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TV Ratings Tuesday: 'Hell's Kitchen' Premiere Dips, 'Golden Boy' Flat + 'The Taste' Finale Goes Low

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March 13th, 2013

Hells-Kitchen-Season-11-Premiere-2013

Scoreboard FOX CBS UNI ABC NBC CW
Adults 18-49: rating/Share 2.2/6 1.8/5 1.4/4 1.3/4 0.9/3 0.2/1
Adults 18-34: Rating/Share 1.7/6 0.9/3 1.2/4 0.8/3 0.6/2 0.2/1
Total Viewers (million) 4.439 11.151 3.538 4.916 3.030 0.777

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FOX was the number one network in adults 18-49 while CBS won with total viewers.

On CBS,  Golden Boy was even with last week's 1.6 adults 18-49 rating.

On FOX, the 2-hour premiere of Hell's Kitchen earned a 2.2 adults 18-49 rating, down from last year's  2.4. Your predictions were about right.

On ABC, Celebrity Wife Swap earned a 1.6, up a tenth from last week's series low 1.5 adults 18-49 rating.  The Taste finale notched a series low 1.1, down a tenth from last week's series low 1.2 adults 18-49 rating. Body Of Proof  earned an 1.2, down a tenth after last week's 1.3 adults 18-49 rating.

On NBC, Betty White’s Off Their Rockers clip show at 8:30 earned a 1.0, down a tenth from last week's  1.1  adults 18-49 rating. Smash earned a 0.9, up a tenth after last week’s 0.8.

Broadcast primetime ratings for March 12, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX Hell's Kitchen (8-10PM) 2.2 6 5.44
CBS NCIS -R 1.9 6 13.00
ABC Celebrity Wife Swap 1.6 5 5.00
NBC Betty White's Off Their Rockers -R 0.9 3 3.88
CW Hart Of Dixie -R 0.2 1 0.84
tvbythenumbers.com
8:30PM NBC Betty White's Off Their Rockers 1.0 3 3.75
9:00PM CBS NCIS: Los Angeles -R 1.9 5 11.92
ABC The Taste 1.1 3 3.36
NBC Go On -R 0.8 2 2.59
CW Beauty And The Beast -R 0.2 1 0.72
9:30PM NBC The New Normal -R 0.7 2 2.18
tvbythenumbers.com
10:00PM CBS Golden Boy 1.6 5 8.53
ABC Body Of Proof 1.2 3 6.38
NBC Smash 0.9 3 2.89

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via press note:

In Late-Night Metered Markets Tuesday night: 

*	In Nielsen's 56 metered markets, household results were: "The
Tonight Show with Jay Leno," 2.5/6; CBS's "Late Show with David
Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.0/5 with an
encore.  

*	In the 25 markets with Local People Meters, adult 18-49
Wednesday results were: "The Tonight Show with Jay Leno," 0.7/3; "Late
Show," 0.5/2; and "Jimmy Kimmel Live," 0.7/3 with an encore.  

*	From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline"
averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in
the Local People Meters.

*	From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/4
in metered-market households) beat CBS's "Late Late Show with Craig
Ferguson" (1.2/4).  In the 25 markets with Local People Meters, "Late
Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).

*	At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in
metered-market households with an encore and a 0.3/3 in adults 18-49
in the 25 markets with local people meters.

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • martin

    Smash increases in the 3 day & 7 day rate, so it’s not as bad as people say. GO SMASH! Hope it gets adjusted up!

  • Nikki

    How come theres no cable ratings yet? it doesnt usually take this long does it. Waiting for PLL and TLG numbers.

  • Ted Craig

    Are NBC execs really going to be impressed by post-Voice numbers by either TNN or Smash? They know what those shows get without The Voice and they know The Voice won’t be on the schedule all next season, just like this season. They aren’t going to renew shows that only perform OK when they follow a massive hit. They’ll want new shows that can stand on their own, I would think.

  • Nick

    @beached I’m pretty sure of all the contestants on the show, only 3-5 are serious chefs. The rest are actors. Basically, they just go through all the characters every season until it comes down to the real chefs left, and things seem pretty real from here on out. Last season was the perfect example – by far, the best two chefs ended up in the final 2.

    Hell’s Kitchen is pure entertainment. It has to be. When you have a cooking show on network television, the goal is to attract viewers that aren’t fans of cooking shows, and that’s what HK and Gordon Ramsey do best. And this season is looking to most certainly be an entertaining one – so many characters. But I was laughing the entire two hours last night, so I’m not complaining.

  • catsrule

    Bill Gorman: Compared to the 1st 3 episodes of Vegas, the first 3 episodes of Golden Boy are doing a lot worse.

  • K

    @Beached

    Who really cares? HK was enjoyable last night. Glad Sebastian was booted.

    @Nick

    I think that all contestants want the job, and are all serious in competing. I mean this is a job in a city that could be called the “New York/Chicago” city of the West.

  • karin

    Pathetic day …networks ratings ?

  • SC here

    Seriosuly,why does NBC cancel the such a low rated shows. Definately cancel the The New Normal so I can enjoy some other new shows.
    TNN rating is not only CW level but the show itself is horrible with very untalented secondary/minor level actors.
    Just SAD and started to feel so bad for NBC as thet just can’t cancel the TNN for some reasons. The decision maker got to get fired!

  • Brian

    Wow..what is with Tuesday night ? it is worse than Friday even with better shows!

  • Mike

    Smash is a really good show, just not the kind of show most people other that Broadway fans like. It’s a shame it’s got such poor ratings. Great cast, too!

  • golden boy fan

    I really like Golden Boy and hope it is given a chance for another season. I think it is the kind of show that could build a following if given some time.

  • Justin121

    I agree that if you count Elementary as a hit for CBS then The Nieghbors, Nashville, and Malibu Country are hits for ABC.

    Scandal, Arrow, The Following, and Revolution are the hits of the season.

    In a sence, ABC was the biggest winner this season; CBS was the biggest loser.

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