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TV Ratings Thursday: 'Grey's Anatomy', 'The Vampire Diaries' & 'Beauty and the Beast' Rise, 'Scandal' & 'Community' Flat, 'American Idol' Down Plus Preliminary NCAA Tournament Numbers

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March 22nd, 2013

Scandal Top of the Hour

Scoreboard FOX ABC UNI CBS NBC CW
Adults 18-49: Rating/Share 2.4/7 2.4/7 1.7/5 1.6/5 1.0/3 0.9/3
Adults 18-34: Rating/Share 1.9/6 1.9/6 1.5/5 1.5/5 0.8/3 0.9/3
Total Viewers (million) 8.772 7.560 3.919 4.702 3.100 2.163

Due to the nature of live  programming the ratings for CBS (NCAA Basketball tournament) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

FOX and ABC tied for number 1 in adults 18-49 awhile FOX won with Total Viewers.

 

On FOX,  American Idol scored a 2.8 adults 18-49 rating, down 10 percent from last week’s 3.1 Glee earned a 2.0 adults 18-49 rating even with last week.

On ABC, the season premiere of Wife Swap garnered a 1.7 adults 18-49 rating, down 29 percent from a 2.4 for the season premiere of Celebrity Wife Swap on Tuesday February 26, but  up 42 percent from a 1.2 for its previous season premiere way back on Friday, April 2, 1010.  Grey's Anatomy earned a 2.9 adults 18-49 rating up 12 percent from last week’s series low 2.6. Scandal returned with a 2.7 adults 18-49 even with its most recent new episode on February 22. Your predictions were too pessimistic.

On CBS, the NCAA Tournament earned a preliminary 1.6 adults 18-49 rating, down 6 percent from a 1.7 preliminary rating for the first night of last year’s tournament but as noted are likely to be adjusted in the final ratings, and only cover the primetime portion of the telecasts. We'll have the final ratings for the CBS games, as well as most (if not all) of the NCAA games on cable in our broadcast and cable final ratings posts due between 4-5pm Eastern today.

On NBC, Community tied its series low with a 1.1 adults 18-49 rating, even with last week. A special 8:30 episode of 1600 Penn earned a 0.9 adults 18-49 rating down 44 percent from Parks and Recreation’s 1.6 in the time period last week. At 9:30 1600 Penn scored a series low 0.8 adults 18-49 down 20 percent from last week's  1.0 among adults 18-49.

On The CW, The Vampire Diaries earned a 1.2 adults 18-49 rating up 9 percent from last week’s 1.1.  Beauty And The Beast scored a 0.7 adults 18-49 rating up 40 percent from last week’s 0.5.

Overnight ratings for Thursday, March 21, 2013:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 FOX American Idol 2.8/9 11.65
ABC Wife Swap - Season Premiere 1.7/5 5.00
CBS 2013 NCAA Basketball Tournament (8-11PM) - Live 1.6/5 4.70
CW The Vampire Diaries 1.2/4 2.55
NBC Community 1.1/4 3.02
8:30 NBC 1600 Penn 0.9/3 2.54
9:00 ABC Grey's Anatomy 2.9/8 9.11
FOX Glee 2.0/6 5.89
NBC The Office - R 0.9/2 2.31
CW Beauty And The Beast 0.7/2 1.77
9:30 NBC 1600 Penn 0.8/2 2.29
10:00 ABC Scandal 2.7/8 8.57
NBC Law & Order: SVU - R 1.1/3 4.22

via press note:

In Late-Night Metered Markets Thursday night:

 

 

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 1.2/4 with an encore delayed by basketball; and ABC's "Jimmy Kimmel Live," 2.7/7.
  • In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: “The Tonight Show with Jay Leno,” 0.7/4; "Late Show," 0.3/2 with an encore delayed by basketball; and "Jimmy Kimmel Live," 1.1/5.
  • From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.6/5 in metered-market households and a 0.7/4 in 18-49 in the Local People Meters.
  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.7/3 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.2/2 with an encore delayed by basketball).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

 

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.
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You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
  • peter

    SO…Greys anatomy beats AI and tops night…

  • Sapphire

    YAY BATB!!!!!!

  • Holly

    Were there local preemptions for basketball on CW?

  • juliedawn

    Anyone know about CW pre-emptions for Basketball?

  • dantas

    WTF AI?! I stay away 2 weeks from any television watching and you fall to under 3.0 already? Hahahaha Lame

  • HotLatino4GayMarriage

    It would’ve been nice if the pic had been of Grey’s, you know being the #1 show of the night and all.

  • bob

    Not one show about a 3. TERRIBLE NIGHT!!! Cancel everything. American Idol, Gray’s Anatomy and Scandal are the only shows to do mediocre. TV is really getting horrible with regards to ratings.

  • carl

    No show reached 3.0.

  • Lalya

    GO BATB! 0.7! GREAT!

  • Melissa

    FOX: I can’t believe Idol has sunk to the 2’s. Glee not bad considering a much-lower Idol.

    ABC: Wife Swap not horrible, best number in the slot since fall. Grey’s rebounded great and beat Idol for #1 show of the night, I hope it adjusts up to a 3.0. Scandal did great, holding onto those high 2’s, and if the number holds, that’s a viewership series high.

    CBS: NCAA much lower than CBS’s usual lineup.

    CW: TVD and B&B pretty good.

    NBC: Comedies pathetic. I thought Community would’ve risen given the lack of TBBT.

  • Joe

    My guess is that NBC renews Go On to save face, and that they give Community a final season.

  • Leon

    Gladiators were ready! I thought it would be a 2.5 due to the long break but just goes to show how loyal Scandal fans are!

  • Riley

    Why do people care what the picture is of?

  • s0303

    batb seems too high, but if it can hold that, i smell renewal :)

  • bob

    The Voice should be VERY scared….I can’t wait until Tuesday lunch to find out about those ratings. I am afraid next year the highest rating will be a 1.5 and will be considered a hit. TV ratings are really plunging hard.

  • Alex

    1.1 for Community, but still better than Go On and Whitney, if it adjusts up..it’ll probably boost it for renewal, unless NBC will do a complete makeover next season.

  • Jane

    Where is that Richard person? Wasn’t he so sure that BaTB would start tanking now? I’ve never even watched the show but still…

  • Luiz

    I like to see Idol’s ratings dipping. Hopefully it will be canceled in few seasons.

  • Anders

    Yay BaTB and HOD are going to be renewed :D Goodbye Carrie Diaries :D

  • zerg

    @bob
    Not one show about a 3. TERRIBLE NIGHT!!! Cancel everything. American Idol, Gray’s Anatomy and Scandal are the only shows to do mediocre. TV is really getting horrible with regards to ratings.

    Cancel all the shows from 1990-to date because they are lower than 1960’s shows

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