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Live+7 DVR Ratings: 'The Following' Leads Adults 18-49 Ratings Increase; 'Castle' Wins Total Viewership Gains & 'Smash' Earns Biggest Percentage Increase in Week 26

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April 8th, 2013

The Following March 18

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the twenty-sixth week of the 2012-2013 season (March  18-24), The Following topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.7 adults 18-49 ratings points.

Smash topped the % adults 18-49 ratings increase from DVR viewing, adding 100% to its Live+Same Day adults 18-49 ratings.

Castle  led total Viewership gains, adding 3.995 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 FOLLOWING, THE-03/18 FOX 2.5 4.2 1.7 68.0%
2 GREY'S ANATOMY-03/21 ABC 3.0 4.5 1.5 50.0%
3 New Girl-03/19 FOX 2.3 3.8 1.5 65.0%
4 Criminal Minds-03/20 CBS 3.0 4.4 1.4 47.0%
5 NCIS-03/19 CBS 3.2 4.4 1.2 38.0%
6 Castle-03/18 ABC 2.2 3.3 1.1 50.0%
7 CSI-03/20 CBS 2.3 3.4 1.1 48.0%
8 Glee-03/21 FOX 2.0 3.1 1.1 55.0%
9 SCANDAL-03/21 ABC 2.7 3.7 1.0 37.0%
10 Once Upon A Time-03/24 ABC 2.2 3.2 1.0 45.0%
11 2 Broke Girls-03/18 CBS 2.8 3.8 1.0 36.0%
12 BONES-03/18 FOX 2.1 3.1 1.0 48.0%
13 Chicago Fire-03/20 NBC 1.7 2.7 1.0 59.0%
14 Grimm-03/22 NBC 1.4 2.4 1.0 71.0%
15 REVENGE-03/24 ABC 1.8 2.7 0.9 50.0%
16 How I Met Your Mother-03/18 CBS 3.0 3.9 0.9 30.0%
17 MIKE & MOLLY-03/18 CBS 2.4 3.3 0.9 38.0%
18 Hawaii Five-0-03/18 CBS 2.1 3.0 0.9 43.0%
19 Family Guy-03/24 FOX 2.6 3.5 0.9 35.0%
20 HELL'S KITCHEN-03/19 FOX 2.0 2.9 0.9 45.0%
21 NCIS: LOS ANGELES-03/19 CBS 2.9 3.7 0.8 28.0%
22 Law And Order:SVU-03/20 NBC 1.6 2.4 0.8 50.0%
23 Body Of Proof-03/19 ABC 1.5 2.2 0.7 47.0%
24 SURVIVOR: CARAMOAN-03/20 CBS 2.6 3.3 0.7 27.0%
25 American Idol-WEDNESDAY-03/20 FOX 3.6 4.3 0.7 19.0%

Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 SMASH-03/19 NBC 0.7 1.4 0.7 100.0%
2 Grimm-03/22 NBC 1.4 2.4 1.0 71.0%
3 NEW NORMAL-03/19 NBC 0.7 1.2 0.5 71.0%
4 FOLLOWING, THE-03/18 FOX 2.5 4.2 1.7 68.0%
5 New Girl-03/19 FOX 2.3 3.8 1.5 65.0%
6 Chicago Fire-03/20 NBC 1.7 2.7 1.0 59.0%
7 Glee-03/21 FOX 2.0 3.1 1.1 55.0%
8 GREY'S ANATOMY-03/21 ABC 3.0 4.5 1.5 50.0%
9 Castle-03/18 ABC 2.2 3.3 1.1 50.0%
10 REVENGE-03/24 ABC 1.8 2.7 0.9 50.0%
11 Law And Order:SVU-03/20 NBC 1.6 2.4 0.8 50.0%
12 Go On-03/19 NBC 1.0 1.5 0.5 50.0%
13 WHITNEY-03/20 NBC 1.0 1.5 0.5 50.0%
14 CARRIE DIARIES-03/18 CW 0.4 0.6 0.2 50.0%
15 CULT-03/22 CW 0.2 0.3 0.1 50.0%
16 CSI-03/20 CBS 2.3 3.4 1.1 48.0%
17 BONES-03/18 FOX 2.1 3.1 1.0 48.0%
18 Criminal Minds-03/20 CBS 3.0 4.4 1.4 47.0%
19 Body Of Proof-03/19 ABC 1.5 2.2 0.7 47.0%
20 Vampire Diaries-03/21 CW 1.3 1.9 0.6 46.0%
21 Once Upon A Time-03/24 ABC 2.2 3.2 1.0 45.0%
22 HELL'S KITCHEN-03/19 FOX 2.0 2.9 0.9 45.0%
23 COMMUNITY-03/21 NBC 1.1 1.6 0.5 45.0%
24 Hawaii Five-0-03/18 CBS 2.1 3.0 0.9 43.0%
25 Mentalist, THE-03/24 CBS 1.4 2.0 0.6 43.0%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Program Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 Castle-03/18 ABC 11247 15242 3995 36.0%
2 FOLLOWING, THE-03/18 FOX 7341 11287 3946 54.0%
3 NCIS-03/19 CBS 19785 23468 3683 19.0%
4 Criminal Minds-03/20 CBS 11577 14913 3336 29.0%
5 Hawaii Five-0-03/18 CBS 8991 12219 3228 36.0%
6 CSI-03/20 CBS 10533 13709 3176 30.0%
7 GREY'S ANATOMY-03/21 ABC 9385 12501 3116 33.0%
8 Body Of Proof-03/19 ABC 8419 11497 3078 37.0%
9 Chicago Fire-03/20 NBC 6392 9435 3043 48.0%
10 SCANDAL-03/21 ABC 8509 11118 2609 31.0%
11 BONES-03/18 FOX 7585 10168 2583 34.0%
12 NCIS: LOS ANGELES-03/19 CBS 16840 19394 2554 15.0%
13 New Girl-03/19 FOX 4257 6735 2478 58.0%
14 Glee-03/21 FOX 5914 8334 2420 41.0%
15 Once Upon A Time-03/24 ABC 7381 9792 2411 33.0%
16 Grimm-03/22 NBC 5000 7392 2392 48.0%
17 Mentalist, THE-03/24 CBS 7996 10237 2241 28.0%
18 Law And Order:SVU-03/20 NBC 5512 7738 2226 40.0%
19 REVENGE-03/24 ABC 6313 8498 2185 35.0%
20 2 Broke Girls-03/18 CBS 8559 10687 2128 25.0%
21 MIKE & MOLLY-03/18 CBS 8382 10464 2082 25.0%
22 Golden Boy-03/19 CBS 9261 11069 1808 20.0%
23 Good Wife, THE-03/24 CBS 9586 11362 1776 19.0%
24 SMASH-03/19 NBC 2661 4339 1678 63.0%
25 Red Widow-03/24 ABC 4549 6204 1655 36.0%

