fox repeats which still did ok considering.

    With The Amazing Race hitting lows it gives me hope for Once Upon A Time and Revenge to creep back up to stable numbers, seeing how they also performed horribly when awards shows/championship game is on. Even though Oscars are much bigger than the golden globes in term of demo and ratings, it is still a well rated show! But it just shows it is stupid to waste New Episodes when a way above average competetition special is on, just for the respected show to hit series low ratings! I don’t understand what networks think when they do this. Pure Stupidity IMHO…

  • rob60990

    13.0. WOW. That’s huge.

  • MichaelChickless

    That’s what she said.

  • Doug

    IIRC, TAR also hit a 1.8 last year against the Oscars, but bounced back the very next week.

  • Doug

    Much misinformation in this thread. 40 million is average viewership, but 60 or 70 million people may have seen some part of the show. Nielsen counts viewership by the minute (I believe), so it you watched 30 minutes of the 210 minute telecast, you count as .14 of a viewer. I watched the last 80 minutes, so I would have been .38 of a viewer. The viewership (and indeed adults 18-49) figures that we see here are much lower than the total number of people who watched some part of a given show. The DVR makes this even more complicated – Nielsen viewers who watch an entire program, but skip the commercials, are not counted as full viewers.

    This is especially important to keep in mind with big events like the Oscars that many people drop in and drop out of. Even the Super Bowl last year reported that 160 million people watched some portion of the telecast, even if average viewership was 111 million.

  • networkman

    ABC: The network has to be very pleased with the results from The Oscar telecast. They were taking a big risk with Seth and it paid off. I still would love to see Eddie Murphy but Seth was good so imo he should be brought back. The ratings were really huge. I wish it would propel ABC into 3rd place. ABC really has much better scripted programs (in terms of ratings and quality), than NBC and deserves to finish the season above NBC.

    Red Widow was well promoted. I really got tired of seeing all the promos for it. And would preferred if Revenge got more exposure. It was shown in a promo that advertised most of all the ABC shows. IMO, it was too brief, showing footage of the show for a couple of seconds. I would of loved to see a full promo for just Revenge, like was done with Scandal and Nashville.

  • Sneezer

    I don’t care for Seth McFarlane and had decided not to watch the Oscars because of him. Kinda childish, I know, but I really, really don’t like him. Most of the awards went the way I expected or at least the way I was fine with. I caught the singing bits online later. I do love Adele!
    Congrats to Jennifer Lawrence, Anne Hathaway, Ang Lee and Ben Affleck for winning best picture. Although, you could actually feel the political wheels turning this particular Oscar year. That’s movie politics, not necessarily Left-Right politics.

  • networkman

    CBS: I really hope the network is planning on sticking with the switch made to the Sunday lineup, having The Mentalist air @9pm followed by The Good Wife @10pm.

    FOX: IMO, The Cleveland Show still has some life left in its tank. Once it starts airing in syndication, it might pick up new viewers as well. I feel it would even benefit FOX to air the animated show on Friday Night. If it could garner 1.4-1.6 that would be a win for FOX.

  • THE OLD MAN

    13.0 is impressive!

    @ Rebecca

    My theatre only shows commercials, then previews before the feature so it must be nice to catch some shorts. Only remember short features on the single-screen theatres in the 50’s thru the 70’s.

    I liked Atonement as well as Pride & Prejudice & think Kiera has that “classic” actress look. Hope you enjoy her performance in Anna Karenina (as I most certainly did). Keep an eye out for some of the Downton Abbey cast!

  • Judy912

    @SJ…..I watched the entire ‘Academy Awards’ broadcast on the West Coast and disappointedly not a ‘Castle’ promo to be found. Sadly for it’s going to be an exciting episode tonight with guest star James Brolin as Castle’s dad.

    As for ‘The Mentalist’ being renewed, one has to wonder if it will be renewed for as for the announcement at

    http://www.i-newswire.com/simon-baker-opts-out-of-mentalist/213371#.USfXkIAxfX4.email

    Simon Baker has asked CBS to be released from his contract. Sad news indeed for ‘The Mentalist’ fans.

  • Dakota

    Will this have any effect on ABC shows?

  • class of fitness

    The Oscars had No Jennifer Lopez this year?

  • Rebecca

    I think the only Castle promo I saw was a very short scene (Rick and Kate abruptly sitting up in bed, from the season premiere) amongst all the stuff from all the other ABC shows in the one long promo I mentioned a while back. But can’t wait for tonight’s part 2 from last week’s episode!

    @The Old Man
    Usually my theater just has previews/trailers, too, but the “kiddie” movies from Disney (and maybe Dreamworks and others) usually have an animated short before the feature…maybe just over the last 5-8 years it has been happening, and it’s nice. Then that short usually comes as a bonus feature on the movie dvd later, if you rent/buy it. I bought a new Cinderella dvd just so I’d have the Tangled wedding short, even though I already owned Cinderella! lol Thanks for the heads-up for Downton Abbey cast members appearing in Anna Karenina; I’ll watch for them.

  • Rebecca

    @class of fitness
    I think they showed a few seconds of Jennifer Lopez on the red carpet (I only saw what was on ABC, I don’t have E! channel) but, no, she wasn’t on stage at the Oscars at all this year.

  • MichaelChickless

    Is the Simon Baker link [above] that bogus press release again?

  • Judy912

    @MichaelChickless…..Is the press release about Simon Baker bogus??? I sure hope so. Can’t bare to be without ‘The Mentalist’.

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