Late Night TV Ratings For March 18-22, 2013

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

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March 28th, 2013

To see past weeks' Late Night TV ratings information click here.

Via NBC's Press Release

JAY LENO AND JIMMY FALLON TOP THE ABC AND CBS TIME-PERIOD COMPETITION FOR THE LATE-NIGHT WEEK OF MARCH 18-22
LENO HITS SEVEN-WEEK HIGH IN TOTAL VIEWERS AND FOUR-WEEK BEST IN 18-49 VIEWERS OVER DAVID LETTERMAN, WHILE FALLON CONTINUES DOMINANCE OVER ‘Nightline’ AND CRAIG FERGUSON
UNIVERSAL CITY, Calif. — March 28, 2013 — “The Tonight Show with Jay Leno” and “Late Night with Jimmy Fallon” were #1 for the week of March 18-22 in 18-49 viewers, total viewers and other key categories versus their ABC and CBS time-period competition.

At 11:35 p.m. ET, “The Tonight Show with Jay Leno” hit a seven-week high in total viewers with 3.522 million (best since Jan. 28-Feb. 1) and a four-week high in the 18-49 demo with 982,000 viewers (best since Feb. 18-22). That was better than ABC’s “Jimmy Kimmel Live” last week and CBS’s “Late Show with David Letterman” from Monday through Wednesday. CBS aired NCAA Basketball tournament coverage on Thursday and Friday, and those numbers are not reflected here.

Leno has now delivered bigger 18-49 audiences than “Late Show” for the last 18 weeks in a row and topped “Jimmy Kimmel Live” for nine of their 11 head-to-head weeks. In total viewers, Leno has out-delivered “Late Show” for 22 weeks in a row and “Jimmy Kimmel Live” for 11 of 11 weeks.

At 12:35 a.m. ET, “Late Night with Jimmy Fallon” defeated ABC’s “Nightline” in the head-to-head half-hour in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

Fallon has now generated bigger 18-49 audiences than CBS’s “Late Late Show with Craig Ferguson” for 23 of the last 24 weeks and prevailed in total viewers for 20 of the last 22 weeks. Versus ABC’s “Nightline” in their head-to-head half-hour, Fallon has out-delivered the newsmagazine for 11 weeks in a row in viewers 18-49 and seven of the last eight weeks in total viewers.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of March 18-22. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.8 rating, 3 share

CBS “Late Show,” 0.7/3*

ABC “Kimmel,” 0.7/3*

12:35-1:05 a.m. ET

ABC “Nightline,” 0.4/2

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.4/2*

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.5 million viewers

CBS “Late Show,” 3.0 million viewers*

ABC “Kimmel,” 2.6 million viewers*

12:35-1:05 a.m. ET

ABC “Nightline,” 1.4 million viewers

 

12:35-1:35 a.m. ET

NBC “Late Night,” 1.6 million viewers

CBS “Late Late Show,” 1.4 million viewers *

1:35-2:05 a.m. ET

NBC “Last Call,” 0.8 million viewers*

* Thursday and Friday CBS programming was delayed by basketball and is excluded from these averages. Monday’s “Last Call” and Friday’s “Jimmy Kimmel Live” were encores.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.8 rating, 3 share

CBS “Late Show,” 0.7/3

ABC “Kimmel,” 0.7/3**

12:35-1:05 a.m. ET

ABC “Nightline,” 0.4/2**

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.4/2

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.5 million viewers

CBS “Late Show,” 3.1 million viewers

ABC “Kimmel,” 2.6 million viewers**

12:35-1:05 a.m. ET

ABC “Nightline,” 1.6 million viewers**

12:35-1:35 a.m. ET

NBC “Late Night,” 1.7 million viewers

CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.9 million viewers

** Since January 8.

SELECTED CABLE RESULTS, WEEK OF MARCH 18-MARCH 22

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 0.4 with encore telecasts

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.3 with encore telecasts

TBS, 11 p.m.-midnight, “Conan,” 0.3 with encore telecasts***

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. “The Daily Show,” 0.8 million with encore telecasts

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.6 million with encore telecasts

TBS, 11 p.m.-midnight, “Conan,” 0.7 million with encore telecasts***

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.0 million

*** Thursday’s “Conan” was delayed by NCAA Basketball and is excluded from these averages.

 

 

 
  • Brad

    The King Has Spoken!

    _______

    When Leno returned to the gig in early 2010 after having left The Tonight Show a year earlier to make way for new host O’Brien, Letterman’s material took aim at Leno and NBC night after night. “It seems like we just went through this. Didn’t we just go through this?” Letterman said on Wednesday. “Jay Leno now is being replaced, and this is the second time this has happened. I mean, it’s crazy. He’s being replaced by a younger late-night talk show host — what could possibly go wrong? Honestly. They had pretty good luck with this in the past.”

    NBC confirms Jimmy Fallon will replace Jay Leno on The Tonight Show next year

    “This is — something’s wrong here. This happened once before with Conan O’Brien, and then they had to bring Jay back, and so he had to start his show all over again, and now it looks like the same thing is happening. And I just — I don’t get this. He’s retiring, so it says, and good for him,” Letterman continued from his desk on Wednesday’s show. “So now he’s out again, but going out on top. So congratulations to Jay, a job well done. And, I mean, how many times can a guy be pushed out of the job, I mean. And what’s the matter with NBC? What’s the matter with these guys? You know, honestly, what are they thinking?”

