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TV Ratings Friday: 'Last Man Standing' & 'Malibu Country' Finales Rise, 'Grimm' Flat, 'Touch' Up, Plus NCAA Tournament Preliminary Numbers

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March 23rd, 2013

Grimm Mr. Sandman

ABC NBC CBS FOX CW
Adults 18-49: Rating/Share 1.5/6 1.0/3 1.0/3 0.8/3 0.3/1
Total Viewers (million) 6.480 3.902 3.569 2.744 0.935

Due to the nature of live  programming the ratings for CBS (NCAA Basketball tournament) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

ABC was number one in adults 18-49 and with total viewers.

On ABC, the season finale of  Last Man  Standing earned a 1.6 up 14 percent from last week's 1.4 adults 18-49 rating. Your predictions were about right. The season finale of Malibu Country garnered a1.4 up 27 percent from last week's 1.1 adults 18-49 rating. 20/20 earned a 1.6 up 14 percent from last week's 1.4 adults 18-49 rating.

On CBS,  night two of the NCAA Basketball Tournament averaged a 1.0 preliminary adults 18-49 rating compared to a 2.2 night two of last year’s tournament on Friday, March 23, 2012, but this will certainly change in the finals. It should also be noted that with the tournament also airing on three cable channels, the overall ratings for the tournament may be on par with last year.

On NBC Fashion Star scored a 0.7, even with last week’s adults 18-49 rating.  Grimm scored a 1.4 adults 18-49 rating, matching last week’s performance. Rock Center garnered a 0.9 up 50 percent from last week's 0.6 among adults 18-49.

On Fox, Touch earned a 0.7 adults 18-49 rating up 17 percent from last week's  0.6 rating.

On the CW, Cult scored a 0.2 adults 18-49 rating, even with last week.

Overnight broadcast primetime ratings for Friday, March 22, 2013

Time  Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 ABC Last Man Standing - Season Finale 1.6/6 7.85
CBS NCAA Basketball Tournament (8-11PM) - Live 1.0/3 3.67
FOX Kitchen Nightmares- R 0.9/3 2.75
NBC Fashion Star 0.7/2 2.89
CW iHeartRadio Album Release Party w/Justin Timberlake - R 0.4/1 1.16
8:30 ABC Malibu Country - Season Finale 1.4/5 7.00
9:00 ABC Shark Tank - R 1.4/4 5.75
NBC Grimm 1.4/4 4.95
FOX Touch 0.7/2 2.80
CW Cult 0.2/1 0.72
10:00 ABC 20/20 1.6/5 6.27
NBC Rock Center 0.9/3 3.87

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via press note:

In Late-Night Metered Markets Friday night:
  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/6; CBS's "Late Show with David Letterman," 1.2/4 with an encore delayed by basketball; and ABC's "Jimmy Kimmel Live," 2.2/5.
  • In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: “The Tonight Show with Jay Leno,” 0.8/3; "Late Show," 0.4/2 with an encore delayed by basketball; and "Jimmy Kimmel Live," 0.7/3.
  • From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.7/3 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.2/2 with an encore delayed by basketball).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • thensnowleopard

    @Richard Steven Hack
    You’re determined to turn the Friday night ratings columns into a misery for anyone who doesn’t agree with your wacky views about your chosen special snowflake show of the moment, aren’t you? Is this something that you will look back on with embarrassment after Nikita finally goes the way of all TV series, or will you conveniently blank it as you go on to do the same with some other show? Either way, it makes you look sad and overinvested.

    If you bothered to stop foaming at the mouth long enough over the grave injustice of people actually commenting on ratings on a ratings site, you’d notice that I and the others you insist on insulting on this board do like and comment on plenty of other shows. We just also happen to comment on the ratings of your show, which just happen to be setting major network records for awfulness.

    A show is not renewed or canceled until the network makes the official announcement. The admins here make their predictions based on known factors and previous known network behavior. But they don’t make the decisions to renew or cancel–and they’ve said that repeatedly.

    Robert Singer, one of the showrunners for Supernatural, was asked a few months ago about his show’s chances of renewal. While he admitted that they were very good (and they were), he said that he had learned the hard way not to assume anything. He has produced forty shows and TV movies, and worked on many other projects that didn’t air, and he has seen it all. He talked about taking a plane to discuss a “sure thing” show pilot and having the network decide not to go to series while he was still in midflight.

    The promise of syndication is only a strong factor that will likely offset the terrible ratings for one more season (based on networks’ previous behavior concerning shows). It does not make a fourth season a sure thing for Nikita. Nothing is sure until the network publicly and officially commits to another season.

  • thensnowleopard

    @Mark3
    I don’t think the network has officially committed to a summer burnoff for Zero Hour. TV bloggers at the time of the cancellation were assuming that based on what the network had previously done with such shows.

    The first three episodes are up on Amazon Instant Video, if you’re curious. If the show never does get a burnoff, I suppose it’s possible they could appear for sale there.

  • Jen

    When will we have final ratings for Friday?

  • R N Taylor

    It is amazing what just a little promo does for Malibu Country. If ABC would really get behind it and advertise the show on Thursday and Friday, this show would really be a hit for them.The cast does their best promoting it and they do a great job. It is a really cute show and it is full of laughs. ABC needs to do their part and not leave everything up to the cast.

