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TV Ratings Friday: 'Grimm' Solid, 'Golden Boy' Sinks,'Fashion Star' Debuts Low, ' Nikita' Up, as 'Shark Tank' Wins Night

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March 9th, 2013

Grimm Face Off

ABC CBS NBC FOX CW
Adults 18-49: rating/Share 1.7/5 1.3/4 1.1/3 1.0/3 0.3/1
Total Viewers (million) 6.350 8.417 3.976 2.992 1.057


ABC was number one in adults 18-49 while CBS was on top with total viewers.

On ABC, Last Man  Standing earned a 1.5 adults 18-49 rating even with last week. Malibu Country garnered a 1.3 adults 18-49 rating down 7 percent from last week’s 1.4. Shark Tanks scored a 2.0 adults 18-49 rating up 5 percent from last week’s 1.9.   20/20 notched a 1.6 adults 18-49 rating up 14 percent from last week’s 1.4.

On CBS, Undercover Boss scored a 1.4 adults 18-49 rating down 7 percent from a 1.5 on February 15.  Golden Boy earned a 1.0 adults 18-49 rating down 60 percent from a 1.6 on Tuesday and down 40 percent from a 1.4 for the CSI:NY finale.  .Blue Bloods garnered a 1.4 among adults 18-49, even with its performance on February 15.

On NBC, the season premiere of Fashion Star earned a 0.8 adults 18-49 rating down 50 percent from a 1.6 for its first season premiere on Tuesday, March 13, 2012.  Grimm scored a  1.5 adults 18-49 rating down 6 percent from a 1.6 for its fall finale on November 16 but up 7 percent from a 1.4 for last year’s mid-season return. Your predictions were pretty accurate.   Rock Center garnered a 0.9 among adults 18-49 down 10 percent from last week’s 1.0.

On Fox, Kitchen Nightmares' 1.3 adults rating was the same as last week, and Touch dropped a tenth vs. last week to a series low matching 0.7 rating.

On the CW, Nikita earned a 0.4 adults 18-49 rating up 33 percent from last week’s 0.3. In its new time period,  Cult scored a 0.2 among adults 18-49 down 33 percent from a 0.3 for its last original episode on Tuesday, February 26.

Overnight broadcast primetime ratings for Friday, March 8, 2013

Time  Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 ABC Last Man Standing 1.5/5 7.01
CBS Undercover Boss 1.4/5 7.29
FOX Kitchen Nightmares 1.3/4 3.38
NBC Fashion Star - Season Premiere 0.8/3 3.03
CW Nikita 0.4/1 1.39
8:30 ABC Malibu Country 1.3/4 5.96
9:00 ABC Shark Tank 2.0/6 7.45
NBC Grimm - Spring Premiere 1.5/5 4.97
CBS Golden Boy 1.0/3 7.45
FOX Touch 0.7/2 2.61
CW Cult 0.2/1 0.72
10:00 ABC 20/20 1.6/5 5.69
CBS Blue Bloods 1.4/4 10.51
NBC Rock Center 0.9/3 3.93

-

via press note:

In Late-Night Metered Markets Friday night:

In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.2/6 with an encore telecast; CBS's
> "Late Show with David Letterman," 2.4/6 with an encore; and ABC's
> "Jimmy Kimmel Live," 2.3/6.
>
> * In the 25 markets with Local People Meters, adult 18-49
> Wednesday results were: "The Tonight Show with Jay Leno," 0.6/3 with
> an encore; "Late Show," 0.6/3 with an encore; and "Jimmy Kimmel Live,"
> 0.8/4.
>
> * From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline"
> averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in
> the Local People Meters.
>
> * From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4
> in metered-market households with an encore) tied CBS's first-run
> "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with
> Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore)
> topped "Late Late Show" (0.4/2).
>
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in
> metered-market households with an encore and a 0.3/2 in adults 18-49
> in the 25 markets with local people meters.

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Colin

    NBC killed Fashion Star

  • Michael

    It’s pathetic- Grimm did better than most of NBC’s weekday shows.

  • JayZ

    happy Grimm didnt go down much ! excellent episode last night !!!
    oh by the way REVENGE COMES BACK SUNDAY !!!!

  • PurpleDrazi

    That’ll do Grimm, that’ll do…

  • forg

    Fashion Star is basically a product placement show right so I don’t think NBC will pull that out

  • Mark Wood

    Actually surprised that Cult didn’t drop harder ( clearly with demo with out data to the next decimal point will never get a true picture of how much it dropped), but its viewer only went from a .82 to a .72 (minus any adjustments I
    in finals), I really expected viewer total around half a million.

