Sunday Final Ratings: 'Once Upon a Time', 'The Amazing Race', 'Family Guy', 'The Cleveland Show, 'The Simpsons, 'Bob's Burgers' & 'The Mentalist' Adjusted Up

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March 19th, 2013


The Cleveland Show at 7:30 & 8:30, The Amazing Race, Once Upon a Time, The Simpsons, Family Guy, Bob's Burgers and The Mentalist were each adjusted up a tenth among adults 18-49 versus Sunday's preliminary ratings.

Final broadcast primetime ratings for Sunday, March 17, 2013:

Time Net Show 18-49 Rating/Share Viewers (Millions)
7:00 CBS 60 Minutes 1.6/5 10.22
ABC America's Funniest Home Videos - R 1.5/5 6.18
NBC Dateline (7-9PM) 1.3/4 5.62
FOX Bob's Burgers - R 0.7/2 1.80
7:30 FOX The Cleveland Show 1.3/4 2.83
8:00 CBS  The Amazing Race 2.3/6 8.91
ABC  Once Upon a Time 2.3/6 7.45
FOX  The Simpsons 2.2/6 4.89
8:30 FOX The Cleveland Show 1.9/5 4.05
9:00 FOX Family Guy 2.4/6 4.92
ABC Revenge (9-10:01PM) 1.8/5 6.57
NBC Celebrity Apprentice (9-11PM) 1.8/5 5.45
CBS The Good Wife 1.5/4 9.08
9:30 FOX Bob's Burgers 1.7/4 3.62
10:00 CBS The Mentalist 1.7/4 9.98
ABC Red Widow (10:01-11PM) 1.0/3 4.36

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

  • frodo

    Too bad for Revenge but it will still get renewed.

  • http://tvbythenumbers.com Bill Gorman

    “Why didn’t Revenge adjust up? It went from 1.8 to 1.9 at the half hour. And OUAT went from 2.3 to 2.1 and it adjusted up? How’s that possible?”

    Half hour preliminary ratings are irrelevant in predicting finals adjustments.

    Look on the home page for the post “Numbers 101: Why Your Favorite Shows’ Ratings Get Adjusted Up & Down in the Final Ratings” if you’d like to know more.

  • Flame

    Brennon: Because this is the Network table. The Cable table is two posts below this one on the right side.


    I wonder how many people, especially veterans or older ones who lived through the Vietnam war, turned off when they saw the propaganda poster task on Race.

  • Brandy

    Yay for Once!

  • Martin

    Once is never going back to it’s heyday, I can see be ABC moving OUAT to 9pm next fall and Revenge to 10pm and putting SHIELD on at 8pm, could make a difference.

  • AA

    Interesting. Revenge keeps gains viewers but the demos are low

  • G

    Is it a good thing that revenge never loses its viewers and keeps building but the demos arent high?

    Demos are so overrated lol.

  • HalCapone

    Very few show ever match or exceed their premier season in ratings–that’s just how things are. Oddly enough, Once Upon does better against gridiron competition in the Fall than standard competition in the Spring (at least in its first two seasons). As far as ABC/Disney moving Once Upon to a later time slot, that will never happen. It’s really the only major network that even makes an attempt to program family friendly fare in the early hours of viewing on at least a couple nights a week. I don’t see this philosophy ever changing–Uncle Walt would be turning in his grave, otherwise. I think Once Upon A Time is an extremely well-done family show. Furthermore, it also accomplishes what few other show could, providing 60 minutes of Disney product placement for all things Disney: their parks, movies, DVDs and a (Space) mountain full of Disney merchandise.

  • aron

    the CBS press release was wrong yesterday they was not the top network in 18-49

  • Chris

    G, the fact that you think Demos are over-rated shows how clueless you are. This is still a business. These shows aren’t produced for free.

  • Ultima

    Why didn’t Revenge adjust up? It went from 1.8 to 1.9 at the half hour. And OUAT went from 2.3 to 2.1 and it adjusted up?

    You cannot predict adjustments based on overnight half hour ratings.

  • Ultima

    Is it a good thing that revenge never loses its viewers and keeps building but the demos arent high?

    No, total viewership is meaningless. All that matters is the Adults 18-49 demographic (and subsets thereof) because that is all that advertisers are willing to pay for.

  • aciel

    how do adjustments work?

  • emily throne

    i really love once upon a time but i dont know how it went from getting a 2.8-3.5 in the demo to a 2.1-2.3 in the demo which is similar to the ratings used to get before competitions started i mean once upon a time faced some pretty heavy competition last season and still managed to stay in the 3s. this is messed up i dont know how scandal is even getting better ratings than once upon a time. people dont know what good tv is anymore

  • Diane

    This younger versus older audience really fries me. This tells me that the only reaon we are able to watch tv is because sponsors are only interested in advertising to a certain segment of tv watchers. They dont watch, we dont get to, right? Never mind that older folks buy their goods too. I even buy current episodes of The Mentalist from Amazon because they aren’t available on demand from Comcast. I know that is the “ownership” thing, but it still seems unfair. Sure all parties would get their acts together. And……oh yes……hope The Mentalist is renewed!

  • Ultima

    how do adjustments work?

    The preliminary ratings simply measure who was watching the network for a set time period (e.g. 8:00-9:00), regardless of what is actually being shown.

    The final ratings measure who was actually watching each show. Differences can arise if it doesn’t run in an exact time frame (e.g. 8:00-9:01), if it is preempted in some markets, if it is aired after being preempted but before 3:00am, etc.

    Adjustments are the change in ratings from the preliminaries to the finals.

  • http://tvbythenumbers.com Bill Gorman

    This is how adjustments work:


    Sadly, the power of the hyperlink is invested only in TVBTN insiders now because of the spam mitigation measures.

  • Jack


    The Walking Dead is a cable, not network. Yes, it smoked all the network (broadcast) shows in total viewer and annihilated them in the target 18 – 49 demographic, but these numbers are for broadcast tv only.

  • ken

    if they cancel the mentalist it wouldnt surprise me. they cancel the good shows and leave the garbage on.

  • wallaby2012

    Amazing Race needs to apologize – PROFUSELY – to all Viet Nam war veterans, those who were tortured in the Hanoi Hilton and the families of those who fought and died there. Using a downed B52 as a PROP and having contestants and the American audience listen to communist propaganda is just plain UNAMERICAN. Is CBS run by a bunch of COMMIES?????

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