TV Ratings Saturday: 'NCAA Tournament' Wins Night, 'Cops' Up, 'American Ninja Warrior' and '20/20' Down

Categories: '

Written By

March 24th, 2013

Butler vs. Marquette NCAA Tournament

Scoreboard CBS ABC FOX NBC
Adults 18-49: Rating/Share 1.9/6 0.9/3 0.8/3 0.6/2
Total Viewers (million) 5.871 4.008 2.582 2.101

Due to the nature of live  programming the ratings for CBS (NCAA Basketball tournament) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

CBS was number one with adults 18-49 and with total viewers.


On CBS, night three of the NCAA Basketball Tournament notched a preliminary1.8  rating from 8-10PM and a 2.8  from 10-10:30PM from a 2.3 for night three of the 2012 championship. The tournament ran until 10:43PM, so CBS's overall 1.9 for the night provides a fairly accurate preliminary number.

On ABC, 20/20 garnered a 0.9 adults 18-49 rating down 10 percent  from last week's 1.0.

On FOX,  Cops scored a 1.0 adults 18-49 rating, up 10 percent  from  a 0.9 last week.

On NBC, an American Ninja Warrior clip show earned a 0.3 down 25 percent  from last week's 0.4 adults 18-49 rating.

Broadcast primetime ratings for Saturday, March 23, 2013

Time Net Show 18-49 Rating/Sh Viewers (millions)
8:00 CBS NCAA Basketball Tournament (8-10PM) - Live 1.8/6 5.71
FOX Cops 1.0/4 3.36
ABC Splash - R 0.8/3 3.09
NBC American Ninja Warrior  (Clip Show) 0.3/1 1.35
8:30 FOX Cops - R 1.0/3 3.38
9:00 ABC 20/20  (9-11PM) 0.9/3 4.47
NBC Law & Order: SVU - R 0.6/2 2.68
FOX The Following - R 0.6/2 1.79
10:00 CBS NCAA Basketball Tournament (10-10:30PM) - Live 2.8/9 8.48
NBC Saturday Night Live - R
10:30 CBS NCAA Basketball Tournament-Live/48 Hours - R 1.2/4 3.93

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • CBSviewer

    Where is 48 Hours ?

  • Melissa

    Saturday ratings are so gloomy, but the NCAA Tournament did good.

  • Danak

    CBSviewer said “Where is 48 Hours?”
    I would say it was preempted by basketball

  • http://tvbythenumbers.com Sara Bibel

    @CBSViewer It started at 10:43 PPM. It’s listed in the 10:30-11 half hour. Since most of it aired outside of primetime, a complete number is not available.

  • rob60990

    NCAA starting to gain some steam.

    Splash repeated decently.

  • Oliver

    No SNL repeat rating?

  • Iggy

    Saturday ratings are so gloomy

    Here, have some Prozac.

  • Michael1

    Woo-hoo, ratings for Marquette. I believe that’s the most watched game of the Tourney so far. They’re also the only NCAA team to share an arena with an NBA team AND average a higher attendance than that NBA team. People love to watch Marquette, whether it’s in person or on TV. Are you listening, refs?

  • Nick

    Why is 20/20 new on Saturdays but in repeats on Fridays? That’s just stupid.

  • marco

    its quite odd because in the UK thats where the rating fly, but not in the usa

  • rob60990

    “Why is 20/20 new on Saturdays but in repeats on Fridays? That’s just stupid.”

    The 20/20s on Saturdays are reruns and the ones on Friday are new. What made you think otherwise?

  • JoeHamm

    You’ve got it mixed up. Fridays are new, Saturdays are rehashed second-runs of previously aired stories (this week, basically rerunning two full shows from last season).

  • JoeHamm

    My apologies. I had typed up the comment a while ago, but had just clicked submit.

  • 728huey

    Finally CBS benefitted from having a competitive game in primetime. Butler and Marquette were equally matched, and the game was close throughout, with no team having any more than a ten point lead at any one time. The Wichita State-Gonzaga game was also awesome, with the Shockers truly living up to their nickname and knocking out the number one seed and team with the most wins this season.

  • Nick

    @rob60990 and JoeHamm

    Don’t blame me! The listings on the upper-right hand corner of TVBTN have had 20/20 as a repeat on Friday the last 3 weeks.

  • HalCapone

    Aren’t the NCAA games to date running behind last years ratings which were lower than 2011’s?

  • Raykov

    Hah.. Repeat of Cops on Saturday did better than new Touch on Friday… :D

  • Jay Raskin

    I believe “American Ninja Warrior” was the lowest rated show on NBC since the early 1950’s. Does anybody know for sure?

  • Oliver

    @Jay Raskin

    All 5 episodes of Escape Routes got 0.3 last year.

  • Steve

    @Michael1. Nope! Auburn Hills hosted Michigan and Michigan State. I’m willing to bet the house that way more people were there then goto the Pistons games! GO STATE!

© 2015 Tribune Digital Ventures