New Cable News Shows 'All In With Chris Hayes' & 'The Point' Drop in Day 2

Categories: Cable News Ratings

Written By

April 3rd, 2013

Chris Hayes

The ratings for both of the two new cable news programs that debuted this week fell on Tuesday from their Monday premieres.

MSNBC's new 8PM show All In With Chris Hayes squared off against a Bill O'Reilly-hosted episode of The O'Reilly Factor for the first time.

All in with Chris Hayes saw double digit drops, coming in behind FNC and HLN in its timeslot. From day 1 to day 2, Hayes is down 26% with Total Viewers and down 54% with Adults 25-54. From March 2013 to day 2, All In is down 21% with Total Viewers and down 26% with Adults 25-54.


  • · FNC: The O’Reilly Factor – 2,696,000 total viewers (462,000 in 25-54)
  • · HLN: Nancy Grace – 792,000 total viewers (272,000 in 25-54)
  • · MSNBC: All in with Chris Hayes – 639,000 total viewers (137,000 in 25-54)
  • · CNN: Anderson Cooper 360 – 453,000 total viewers (114,000 in 25-54)

CNN's new 10PM show The Point ranked as the network's third lowest rated telecast in the past seven years.

10-11 PM:

  • · FNC: On the Record – 1,446,000 total viewers (276,000 in 25-54)
  • · MSNBC: Last Word with Lawrence O’Donnell – 787,000 total viewers (223,000 in 25-54)
  • · CNN: The Point – 235,000 total viewers (59,000 in 25-54)




  • Tama


  • Andy

    The 8 o’clock hour needs a plain talking down to earth host, not someone from academia. Chris will bomb big time.

  • AppleStinx

    In some quarters “all in” can mean “exhausted”. Who chooses these program names?

  • UpAndOver

    is ‘all in’ a liberal or gay term ?

  • Jeff

    Is up and over a conservative or beastiality term. Probably with Goats…..poor goats :(

  • Cheryl Lynn

    I remember a couple of years ago when Chris first started he filled in for Maddow and tried to act just like her…I thought it was a comedy act…honestly. I thought I had put on a SNL skit by accident.

  • UpAndOut

    @UpAndOver–I think that’s what Bush and Cheney said when they sent American soldiers to die in false wars…

  • bill

    Boy…when Nancy Grace beats you, pack it in.

  • Iggy

    I get my news from the internet, not cable television channels.

  • DrX

    Chris is too nerdy for prime time, people just want to relax when they get home from work, not get sucked into some deep debate, reason Olbermann and Schultz were successful at that time slot is cause they gave people straight talk

  • Stan T.

    Posted April 3, 2013 at 9:08 PM
    Chris is too nerdy for prime time, people just want to relax when they get home from work, not get sucked into some deep debate, reason Olbermann and Schultz were successful at that time slot is cause they gave people straight talk


    Straight talk? BWAHHAHAHAHHAHA

  • Rick

    Just shows having affirmative action for a news program will never work out…..

  • MT Rick

    They seem to have a problem of trying to figure out whether it is the person that make the programing successful or whether it is the pressentation of the subject being discussed or just bad subject sellection.

    They may find that having someone totally new works better than hiring someone that is so called proven thinking that people will watch them because of name recognition. Creating a show premise and having the individual’s character come out is different than starting with an individual and using the individual’s charactor to create the show.

  • dorene mabry

    normal people choose to watch a normal person not crossdresser hayes or he/she madcow. no wonder the world is screwed up. mslsd the low information voter or the freaks.

  • Mackenzie

    MSNBC were fools to take out Ed Schultz out of his 8:00 p.m. slot and replace him with Hayes. I miss Ed’s passion so much, but having said that, here a some silver linings: Hayes’ Monday night show was absolutely wretched. He droned on and on as he read the news from a teleprompter. Hayes sounded like he wanted to be Brian Williams, but he was like the kid in drama class who bombed out because he couldn’t slow down when reading his lines. Hayes’ second night was better since he veered more into political issues. MSNBC needs to face it: We watch MSNBC (and others watch Fox) because we’re political junkies. If we want to watch straight news stories, we’ll watch the prime time stations instead. The other bright lining is that sometimes Ed’s ratings would shift around, so maybe it’s not a permanent sign.

  • frmhills

    I guess his wife get home from her job at the White House give him talking points for his 8 pm show.


    Chris is great and will do just fine. Lots of cable shows were down last night. CNN on the other hand is toast – The Point is just awful.

  • Carney

    Face it, the people that vote for the liberals don’t watch TV news or caremuch about it. They don’t care about being informed and could care less about politics and prime time news. Just keep sending free food and free money and they vote for whoever promises to keep it coming.

  • SF

    @Dorene Mabry,
    Maybe you should learn proper grammar and spelling before you disparage others. Not a good look.

    @Andy and Mackenzie: I totally agree with your posts. Not sure what the rationalization was with replacing Ed with Chris. If these ratings continue or slide further, I don’t see the arragement being a permanent one.

  • bob

    Holy cow. Fox news has almost 2 million more viewers than the other shows. I can’t see how MSNBC specifically can make any money with their dreadful ratings.

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