CW Cancels '90210'; Announces It Will End After this Season

Categories: 1-Featured,Broadcast TV

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February 28th, 2013

90210 100The CW has announced that this season of 90210, its fifth will be at last and that this season's season finale in May will also be its series finale.

Here's the release.

AFTER FIVE SEASONS,

“90210” BIDS FAREWELL

WITH A SERIES FINALE ON MAY 13

 

THE CW ANNOUNCES SEASON FINALE DATES

FOR ITS PRIMETIME SERIES

 

February 28, 2013 (Burbank, CA) ? After five seasons of new loves, old flames and shocking betrayals, the stars of 90210 will bid farewell to the world-famous zip code, it was announced today by Mark Pedowitz, President of The CW.   With seven original episodes left to air, the show will sign off with a series finale on Monday, May 13 (9:00-10:00 p.m. ET). 

 

“The CW has had five great seasons with America’s favorite zip code, 90210,” said Pedowitz.  “I’d like to thank the talented cast, producers, and crew for all their hard work and dedication to the series. We are very proud of the West Beverly High alumni.”

 

During this final season, the characters put their relatively carefree days at West Beverly High behind them and launched into adulthood, with only their friendships to lean on.  The series stars Shenae Grimes as Annie Wilson, Tristan Wilds as Dixon Wilson, AnnaLynne McCord as Naomi Clark, Jessica Stroup as Silver, Michael Steger as Navid Shirazi, Jessica Lowndes as Adrianna Tate-Duncan and Matt Lanter as Liam Court.

 

90210 is produced by CBS Television Studios with executive producers Patti Carr (“Life Unexpected,” “Private Practice”) and Lara Olsen (“Life Unexpected,” “Private Practice”).

 

Additionally, The CW announced the dates for its upcoming season finales:

 

The Carrie Diaries                   Monday, April 8 (8:00-9:00 p.m.)

Hart Of Dixie                              Tuesday, May 7 (8:00-9:00 p.m.)

90210 (SERIES FINALE)                 Monday, May 13 (9:00-10:00 p.m.)

Arrow                                             Wednesday, May 15 (8:00-9:00 p.m.)

Supernatural                            Wednesday, May 15 (9:00-10:00 p.m.)

THE Vampire Diaries               Thursday, May 16 (8:00-9:00 p.m.)

Beauty And The Beast           Thursday, May 16 (9:00-10:00 p.m.)

Nikita                                              Friday, May 17 (8:00-9:00 p.m.)

CULT                                                  Friday, May 24 (9:00-10:00 p.m.)

 

 
  • Dude

    @Jonay
    It’s certainly good news for Beauty and the Beast and Hart of Dixie. If they decide to air America’s Next Top Model in the fall though, The Carrie Diaries is still dead. The CW really should just start fresh on Mondays. That day is NOT working for them.

  • Liam

    Im pretty sure the series will have a proper ending. I think they are just writing the finale now and filming in a few weeks. Could be wrong but usually season finale are filmed around the end of March beginning of April.

  • SPM

    LOL at the delusionoids who think this indicates Beauty & the Flops renewal.

    Wake up 7 smell the coffee Beauty & the Flop is GONE in May.

  • Angellica .T.

    please renew the secret circle

  • steven

    Hopefully they can bring back Jen, Harry, Debbie, Ivy, or any other old characters back.

  • Mark3

    Someone help me im confused. Is 90210the getting canceled with NO PROPER ENDING!? or is it getting a proper ending to wrap things up. ?

  • Brandy

    Liam, the finale was written three weeks ago and starts filming this or next, finales are done by early March.

  • Win

    @steven
    I agree.
    I’m a fan of 90210, always have been. But I knew this was coming. Nikita is the only show at this point that can get .2 and .3′s and be renewed.

    I am hoping this increases the chances for HoD, the only true bubble show.
    As a fan I’d rather have 4 seasons of HoD and Nikita than a sixth season of 90210.

  • Claudia

    SPM, do you follow the show or anything about it? You seem very judgemental, might not have the highest ratings but from all the “bubble shows” it has a lot to offer. There is a lot for the executives to take in consideration when they have to pick and choose, when all these shows have the same ratings, even syndication/lead ins might not weight in when taking a decission, and mark my words, not being dilusional or biased about it, but #BATB has a lot moe than the other shows and the CW knows it, if not they wouldnt even be giving the encores on Tuesdays.

  • Derek

    @Claudia, they didn’t “give” BATB repeats in that slot; it is simply the first of a series of rotating CW shows to be called up from the bullpen.