    _______

    tv dot yahoo dot com/news/david-letterman-rips-crazy-tonight-show-succession-plan-232400896.html

  • anonymous

    During the last late night war, both Conan and Leno were under contract. Leno’s $100 million buyout played a big role in Conan’s demise.

    This time around, Leno won’t receive another contract from NBC so Fallon is in for good. Could NBC have been so incompetent as to extend Leno’s contract last year only to change their minds a few months later and buy him out for the remainder of his contract? A $100 million mistake?

  • GARebelman

    I am sure a lot of things in the Carter piece is just PR made up stuff like always. Also, what ratings would Fallon pull? The first week would have a bump due to the Olympics. Then what after that? NBC’s prime time lineup is a steaming hot mess and Fallon would have nothing to work with.

    Dave and Kimmel have more people watching at 10PM and they still can’t beat Jay, what will happen in Fallon’s situation.

    I’ll enjoy the year while it lasts. I’d like to see Jay be guests on other peoples shows like he use to.

    I’m sure NBC misses these ratings:

    ‘The Jay Leno Show’, Nielsen Ratings for 101 Broadcasts During 2009-10 Season
    Mondays (22 broadcasts): 3.4HH/6%, 1.55 A18-49, 5,219,000 P2+
    Tuesdays (20 broadcasts): 4.0HH/7%, 1.99 A18-49, 6,133,000 P2+
    Wednesdays (20 broadcasts): 3.7HH/6%, 1.60 A18-49, 5,544,000 P2+
    Thursdays (19 broadcasts): 3.3HH/6%, 1.58 A18-49, 4,975,000 P2+
    Fridays (20 broadcasts): 3.3HH/6%, 1.32 A18-49, 5,013,000 P2+

  • Gary Middleton

    No chance, Anonymous. They’d just let Jay play out the string if that kind of money was on the line.

    So if I read that right, Brad, David Letterman is taking a pro-Leno stance now. I interpret this as a campaign to get Jay to come on his show.

  • Gary Middleton

    GAR, I bet almost everybody misses the ratings they had 3 and a half years ago.

  • Brad

    Well Leno always has Maher and Ferguson to visit.

  • Ann

    Those are nice comments from Dave. Jay is his ex whom he just can’t get over–classic love/hate.

  • Gary Middleton

    Ann, remember that a Leno visit could give Dave one of the highest ratings in the history of his show, right when he is trying to establish that he can compete with the new kid.

    Plus, it doesn’t bode well for Dave if it’s considered good strategy to dump a guy for being old.

    There is some self-interest.

  • Ann

    Yes, Gary, I do understand the self-serving motives Dave may have, but I still maintain he has love/hate feelings for Jay.

  • Brad

    Letterman knows how to play things to his favor. The man’s a genius.

  • Gary Middleton

    And I may have left out the biggest of all the self-serving motives: Jimmy Fallon will be his new competitor. So it’s in Dave’s interest to make it look like Fallon got the show in dubious circumstances.

  • Gary Middleton

    Very strong rating for Conan last night.

  • Gary Middleton

    And there’s also the self-interest of injecting himself into the story. Getting people to tune in to see “what Dave has to say about the whole thing”.

  • Ann

    @Gary

    IIRC in Carter’s book Dave’s people approached Jay to be on Dave’s show the night Conan debuted on TTS (before the manure hit the fan), and Jay turned them down. If he was unwilling to do that to Conan, I see no way he’d be willing to do that to Jimmy.

  • Ann

    Of course people were waiting to hear what Dave would say. That’s a given.

  • Douglas in TN

    Headline from Vulture:

    _______________

    The Late Night Wars Can Finally Declare a Winner: David Letterman

    The Nielsen verdict will be decisive, of course: Jay has drawn more viewers (old and young) almost every year he and Dave have faced each other at 11:35. But history’s judgment could be different. While he may have rarely worn a ratings crown, David Letterman will be remembered as the last true King of Late Night, the final legend of a TV genre – the network talk show – that is quickly going the way of the soap opera.

    It’s quite possible that Letterman won’t stay on when his contract expires at the end of next year. He may only outlast Leno by a few months. But it doesn’t matter. The winner of Leno-Letterman won’t be judged on how many years each man lasted, or who got the bigger ratings. It will all come down to who built a legacy. I bet it won’t even be close.

  • Gary Middleton

    “IIRC in Carter’s book Dave’s people approached Jay to be on Dave’s show the night Conan debuted on TTS (before the manure hit the fan), and Jay turned them down. If he was unwilling to do that to Conan, I see no way he’d be willing to do that to Jimmy.”

    Fallon’s opening night is not a consideration. But if he wanted to do the Letterman show (my big question), I don’t think he’d hesitate to do it even if it hurts Fallon during sweeps or something. Fallon certainly never hesitated to go on with Jay’s competitors. In fact, after becoming Late Night host, Fallon went on Conan before he went on Leno.

    btw, it probably goes without saying that Leno would love to see the Tonight Show with Jimmy Fallon fail. That may sound horrible, but it’s human nature. Nobody who gets canned wants to see their successor do great.

  • Gary Middleton

    “David Letterman will be remembered as the last true King of Late Night, the final legend of a TV genre – the network talk show – that is quickly going the way of the soap opera.”

    Does this guy not notice that the networks have never had more talk shows?

  • Brad

    “And there’s also the self-interest of injecting himself into the story. Getting people to tune in to see “what Dave has to say about the whole thing”.”

    That’ll be me!

  • Dan

    And me!

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