Cable News Ratings for Monday, March 4, 2013

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March 5th, 2013


Live + Same Day Cable News Daily Ratings for March 4, 2013

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,195            226            443
CNN         362            103            159
MSNBC         470            139            224
CNBC         159             37             75
FBN           68             12             31
HLN         439            162            258
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,182            369            757
CNN         545            149            229
MSNBC         893            226            432
CNBC         134             54             75
FBN           70             11             27
HLN         638            213            394
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,152            229            487
CNN Early Start/Starting Point         193             64            116
MSNBC Morning Joe         397            153            223
CNBC Squawk Box         174             45             94
HLN Morning Express w/ Meade         282            162            218
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,941            300            671
CNN SITUATION ROOM         471            110            178
MSNBC HARDBALL WITH C. MATTHEWS         727            137            309
CNBC FAST MONEY         182             38             81
HLN EVENING EXPRESS         710            205            326
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,902            248            615
CNN SITUATION ROOM         330             70            131
MSNBC POLITICS NATION         713            161            319
CNBC MAD MONEY         181             60            104
HLN EVENING EXPRESS         864            282            420
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,721            241            615
CNN ERIN BURNETT OUTFRONT         478            126            206
MSNBC HARDBALL WITH C. MATTHEWS         729            197            325
CNBC KUDLOW REPORT         129             23             40
HLN JANE VELEZ-MITCHELL         731            252            381
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       3,078            479         1,011
CNN ANDERSON COOPER 360         630            178            274
MSNBC ED SHOW         774            179            354
CNBC CRIME INC GRND THEFT AUTO           95             32             42
HLN NANCY GRACE         717            254            464
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       2,011            342            708
CNN PIERS MORGAN TONIGHT         563            147            207
MSNBC RACHEL MADDOW SHOW       1,002            274            503
CNBC CRIME INC: ART FOR TAKING           96             41             54
HLN DR. DREW ON CALL         776            245            457
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,439            285            547
CNN ANDERSON COOPER 360         444            124            206
MSNBC LAST WORD W/ L. ODONNELL         897            225            436
CNBC AMERICAN GREED         211             90            130
HLN NANCY GRACE         423            139            262
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,142            334            541
CNN ERIN BURNETT OUTFRONT         341             90            126
MSNBC ED SHOW         489            126            228
CNBC MAD MONEY         112             42             65
HLN SHOWBIZ TONIGHT         286            115            185

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

  • lbsles

    Michael Barone: For Obama, politics always trumps governing

    And it’s the president who first proposed the sequester, then promised it would never happen and then denounced it when it seemed clear it would.

    We need serious changes in public policy, as Obama’s Simpson-Bowles Commission recommended. But this president doesn’t seem much interested in that kind of governing.

  • lbsles

    “We have a president of the country who’s comfortable with suffering. It benefits him politically. We have a president who’s comfortable with the pain his policies — sequester is his idea — are inflicting.” -Rush Limbaugh

  • Mark2

    @Mikey “But people can get network news free through the over the air digital…”

    What does that have to do with anything. The end result is that more Americans are watching Broadcast news than Cable News…that’s all that rreally matters.

    More Americans watch Brian Williams than all the Cable News shows combined.

    Ouch!!! Now that’s going to leave a nasty mark on Ratboy’s face.

  • lbsles

    Understanding the Limbaugh Theorem: Obama Inflicts Pain for Political Gain

    You know, there’s an editorial today, the Washington Examiner, and there’s an excellent point in this piece. It’s about the sequester, and it’s also about the Limbaugh Theorem, in a way. That’s what these people are all urging me to talk about. I am being inundated with e-mails from you in the audience who are telling me that you can’t turn on the television these days or read anything without hearing somebody mention my theory about Obama never governing, always campaigning, always appearing as the outsider, you know, that whole spiel that I started two weeks ago. Basically I got people e-mailing me saying, “Everybody’s using that now, but nobody’s mentioning your name.”