    It is of course still deader then dead.

  • PurpleDrazi

    Oh, and where are the people that said Cult and Golden Boy would hurt Grimm?

    Anyone…

    *crickets*

  • Marc

    I think LMS and MC will both be removed. I previously favored dropping Shark Tank to another night, but am not sure it would do better than 2.0 so why mess with that? A Sunday at 10 or dropping it to Fri at 10 if ABC wants to expand TGIF, but I’m thinking they might leave the night as is.

  • Marc

    Renewed not removed…

  • Mon

    Well in fairness to Golden Boy, it went up against Shark Tank and Grimm while Blue Bloods was up against tabloid shows and still managed to lose to one of them. GB’s rating is bad but I bet BB would do just as bad at 9pm that’s maybe why CBS isn’t moving it to 9pm and have Vegas/GB at 10pm. Most likely, Vegas will do around the same as GB once it premiered on that timeslot on April 5.

  • CBSviewer

    Cancel Golden Boy and Renew CSI: NY ! Vegas will flop on Friday.

  • Ultima

    @L
    By this point they’re be better swapping it with Deception

    How does that make any sense at all? Deception only has two episodes left and Revolution is returning after that.

  • catsrule

    I wish the ratings for Kitchen Nightmares and Touch were reversed. Gordon Ramsay is a douche, I don’t understand his appeal. Touch, on the other hand, is wonderful. It has become my 2nd favorite current show after Once Upon a Time. NBC’s Thursday lineup next year should be Community/Parks/Parenthood/Grimm. Michael J. Fox can go Tuesdays at 9:00.

  • Ultima

    @John A
    Nikita fell to a 0.3 at half hour so it probably will be adjusted down.

    :roll:

  • Holly

    @Mon,

    In all fairness to Golden Boy…

    There’s all sorts of Fan Excuse Bingo you can play with last night’s ratings for GB, but it doesn’t matter because 1) the Tuesday numbers are really the only ones that will count and 2) it’s bearchow regardless.

  • Joseph D

    Okay, in returning Grimm is now evenly matched with Last Man Standing. We all know NBC is happy with Grimm, but still keep in mind the apples to oranges comparisons. Both shows air on Fridays, which few people stay home to watch TV on.

    But on one hand, we have a genre show/fantasy-themed procedural airing on a network that’s begging “Come back, The Voice! Come baaaack!” With a 1.5, Grimm is outperforming Deception (airing on Mondays) and Smash (Tuesdays), and Do No Harm (Thursdays) dropped to about half that rating before it was mercy killed. Really, the only strong-performing drama on NBC right now is Wednesday’s Chicago Fire (Revolution doesn’t return until The Voice does).

    On the other, the multi-camera sitcom Last Man Standing has rebounded, but at the same level as Grimm it’s really only outperforming comedies that are no longer airing. (Fare thee well, Don’t Trust the B– in Apt 23, too bad I only cared about Mark-Paul Gosselaar’s appearance on you). Of course, Happy Endings will take over for LSM and Malibu Country in a couple of weeks, so it may be interesting to see how that pans out. And yet, we must remember that LSM’s Friday lows were still better than not just Happy’s Tuesday lows, but its SUNDAY lows too.

    I reiterate, with this record of relative improvement and with the potential of Happy Endings merely getting burned off in-season, I think LSM stands a decent chance of renewal, even if Malibu Country very likely won’t. Still, I most solidly conclude that it will all depend on ABC’s mood. Will Paul Lee want to pursue this Friday experiment further? Only time will tell.

  • Ryan

    Nikita SUCKS!!!!!!!!!!!!! LMAO

  • forg

    I hope LMS will not fall below 1.5 next week and rise in its season finale. The changes this season was jarring at first but they got their groove back on so I hope ABC keeps it around for another season

  • tvwatcher

    “grimm sandwiched between a 0.8 and 0.9 and manages 1.5…that’s great!!! go grimm!”

    After a 4 month hiatus and on a Friday. It’s build up its own fanbase.

    I wish NBC could, at some point, pair it with another decent show. But hey, this is NBC, and their wisdom about shows and programming is difficult to grasp at any time.

  • Felipe

    Nikita did or not 0.4/0.3 in the half-hours? D:

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