TV Ratings Saturday: NCAA Basketball Easily Wins Pre-Easter Saturday

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March 31st, 2013

wichita state basketball

Scoreboard CBS ABC NBC FOX
Adults 18-49: Rating/Share 2.5/9 1.2/4 0.8/3 0.5/2
Total Viewers (million) 8.601 5.889 3.639 1.946

Due to the nature of live  programming the ratings for CBS (NCAA Basketball tournament) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

CBS was number one with adults 18-49 and with total viewers.

On CBS, the NCAA Basketball Tournament notched a preliminary 3.2 rating from 8-10PM

On ABC, The Ten Commandments garnered a 1.2 adults 18-49 rating.

On FOX,  Cops scored a 0.7, down three tenths from last week's 1.0 adults 18-49 rating.

Broadcast primetime ratings for Saturday, March 30, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM CBS NCAA Basketball Tournament (8-10PM) 3.2 11 10.51
ABC The Ten Commandments (8-11PM) 1.2 4 5.90
FOX Cops 0.7 3 2.61
NBC Dateline NBC -R (8-10PM) 0.7 2 3.90
8:30PM FOX Cops -R 0.7 3 2.61
9:00PM FOX The Following -R 0.3 1 1.28
10:00 PM CBS Elementary -R 1.1 4 4.78
NBC Saturday Night Live -R 0.9 3 3.100

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • Joseph

    Elementary always repeats very well

  • Max Vrany

    @Joseph, Do you see what it had for a lead-in? Also, that number is very approximate.

  • Nick

    Oof. The Ten Commandments is down 25% from last year. ABC can’t be happy.

  • Gene

    Always love the Ten Commandments

  • John A

    Was 48 Hours on?

  • Max Vrany

    @Nick, those ratings are great for a Saturday. It didn’t have to go up against the Elite 8 (or the Final Four) last year. ABC is happy with those ratings.

  • kbmv

    Strong ratings for Wichita st. Spanking those clowns at Ohio st. Big Ten is extremely overrated.

  • Max Vrany

    @John, Yes, But it was mostly out of primetime in the Eastern and Central timezones. Since these early ratings are at most broken out by half-hour, and the 10 PM ET hour was mostly Elementary and not 48 Hours, that’s what’s listed.

    The 1.1 for Elementary includes first 12 minutes of 48 Hours in the Eastern and Central timezones and all of 48 Hours in the Mountain and Pacific timezones.

  • a p garcia

    I see that Moses is still pulling in acceptable ratings for a movie made 57 years ago!!!!!!!!!

  • jay

    College basketball seems to skew older than NBA basketball. Which is wierd. You would think it would be the other way around.

  • http://tvbythenumbers.com Bill Gorman

    “The Ten Commandments is down 25% from last year. ABC can’t be happy.”

    Perhaps they’re asking “Where’s your Moses now?”

    Annual Edward G. Robinson quote repeated, I return to vacation.

  • John A

    The Following is repeating badly.

  • David

    Well, last year, Moses didn’t have to go up against the NCAA tournament.

  • Melissa

    The Following repeated horribly, even for a Saturday!

  • serg

    “Where’s your Moses now?” He’s on the History Channel now kicking butt there. Regardless of the ratings Charlton Heston is the greatest by far.

  • TV Addict

    @Amanda or Bill or Sara or Robert
    Will you ever be posting the cable ratings for Saturday nights? Specifically the ratings for BBCA. That’s the only channel I watch on Saturdays.

  • Jayson

    Considering that there was a major sports event on CBS, I think the ten commandments held up pretty well.. imho

  • Janey

    Is The Ten Commandments the last classic movie to be run each year on the Big Three? I know the Bonds ran for decades, but they’re on cable now. Same with Wizard of Oz. And The Sound of Music isn’t every year.

  • 728huey

    NCAA to Moses: You’ll get to the top of the ratings as soon as you pry this basketball out of my cold dead hands. :-)

  • JimG.

    “It’s a Wonderful Life” gets played yearly, and it’s 10 years older than 10C. And then you have all the holiday specials some of which are decades old. Easter Beagle is ’74 and CB All-Stars is ’66.

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