CBS Sports and Turner Sports’ Exclusive Coverage of the 2013 NCAA Division I Men’s Basketball Championship Regional Semifinals Up 4% vs. 2012

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Florida Gulf Coast University

via press release:

CBS Sports and Turner Sports’ Exclusive Coverage of the 2013 NCAA Division I Men’s Basketball Championship Regional Semifinals

Up 4% vs. 2012

 

2013 NCAA Tournament to Date Ratings Up 5% vs. Last Year

 

Turner Sports and CBS Sports’ exclusive coverage of the 2013 NCAA Division I Men’s Basketball Championship Regional Semifinals on Thursday, March 28, averaged a 7.3/14, based on Nielsen overnight ratings, an increase of 4% over a 7.0/12 last year.  Ratings improved despite three of the four games being decided by 10 points or more.

 

Exclusive coverage of the 2013 NCAA Division I Men’s Basketball Championship across the four networks – TBS, CBS, TNT and truTV – is averaging a gross rating/share of 6.4/14, based on Nielsen overnight ratings, up 5% compared with a 6.1/13 tournament to date in 2012.

 

Regional Semifinal coverage continues tonight, March 29, with the following slate of games:

 

Regional Semifinals – Friday, March 29 (7:00 PM-Midnight ET)

Tip (ET)

Network

Site

Game

Play-by-Play/Analyst//Reporter

Producer/Director

7:15 PM CBS Indianapolis I Oregon vs. Louisville Jim Nantz/Clark Kellogg//Tracy Wolfson
        Mark Wolff/Bob Fishman
7:37 PM TBS North Texas I Kansas vs. Michigan Marv Albert/Steve Kerr//Craig Sager
        Scott Cockerill/Lonnie Dale
After conc. I CBS Indianapolis II Michigan State vs. Duke Nantz/Kellogg//Wolfson
        Wolff/Fishman
After conc. I TBS North Texas II Florida Gulf Coast vs. Florida Albert/Kerr//Sager
        Cockerill/Dale

 

Source: Nielsen Media Research, based on Metered Market data, Live +SD data stream.  3/19/13 to 03/28/13 vs. 03/13/12 to 03/22/12.  2013 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV.  Historical audiences, CBS 1991 through 2005 based on Live data.  2006 through 2010 based on Live + SD.  2003 based on CBS / ESPN average of First Round.

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