ABC’s ‘Jimmy Kimmel Live’ Attracts its Biggest Audience in 9 Weeks

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

Jimmy Kimmel Live Logo New

via press note:

During the week of March 25, 2013, ABC’s Jimmy Kimmel Live grew its overall audience over the prior week for the 2nd straight week to hit a 9-week high in Total Viewers – best since w/o 1/21/13. JKL also saw enormous gains over its performance on the same week last year of 41% in Total Viewers and 38% among Adults 18-49, growing year to year in each week since moving to 11:35pm.

 

  • · Thursday’s airing of JKL (on 3/28/13) was the week’s #1 telecast in late-night in Adults 18-49. On that day, JKL defeated NBC’s The Tonight Show with Jay Leno head-to-head in the hour by 21% among young adults.

 

  • · ABC’s Jimmy Kimmel Live ranked as the #2 talk show in late-night for the week in Adults 18-49, pacing within 100,000 Adult 18-49 viewers from NBC’s The Tonight Show, which had the benefit of a shorter 4-day week with all original telecasts.

 

  • · Despite airing a repeat telecast on Friday (versus a 4-day average of originals for Tonight Show), JKL stood just 9,000 Adult 18-34 viewers from NBC’s The Tonight Show during the week.

 

  • · ABC’s JKL outdelivered CBS’ The Late Show with David Letterman by 6% in Adults 18-49 and 6% in Adults 18-34, leading the CBS program in the latter demo in 11 of the 12 weeks since its 11:35pm move.
blog comments powered by Disqus