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TV Ratings Saturday: NCAA Basketball Easily Wins Pre-Easter Saturday

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March 31st, 2013

wichita state basketball

Scoreboard CBS ABC NBC FOX
Adults 18-49: rating/Share 2.5/9 1.2/4 0.8/3 0.5/2
Total Viewers (million) 8.601 5.889 3.639 1.946

Due to the nature of live  programming the ratings for CBS (NCAA Basketball tournament) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

CBS was number one with adults 18-49 and with total viewers.

On CBS, the NCAA Basketball Tournament notched a preliminary 3.2 rating from 8-10PM

On ABC, The Ten Commandments garnered a 1.2 adults 18-49 rating.

On FOX,  COPS scored a 0.7, down three tenths from last week's 1.0 adults 18-49 rating.

Broadcast primetime ratings for Saturday, March 30, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM CBS NCAA Basketball Tournament (8-10PM) 3.2 11 10.51
ABC The Ten Commandments (8-11PM) 1.2 4 5.90
FOX COPS 0.7 3 2.61
NBC Dateline NBC -R (8-10PM) 0.7 2 3.90
tvbythenumbers.com
8:30PM FOX COPS -R 0.7 3 2.61
9:00PM FOX The Following -R 0.3 1 1.28
tvbythenumbers.com
10:00 PM CBS Elementary -R 1.1 4 4.78
NBC Saturday Night Live -R 0.9 3 3.100

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • VON

    I think the Ten Commandments has such good ratings because you know exactly when it will be on (Saturday before Easter). I don’t think the other networks are as consistent with Charlie Brown and It’s a Wonderful Life.

  • Das Ravenator

    College basketball seems to skew older than NBA basketball. Which is wierd. You would think it would be the other way around.
    ————————————-

    Maybe because older people hate the NBA? Younger people are into Super Stars, ie. the LeBrons, Kobes, etc… Older people are into teams and traditions…

  • MJ

    The Ten Commandments still has very good ratings and remains as one of the great classics of all times.

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