  • RG-X

    Last Man & Malibu still has some of the strongest ratings on Friday nights considering…both should be renewed.

    Having anything near or over a 1.5 on Fridays is a blessing – don’t throw it away CBS!

  • Melissa

    Where are the Friday finals?

  • Melissa

    @r0ckmypants

    Clearly you knew what I meant.

    I’m allowed to point out a clear mistake.

  • Richard Steven Hack

    thensnowleopard: “You’re determined to turn the Friday night ratings columns into a misery for anyone who doesn’t agree with your wacky views about your chosen special snowflake show of the moment, aren’t you?”

    And you’re determined to come in here and troll the obvious fact that Nikita’s ratings are low every week, aren’t you? Just keep repeating the mantra – “Nikita’s ratngs are low, Nikita’s ratings are low” – over and over like some Buddhist hoping for Nirvana.

    Which means I have to come in here and waste time telling the RETARDED TROLLS that “YES, WE KNOW!” and “NO, IT’S IRRELEVANT.’

    “it makes you look sad and overinvested.”

    I’m not at all overinvested as anyone who knows that I expected Nikita to be canceled last season would agree. The show happens to be my favorite show at the moment. I’m never a “fan” of anything because that WOULD make me sad and overinvested.

    What’s SAD is someone who comes in here every week just to troll about a show and to do so with zero evidence and reasons for her opinion, just acting like a whiny baby because a show she doesn’t like is still on the air.

    I hate Revolution and I don’t mind saying so. But I don’t come in here and make excuses for why the ratings are still decent. And I don’t snark the fans. I just straightforward say the show sucks and should be canceled. But I doubt it will be unless it really does collapse in the next ten episodes.

    But you can’t do that about Nikita, can you? Just have to come in here and whine about every week like clockwork.

    “which just happen to be setting major network records for awfulness.”

    Compared to what – Cult? Nikita is still doing reasonably well on Friday. It’s doing as well comparatively on Friday as TCD is doing on Monday, and not much worse than BATB is doing after the best lead-in the CW can provide. It’s season average IS terribly low – .36 at the moment. But it’s in season THREE and the other two shows are in season ONE. Which means Nikita is comparatively doing at LEAST as well as the other two low-rated shows some idiots here think will be renewed. Not exactly a “major network record for awfulness”…

    See, these are FACTS that you’re so busy trolling you can’t afford to acknowledge.

    Neither can you afford to acknowledge that the show is a lock for season four.

    “A show is not renewed or canceled until the network makes the official announcement.”

    DUH! Of course it’s POSSIBLE for Nikita to be canceled in season three. Such cancellations have happened before. But the odds are it won’t be.

    By the way, here’s more bad news for you! Ready?

    Some people here are touting the Netflix deal as providing support for TCD, BATB and other low-rated shows. I don’t give much credence to that because shows supported by the Netflix deal such as Gossip Girl and 90210 and TSC have all been canceled so whatever revenue was involved was not enough to make a difference. At least 90210 and Gossip Girl, being long running shows, probably will be streamed for some time and the revenue from that will help the network finance new shows. The deal isn’t likely to help first season shows like TCD and BATB because the revenue deal depends on how well the show performs and how long it’s been running.

    But guess what? Nikita is ALSO covered by the Netflix deal! In fact, since it’s in season three, only TVD and Supernatural (of shows still on the air) are MORE covered by the deal. Which means Nikita is probably getting somewhere between $150-300,000 per episode from Netflix streaming for season one (I don’t think season two is available yet) and that may rise when seasons two and three begin streaming. Or not.

    Not that I think this matters a whit. But it people are going to crow about BATB’s international sales license fee and cheapness of production as reasons to keep a low-rated show around, then Nikita benefits from all of that as well. Nikita is filmed in Vancouver, so supposedly episode production costs are low there. And Nikita allegedly has strong international sales, the same excuse BATB fans use. And if Nikita is bringing in $300,000 an episode from Netflix streaming, well… It’s ain’t all bad.

    Again, I don’t think it matters that much. But scrabbling for reasons to renew a low-rated show doesn’t make much sense. Nikita is being renewed for syndication reasons and that’s it in my opinion. A low license fee trumps all other reasons although of course any additional revenue from any source only helps.

    And babbling about how the show is doing so awful that it’s not going to get season four, when in fact the show is doing reasonably well given it’s on Friday, and probably has very good syndication potential in Asia, makes no sense either.

  • thensnowleopard

    @Richard Steven Hack
    Not a single thing you are saying is relevant to this discussion, not even the few things that are not personal attacks. The CW–not you or anyone else here–will make the decision about whether or not Nikita gets renewed. And it hasn’t made that decision (or, at least, it hasn’t made that decision public), yet. *Until* it makes that decision, we can only speculate which way it will jump. There are factors on both sides. We don’t really know for sure which weigh more heavily than others, though I will note that if Netflix were a magic booster for older shows on the CW, 90210 would be getting a final sixth season. And I really doubt Nikita’s chances are tied to how well Cult is (not) doing.

    One thing we can say for sure is that if Nikita’s ratings were good, or even on par with most of the rest of the network, the CW would most certainly renew for a fourth season and possibly even more, all other things (like budget and cast availability) being equal. But they aren’t. They’re very, very bad. That’s the monkey wrench that makes the show’s ratings worth watching in the first place.

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