Sunday Final Ratings: 'Once Upon a Time' & 'Celebrity Apprentice' Adjusted Up + Unscrambled CBS

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March 26th, 2013

Once Upon A Time March 24

Once Upon a Time and Celebrity Apprentice were each adjusted up a tenth among adults 18-49 versus Sunday's preliminary ratings.

Want to know why adjustments occur to the preliminary ratings? Read this.

Final broadcast primetime ratings for Sunday, March 24, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS NCAA Basketball Overrun (7-7:46PM) 4.0 14 11.24
ABC America's Funniest Home Videos 1.3 4 6.81
NBC Dateline NBC 1.1 3 6.11
FOX Bob's Burgers -R 0.9 3 2.81
7:30PM FOX The Cleveland Show -R 1.0 3 2.30
8:00 PM CBS 60 Minutes (7:46-8:46PM) 2.3 6 10.50
ABC Once Upon a Time 2.2 6 7.38
FOX The Simpsons -R 1.6 4 3.69
8:30 PM FOX Bob's Burgers 1.7 4 3.76
9:00PM FOX Family Guy 2.6 6 5.16
CBS Amazing Race (8:46-9:46) 2.4 6 9.33
ABC Revenge 1.8 4 6.31
NBC Celebrity Apprentice (9-11PM) 1.6 4 5.21
9:30PM FOX American Dad 2.3 5 4.53
10:00 PM CBS The Good Wife (9:46- 10:46) 1.7 4 9.59
ABC Red Widow 1.2 3 4.55
10:30PM CBS The Mentalist (10:46-11:46PM) 1.4 4 8.00

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

  • forg

    Good for OUAT,I just wish it can go to high 2s for the season finale

  • Roberta

    2.3 is up two tenths for OUAT.

  • Roberta

    Already fixed I see!

  • CBSviewer

    The Good Wife should move to 10 next Season.

  • Mon

    A fluke for The Good Wife. It will return to its (more) miserable 1.5 when it returns on April.

  • Franko

    What happened to Revenge and OUAT? The ratings were good a few months ago. OUAT should stay on Sundays next season, Revenge should move back to Wednesdays.

    TGW <3 As a viewver, don't care about the ratings. The show is stil amazing.

  • Antonio

    It’s so sad to see that ABC finally managed to kill two strong shows – OUAT and Revenge – with their poor schedule decisions.


    Good for Good Wife afterall.

  • Jamie


    Seems like a smart move.

    ABC also needs to rethink their Sundays and not air such a serialised drama at 9 p.m., SHIELD should take Revenge’s slot next season.

  • JacobYates

    Basketball killed the mentalist

  • Simon

    So much for hitting a new low! Go ONCE UPON A TIME! Once S3 starts I think the ratings will return to their former glory.

  • DeanW

    It is a good rating for The Good Wife. CBS should renew it and CSI: NY for final season. Move TGW to Sunday at 10 with Elementary as lead-in. CSI: NY returns to 8PM on Friday for its final 16-18 episodes.

    8:00 – CSI: NY / Undercover Boss
    9:00 – Hawaii Five-0
    10:00 – Blue Bloods

    Friday is too hard to premiere a new Show (Example: A Gifted Man, Made in Jersey). Monday at 10 is a better slot for a new drama.

    8:00 – The Amazing Race
    9:00 – Elementary
    10:00 – The Good Wife

    Person of Interest is not a bad lead-in so it should be used to premiere a new drama on Thursday at 10.

  • Oliver

    I realise there was a big overrun, but at what point does CBS think about giving up on The Mentalist?

  • Robsten_Fan

    Ouch for Red Widow

  • MichaelChickless

    CBS is Red-Johnning The Mentalist with their Sunday scheduling.

  • Ann

    I have a question. When ratings are adjusted up, does that just meant they took into account DVR? Do advertisers really care about the DVR ratings. I’m not sure how that works.

  • CBSviewer

    @ Jamie

    Thanks !

    I agree with you about ABC’s Sunday but I doubt Revenge will move again. The Show needs to remain at 9 next Season (it already moved from Wednesday). If ABC moves it, the Show will go down. Maybe OUAT should move to another night.

  • Oliver


    The original ratings are Live Plus Same Day, so include same day DVR. Advertisers pay for people who view commercials within 3 days.

    Adjustments are about late/early start-times and pre-emptions.

  • Skylar James

    is that a serious low for The Mentalist?

  • John A

    So even TGW almost beat Revenge lol.

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