    All I care about is that you people in the audience know the truth about things, and whether anybody else does, that’s for events to flow of their own inertia, history to take care of. I don’t know. Being right is its own validation. Success is the best revenge, whatever, since Obama’s into revenge.

  • Ratboy


    Apples – RED
    Oranges – ORANGE

  • lbsles

    They’ve got a thing every night called Quotes of the Day. And last night somebody sent it to me, and last night’s Quotes of the Day was everybody that was quoted explaining the Limbaugh Theorem. But you’re right, Snerdley, they all missed an element here or an element there.

    I’ll tell you, it’s important, especially for low-information voters, to eventually understand this. And it’s not hard. It’s very easy to understand. I don’t know.

    I do want to get to this DC Examiner piece, because it kind of goes along with it in a way. Let me lift this little excerpt. “For perhaps the first time in the history of the United States, it is in the political interest of a president to inflict maximum pain on the American people.” This is a natural outgrowth of the Limbaugh Theorem, and it is dead on. In order for Obama to win this sequester argument, there has to be pain. The American people have to experience pain in their daily lives. That can manifest itself as long lines at the airport.

  • lbsles

    It is clear that the Obama administration doesn’t just need the American people to feel pain. It wants you to feel pain. It is the number one requirement in order for Obama to succeed at what he’s ultimately attempting to achieve here, and that is — and this another part of the Limbaugh Theorem — winning the House in 2014. It’s never really about the sequester. It’s not really about the continuing resolution. All of this is about disqualifying Republicans in the eyes of voters; making Republicans absolutely persona non grata; making them the epitome of modern evil so that when the next midterms come up that they are voted out and thereby Obama has eliminated any effective political opposition and has a clear road.

  • lbsles

    One of these adaptations holds that Obama is not being president. He’s just purely political. I mean, he’s spending his time campaigning and he’s attacking half of the people in this country. Anytime he goes after the Republicans, he’s going after the people that vote for them. You know, the old adage is the president’s the president of everybody. The president’s not particularly ideological. The president’s not particularly political. The president, in this case, however, is, and he’s spending all of his time campaigning, not governing. He doesn’t want his name attached to anything so that whatever goes wrong, it can’t be associated with him. And it isn’t being.

  • lbsles

    But when you understand, as this Washington Examiner piece today points out, that perhaps for the first time in the history of the country, it is in the political interests of a president to inflict maximum pain on the American people. That is quite stunning.

  • lbsles

    I would not want to preside over a country where half the people are ticked off all the time. Well, everybody’s ticked off, even Obama’s fans are ticked off because they’re never happy. But this notion, “Okay, we got the sequester, and so now, in order for the Democrats to win this sequester thing, there has to be pain. There must be suffering by the American people. There must be. That’s how Obama benefits. That’s how Obama succeeded know succeeds, is by virtue of people suffering,” and the real stinko part of it is that the plan is to see to it that the suffering is because of the Republicans.

    They’re the reasons for it. Opposing Obama is what causes the suffering. Not Obama, you see? Opposing Obama is what causes the pain. Pardon my French here, but in political terms, that’s the brilliance of what Obama’s doing, and he’s into his fifth year of it now. I can understand a president getting away with this for six months, but we’re into the fifth year of a guy in the White House who is never — I shouldn’t say “never,” but seldom — attached to anything happening in the country. It’s almost as though we haven’t had the election yet. The campaign’s still ongoing.

  • lbsles

    Anyway, you get the drift of this point about pain and suffering equaling achievement/success — and not just for Obama, but for the Democrats as a party. Folks, it is insidious. It certainly is not what this country has ever been about.

    RUSH: You know, I just got a good question in the e-mail. Somebody said, “Why are you calling your theory a theorem? You’re calling it the Limbaugh Theorem. Are you just trying to use big words on us?” No. I’m glad I got the question. Snerdley, do you know the difference? Just a little test. I’m not trying to embarrass you. You’re used to not knowing things. (laughing) Seriously, do you know the difference in a theory and a theorem?

