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Soap Opera Ratings: 'Days of Our Lives' and 'The Young & the Restless' Up in Women 18-49

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Written By

April 1st, 2013

via Soap Opera Network:

March 18-22, 2013

days of our lives

NOTE: There were Papal election interruptions/pre-emptions on Tuesday and Wednesday

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

NOTE: B&B and Y&R did not air on Thursday/Friday due to NCAA Basketball
Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,711,000 (+345,000/+636,000)
2. B&B 3,492,000 (+112,000/+543,000)
3. DAYS 2,489,000 (+312,000/+237,000)
4. GH 2,451,000 (-87,000/+204,000)

Households
1. Y&R 3.4/11 (+.2/+.4)
2. B&B 2.6/8 (+.1/+.4)
3. DAYS 1.9/6 (+.2/+.2)
3. GH 1.9/6 (same/+.2)
Women 18-49 Viewers
1. Y&R 866,000 (+28,000/+24,000)
2. B&B 709,000 (-7,000/+46,000)
3. GH 605,000 (+1,000/+69,000)
4. DAYS 546,000 (+65,000/+50,000)

Women 18-49 Rating
1. Y&R 1.4/9 (+.1/+.1)
2. B&B 1.1/7 (same/+.1)
3. GH 0.9/6 (same/+.1)
3. DAYS 0.9/5 (+.1/+.1)

 

 

 

Source: Soap Opera Network

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days Of Our Lives.

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

 
  • Deshawn

    I feel gh is just as good as the young and restless people need to keep watching when they cancel it then people will feel bad I’m going to ride with gh until the end it’s really been on fire lately everybody is supporting days it’s nothing wrong with that but don’t forget gh that’s abcstore last soap keep it on folks stop complaining and just keep watching bold and beautiful is all about broke bill steady hope and Liam everybody watch that it’s been boring lately.

  • Deshawn

    I feel gh is just as good as the young and restless people need to keep watching when they cancel it then people will feel bad I’m going to ride with gh until the end it’s really been on fire lately everybody is supporting days it’s nothing wrong with that but don’t forget gh that’s abcstore last soap keep it on folks stop complaining and just keep watching bold and beautiful it’s all about Brooke bill steffens hope and Liam it’s been boring lately how did they make 3 million

  • jonboyelk

    If GH doesn’t get a significant ratings bump from this historic week it never will. Good to know the daytime VP us behind it. We really need to support all four on-air soaps to keep the genre alive.

  • Jeff

    The GH special did about the same as an average episode of GH, except much lower in the 18-49 category, but it was on a Saturday night, and against college basketball final 4. It was cute, but ABC should have and could have done so much more. It should have had a whole night for GH. A special primetime GH episode, and then a 2 hour retrospective with a host other than Katie Couric. Weird how they would have the woman who took GH’s timeslot be the host. Maybe they could have had a big star host it that was on GH or just a fan of GH. Anyway, I know it’s ABC’s job to shove Katie down everyone’s throat every chance they get, so an hour of publicity for their 50 year old soap is better than nothing.

  • jonboyelk

    I watched and enjoyed it but I just can’t get into Katie. I don’t know what it is about her but something just turns me off. I think its her voice. Reminds me of those kinds of chicks who try to act like a sweet little cheerleaders when they are 50 years old. Not saying she’s chronologically up there but that’s the analogy I feel

  • Chrisann D

    Hi Jeff, Just watched the 20/20 special for GH on Hulu. I really enjoyed it. I remember so much of those old scenes when they first aired. I am so happy to see GH celibrate its 50th! Can’t wait for the nurses ball tomorrow! Glad to see ABC promoting GH.
    MBMom hope you are doing well…been awhile.

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