The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • xwiseguyx

    I see a Smash renewal due at any moment… -:)

  • The End

    @xwiseguyx

    Totally, along with Awake right?

    Joking aside, I’m surprised how strong The Following is.

  • Judy912

    Fantastic numbers for ‘Castle’!! This season has perhaps the best episode ever!! Love the chemistry between the main characters Castle and Beckett and the storylines have been very entertaining. WAY TO GO CASTLE!!!

  • Bri

    wow at Criminal Minds tied with NCIS with a 4.4! Way to go CM!

  • gary

    help

    why Once is on the list 18/49 percentage increased whit 2.2 to 3.2 and Scandal whit 2.7 to 3.7 don´t

  • Holly

    @gary,

    Do you not understand what ‘percentage’ means?

  • ella

    Is there a place to view the cable networks’ +7 rating? I’d love to see how Defiance and Warehouse 13 do when they start airing again.

  • Jonathan

    Glad to see Smash get a nice bump…too little too late. I know many have written off this show, but I honestly think it has a good storyline and I love the cast. NBC has ruined so many decent shows by making ridiculous decisions and Smash is one of the more obvious victims.

  • Melissa

    @ella

    Is there a place to view the cable networks’ +7 rating? I’d love to see how Defiance and Warehouse 13 do when they start airing again.

    I’m pretty sure there’s not a website that compiles all the L+7 ratings into a big list like this one for cable shows, but sometimes you can find a specific show’s L+7 ratings in its network’s press releases.

  • Tom K

    All the negativity people have spread about the great show “SMASH” and not commenting on the impressive +7 figures just shows that so many people have an agenda and bad opinions. How many cop shows can you watch that give the viewer no chance to solve the mystery but go down the formulaic approach of saying, “this one did it”, then “that one did it”, and after a couple more lame blaims comes out of left field with “this one did it”. How freakin’ boring…. Stop bullying and allow people the opportunity to enjoy SMASH!

  • Darkridedan

    ^ Preach!

    Tho people have the opportunity to watch the show. I do think Neilson really needs to check up on their famines tho. They may find a few rotting corpses with tvs on CBS

  • Networkman

    I’m really happy to see The Following on top of the rankings in DVR viewing for adults 18-49. FOX has a new hit. ABC also has to be very pleased to see alot of their shows on the list, especially 9 year old Grey’s Anatomy. WOW at Castle’s increase in viewership and Body of Proof for adding enough viewers to break 11 million. I feel ABC should keep it over Nashville.

  • Anthony Parello (AP076)

    @Tom K

    I FORBID you to enjoy Smash.

    That’s the kind of power I yield.

  • SueP

    @Percyowner – SPN got a 1.0 live that week, so if they increased to 1.3 or 1.4 like normal, it would’ve been 40%, just below the table. I’m betting Arrow is right about the same. I’ll take the live ratings (even tho they’re annoying the crap out of me right now) over the Live+7 everyday. :)

  • Ashley

    Go The Following!

  • Tina

    The Following is one of the best show I have ever seen!

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