    Did you just take a wild guess at that? He got it. He got it pretty close. He said a theorem is more based in fact. In fact, a theorem is something that is not self-evident but nevertheless proved by a chain of reasoning.

  • lbsles

    My entire life the economy of a country has always been tied to the president, fairly or not, fairly or unfairly. Economy goes up, president gets the credit. Economy goes south, president gets the blame, whether he had anything to do with it or not, it’s been standard operating procedure. But not now. And added to it we have a president whose policies are not arguably, but definitely making matters worse. And people do not make that connection, say, “How can this be?” And I don’t know what it was, but one of these explosions in my mind went off, and it was something in that New York Times article. It was something in that newspaper story that clicked for me.

    He’s never seen as governing. Obama is always seen opposing everything that’s happening, even the things he is causing to happen. He is on a perpetual campaign.

  • lbsles

    Some people say he’s campaigning just because he likes it, that’s his strong suit. No. It’s not that. It’s to make sure that he doesn’t get blamed for anything. He is presenting every day a photo-op and an image of opposing all the things happening, and as they get worse, he gets credit for trying to fix them. He says, for example, that he’s not gonna do one thing that will add a dime to the deficit. Well, he’s only added $6 trillion to the national debt, $6 trillion in deficits. But people that vote for him, “No, he hasn’t. He said he wasn’t gonna add a dime to the deficit.” So it must be the Republicans that are doing it, because Obama hasn’t done it. Obamacare’s it.

  • lbsles

    But about Obamacare, that’s gonna lower your premiums. That’s gonna make health care more affordable. And when that doesn’t happen, that’s the insurance companies’ fault because Obama’s out there blaming them for it. So the perception is he’s working really hard. He did job councils. He’s done all this stuff to create jobs. He’s had meeting after meeting. He’s had commission after commission. He’s listening to the Republicans. He’s had Paul Ryan up to talk about the budget. He’s trying. He’s working real hard, and he understands the rich aren’t paying their fair share, and he’s getting money from them and he’s making life fair and more equitable. He understands gay marriage and gay rights and so forth. This country’s got 200 years of history that he hasn’t been able to fix in just four. And as such, you get an exit poll in the 2012 election, the question, “Cares about people like me, 81% Obama, 19% Romney.”

    RUSH: Here’s that New York Times headline, February 12th: “Polls Show Dissatisfaction With Country’s Direction, but Support for Obama’s Agenda.” And I said, how in the name of Sam Hill can that be? Ergo, the Limbaugh Theorem.

  • Mark2

    Go lbsles, go lbsles, go lbsles…LOL

    This knucklehead is still quoting Rush “the Pill-Popper” Limbaugh.

    You know, the guy who is ashamed of America and promised to move to Costa Rica…lol.

  • lbsles

    It is a great Alinskyite sleight of hand. He’s not governing. He’s fighting. He’s not governing. He’s opposing. There are other forces making this happen. Powerful, invisible forces like a bunch of Wizards of Oz. And it’s those people behind the curtains trying to protect the rich, trying to make sure that you don’t get your job back or what have you, that people accept and believe. When you have dissatisfaction with the country’s direction but support for Obama’s agenda, that is amazing. That’s why he’s on the campaign trail now, and it’s why he’s gonna stay on the campaign trail because what he’s doing is effectively trying to wipe out all political opposition.

  • Mark2


    Repeat after me, both apples and oranges are fruits…just like you and mikey…lol.

  • usa8888

    ibsles–everyone knows that slimebaugh is looking for suckers…and he sound one: YOU……..

  • lbsles

    @ Mark2
    Posted March 5, 2013 at 6:25 PM
    Go lbsles, go lbsles, go lbsles…LOL

    This knucklehead is still quoting Rush “the Pill-Popper” Limbaugh

    If you were not such an ass and read the posts you might just learn a thing or two about your anointed one.

  • usa8888

    ibsles: Polls show that the American people prefer Obama to any GOP guy 2 to 1…….and they prefer all of Obama’s policies….

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