  • Meliwa

    Crim is right–Nikita on Fridays at 9 works, it doesn’t really work anywhere else on the schedule. The executives at the CW aren’t necessarily rocket scientists, but it is one of the only shows that has ever worked at that time slot on Fridays, so they will keep it there.

    I predict BatB is next to go. It’s ratings vs. production costs. And last time I looked CW doesn’t base keeping a show on the ‘overseas market’. If it’s cheap enough to produce and can pay for itself with the ad revenue, it stays. If the ratings are too bad to justify its cost and the producers can’t cut the costs, it’s done.

  • Lmw931

    @Mark
    There will be no proper ending as annalynne mccord stated on her twitter that the fans wouldn’t get the send off they deserve

  • Samantha

    I WONT WATCH CW ANYMORE! 90210 WAS THE BEST SHOW! WHY WOULD YOU GET RID OF 90210 BUT KEEP THE OTHER DUMB ASS SHOWS ON THERE! STUPID!

  • Melanie P.

    Not surprised at all. I watched it consistently in previous seasons, but not so much this season. I will be sure to watch the finale though.

  • JulieDawn

    @Meliwa

    However, BATB has lower production costs as it’s made in conjunction with a Canadian company. Therefore it wouldn’t be just the ‘overseas market’ that has an influence.

  • Shirley Marquez

    It’s surprising that they have so few episodes of The Carrie Diaries; not even any to air during the May sweeps. But I think it will be back next year, probably moved to the same night as Hart of Dixie to double up on the female audience. TCD likely skews younger but it also has some following among people nostalgic for Sex and the City.

    The main downside of TCD is that clearing all the music rights probably makes it an expensive show to produce, unlike CW shows in contemporary settings where the network MAKES money on the music. That’s one financial angle for The CW that hasn’t been discussed much; shows like Gossip Girl and 90210 probably get a significant part of their revenue from music and product placement, whereas other types of shows on the network have less potential for it. The Vampire Diaries and Arrow manage some, but who is going to want placements on Cult? TCD has current product placements – they HAVE to be getting some promotional consideration from Interview magazine – but not music because it’s a period piece.

    Special mention of Microsoft, which has been a HUGE placer in CW shows. Windows 8 and Surface have been blatantly featured in 90210, and also appear in HOD, Nikita, and Arrow. And probably other shows as well.

    Cult has been a ratings disaster; it’s doing even worse than Emily Owens, MD did in the Tuesday time slot. Not a surprise in a way; HOD and Emily Owens were a more compatible pairing. I don’t see Cult returning in the fall, so the question is whether The CW will go with just two new shows and keep everything else, or whether we’ll see another cancellation. I suspect it will depend a lot on whether they have anything promising in the pipeline.

  • Shirley Marquez

    @BPKK: you’re looking at the women 18-34 ratings, but the recent programming shifts at The CW suggest that the network is trying to broaden its demographic base. In the everyone 18-49 ratings, Arrow is currently the network’s biggest hit – yes, it’s drawing a larger audience (though a lower share; Arrow’s share is kept down by the huge audience for American Idol) than The Vampire Diaries. Cult looks like it was also an attempt at 18-49 rather than 18-34, though not a successful one. Even The Carrie Diaries isn’t the pure youth play that it looks like on the surface because of the secondary audience of Sex and the City fans and the 80s nostalgia factor.

  • JC

    I feel for the show’s fans (hopefully they will still get a semi-decent ending), but the CW needs to clean house and rebuild their Mon-Tues lineups.

    Arrow and SPN should remain on Wednesday. Why mess with a successful night? The Originals will follow TVD. Cult is done, and they should cancel TCD too. HOD will probably be renewed, and if they keep BatB, ship it to Fridays with Nikita and either air ANTM in summer or have it split the time-slot (neither show deserves a different night). They can now debut three new shows in addition to The Originals.

    My current vote would be for Oxygen (even if it’s Roswell 2.0, which might actually be a plus), Tomorrow People, and Reign (the CW should expand itself with a legit period drama, though this more than the other shows could either go really good or bad, and I don’t know if the can afford the budget). Pair two of the debuts together for a new night of TV, and put the other one with HOD (which I don’t think is the most compatible show, but what can you do if they’re determined to keep it)?

  • cleon_girl

    Thank god.

  • Gus

    No real surprise here. The CW couldn’t afford to keep the show on much longer. Perhaps the showrunners were told at some point there wasn’t going to be another season therefore there may be a decent series finale forthcoming.

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