CBS Announces Multi-Platform Syndication Rollout for 'The Good Wife'

Categories: Network TV Press Releases

Written By

March 13th, 2013

the good wife

via press release:




Amazon Prime Instant Video Will Lead the Off-Network Launch

With Previous-Season Episodes Available for Streaming March 14


Hulu Plus to Roll Out Previous Seasons of “The Good Wife” in September 2013


Hallmark Channel to Launch the Award-Winning Series on Cable

Beginning in January 2014


Weekend Syndication Run Sold to Stations

Representing 85% of the Country for September 2014


STUDIO CITY, CALIF. (March 13, 2013) – CBS Corporation announced today a unique multi-platform syndication model for its award-winning drama THE GOOD WIFE, windowing the off-network rights for the series with distribution partners across subscription-video-on-demand services, a basic cable network and broadcast television stations.


“This is an off-network model for a unique serialized show in today’s television ecosystem,” said Leslie Moonves, President and CEO, CBS Corporation.  “It uses creative windowing to serve the content needs of best-in-class partners while realizing the full syndication value for a high-quality series. In addition, the potential for catch-up viewing across multiple platforms can provide incremental value to future broadcasts on the CBS Television Network.”


As part of an agreement with, the first three seasons of THE GOOD WIFE will be available on Amazon Prime Instant Video beginning March 14, with season four coming to Prime Instant Video later this year. All Prime Instant Videos are commercial-free and can be viewed at no additional cost by Prime members on Kindle Fire HD, Kindle Fire, iPad, iPhone, iPod touch, Roku, Xbox 360, PlayStation 3, Wii and Wii U, among other devices.


“THE GOOD WIFE has consistently been one of the strongest sellers on Amazon Instant Video, so we know our customers love the show. We are excited to be the first to offer seasons one through three of this great CBS series to Prime members and then later this year, Prime members can enjoy season four,” said Brad Beale, Director of Digital Video Content Acquisition for Amazon.


As part of an expanded agreement with Hulu, previous seasons of THE GOOD WIFE will be available to Hulu Plus subscribers in September 2013.  This builds on previously announced licensing agreements between CBS and Hulu for library content and for CBS-produced programming that airs on The CW.  Hulu Plus is available to TV fans on more than 320 million connected tablets, phones, and living room devices for $7.99 per month.


“THE GOOD WIFE is one of the best dramas on network TV and we are thrilled to bring this show – as well as thousands of episodes from 20 other shows in the CBS library – to our Hulu Plus subscribers,” said Andy Forssell, Senior Vice President of Content for Hulu. “CBS has been an important partner to us, and we are proud that our agreement continues to create accretive revenue streams for their premium programming.”


The Hallmark Channel, a brand long recognized for high-quality entertainment, has acquired the off-network rights to present THE GOOD WIFE, the most decorated broadcast television drama, on basic cable. Since its premiere in 2009, the unique drama, which combines a sophisticated legal franchise with family drama, has earned numerous awards including the AFI Award (2012) and the Peabody Award (2011), as well as Emmy, Golden Globe and SAG Awards for lead actress Julianna Margulies.  The series has also received numerous WGA nominations for its writing.  The Hallmark Channel will begin running THE GOOD WIFE on weekdays beginning January 2014.


“With 80 Emmy Awards and dozens of Golden Globes, Hallmark's contributions to television are unparalleled,” said Bill Abbott, President and CEO, Crown Media Family Networks, Hallmark Channel and Hallmark Movie Channel.  “Hallmark Channel's audience is very reflective of CBS’s, and as our network enters the arena of creating original, primetime scripted fare, we look to TV programs like THE GOOD WIFE as the type of award-winning, quality series we value and want to emulate,” Abbott concluded.


In addition, THE GOOD WIFE will be available to local television stations for a weekend broadcast syndication window beginning in September 2014.  CBS Television Distribution has sold these rights to the CBS Television Stations as the flagship broadcast group and to stations of all affiliations, currently covering 85% of the country.


“This is a syndication rollout that’s a great match of program with partners,” said Scott Koondel, Chief Content Licensing Officer, CBS Corporation.  “THE GOOD WIFE episodes have been popular on Amazon’s electronic-sell-through (EST) service, and addictive serialized dramas like this perform very well on Hulu Plus. Meanwhile, the Hallmark brand has always been associated with quality and prestige, and THE GOOD WIFE is one of the most honored, critically acclaimed and talked-about shows on television – and, of course, it’s a series that has always performed well on the CBS-owned stations.”


