‘Katie’ Finishes as the No. 1 Freshman Syndicated Talker in the February Sweep

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Katie Couric

via press release:

 

“Katie” Finishes as the No. 1 Freshman Syndicated Talker in the February Sweep,

Leading the Pack for 25 Consecutive Weeks, Including Each Week Since its Debut

 

“Katie” Retains 100% of its Big November Delivery in Homes and Women 25-54

 

Of 18 Syndicated Talk Shows on the Market, “Katie” Ranks in the Top-Tier

And Qualifies as Television’s Strongest New Talker Since 2009

 

“Katie” National Ratings – 2013 February Sweep

During the 2013 February Sweep “Katie” finished as the No. 1 freshman syndicated talk show, leading runner-up “Steve Harvey” by double-digit percentages in Homes (+19% – 1.9 rating vs. 1.6 rating) and Total Viewers (+11% – 2.483 million vs. 2.237 million).  In fact, “Katie” has ranked as TV’s No. 1 new syndicated talker for 25 consecutive weeks (on each week since its September 2012 debut).

 

  • During February, “Katie” retained 100% of its big 2012 November Sweep delivery in Homes and Women 25-54.

 

  • Season to date among the 18 syndie talkers on the market, newcomer “Katie” stands among the top-tier across key measures: Households (No. 6 – 1.9 rating), Total Viewers (No. 6 – 2.531 million) and Women 25-54 (No. 6 – 1.0 rating). And overall, “Katie” is TV’s top new syndicated talk show in 3 years – since “Dr. Oz” in 2009.

 

“Katie” is executive-produced by Katie Couric and Michael Morrison and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels, Michael Bass, Matt Strauss and Ethan Nelson and the program is directed by Joseph Terry.

 

Source: The Nielsen Company, National Live + Same Day Program Ratings, 1/31-2/27/13. Season to date rankings based on National Most Current Program Ratings 9/10/12-03/03/13/13.

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