THE GOOD WIFE, currently in its fourth season, is produced by CBS Television Studios in association with Scott Free Productions.  Executive producers are Ridley Scott, Robert King, Michelle King, David Zucker, Brooke Kennedy, Ted Humphrey, Keith Eisner and Leonard Dick.  Robert King and Michelle King are the creators.


About CBS Corporation

CBS Corporation (NYSE: CBS.A and CBS) is a mass media company that creates and distributes industry-leading content across a variety of platforms to audiences around the world. The Company has businesses with origins that date back to the dawn of the broadcasting age as well as new ventures that operate on the leading edge of media. CBS owns the most-watched television network in the U.S. and one of the world’s largest libraries of entertainment content, making its brand – “the Eye” – one of the most recognized in business. The Company’s operations span virtually every field of media and entertainment, including cable, publishing, radio, local TV, film, outdoor advertising, and interactive and socially responsible media. CBS’s businesses include CBS Television Network, The CW (a joint venture between CBS Corporation and Warner Bros. Entertainment), Showtime Networks, CBS Sports Network, Smithsonian Networks, Simon & Schuster, CBS Television Stations, CBS Radio, CBS Outdoor, CBS Television Studios, CBS Global Distribution Group, CBS Interactive, CBS Consumer Products, CBS Home Entertainment, CBS Films and CBS EcoMedia. For more information, go to


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  • jlopie1

    Congrats to CBS and TGW! They’ve been working on this a long time! I’m intrigued by the multi-faceted syndication deal! Apparently CBS realizes that viewers are using multiple venues to watch their favorite programs. A couple of other networks might like to take advantage of CBS’ leading edge!

  • AA

    This means at least 10 more episodes

  • Andy

    The ratings don’t stink for TGW. This stupid demo thing……well it’s the total viewers that count!!!!!!!!!!

  • Ryan

    Certainly hope this means a fifth season after all. Just hope this means good things instead of bad things for the show.

  • Fake Me Out

    What he said: “It uses creative windowing to serve the content needs of best-in-class partners while realizing the full syndication value for a high-quality series.”

    What he meant: “It’s the best deal we could come up with for a show no one wants to air unless they get it dirt cheap.”

    What he said: “CBS Television Distribution has sold these rights to the CBS Television Stations as the flagship broadcast group and to stations of all affiliations…”

    What he meant: “We couldn’t find anyone to take it Mon-Fri so we took the best we could get/beg from our affiliates and then others if even our affiliates said ‘no thanks’ for a weekend late night filler schedule…”

    IMHO, I don’t see this a guaranteed 5th season. If anything I see it as a possible shortened 5th season ending in December 2013 flowing into the January 2014 cable airings … on Hallmark … well at least it wasn’t OWN or the Weather channel. This is just PR spin to cover a CBS syndication failure. They gambled on TGW and have lost. The question is have they learned a lesson?

  • Dan

    Deadline’s article on the GW syndication deal reports that The Good Wife is fully expected to return this fall with it’s deal in place.

    While that article may be a little enthusiastic and premature, it is a very good sign for the show.

    So the question may be, with CBS effectively canceling CSI NY, Vegas, Golden Boy, and likely renewing The Good Wife, will they cancel The Mentalist too?

    Made in Jersey & Partners are already cancelled and Rules of Engagement will probably be as well.

  • ProViewerShipNumbers

    Did you people really think that CBS would cancel the only show worth watching on their network!? Get over your hatred for THE GOOD WIFE and embrace its greatness! This show deserves the timeslot after NCIS and 29 episodes next season. Hate is not good! I laugh at THE GOOD WIFE haters!

  • Justin121

    CBS loves The Good Wife.

    It’s the kind of show that needs an announced final season (see: How I Met Your Mother).

    Much like Mother, it’s too early to end The Good Wife at a season 5.

    Steady ratings at the troubled Sunday timeslot, in addition to all the 2013 and 2014 announced dates, will keep it until season 7.


  • Justin121

    The Good Wife pulls 10 million viewers and is a hit among young viewers, social-media sites, and entertainment sites.

  • Cass

    The Good Wife pulls 10 million viewers and is a hit among young viewers, social-media sites, and entertainment sites.

    @Justin121, much as I adore The Good Wife, only one part of your statement matters to renewal chances and that’s “hit among young viewers” — which CBS as a network, and TGW as a show, is not. Even assuming young viewers is all adults under 49 (too generous!), its latest ratings of 1.5 and now a 1.6 and scheduling outside May sweeps tell a different story.

    I personally believe TGW will get at least a 13-episode 5th season but even my fangirl-goggles aren’t enough to trick me into thinking a bubble show is a hit.

  • George

    Everyone keeps saying “Good, 5th and final season now!” Screw that, I want a couple more seasons. Love this show!

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