Univision is the #4 Broadcast Network or Higher For Tenth Consecutive Week Among Adults 18-34

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via press release:

Univision is the #4 Broadcast Network or Higher For

Tenth Consecutive Week Among Adults 18-34

 

Univision Finishes Week Ahead of ABC Among Adults 18-34, While Winning the 10 p.m. Hour Monday-Friday with Novela “Amor Bravio”

 

Network is #2 Among Adults 18-49 on Tuesday, Friday and Saturday

 

Season to Date, Univision is the Only Top 5 Broadcast Network to Increase Viewership Among Adults 18-49, with ABC, NBC, FOX, and CBS Declining

 

Univision Broadcast Prime Highlights Week of April 1 to April 7, 2013

  • For the entire week (M-SU), Univision ranked #4 among Adults 18-34, out-delivering ABC.   This marks the tenth consecutive week where Univision ranked #4 or higher among Adults 18-34.

 

  • Season to date among Adults 18-49, Univision increased +2% over prior year while the E-L broadcast networks decreased (FOX -22%, ABC -8%, NBC -8%, CBS -3%).  

 

  • On Monday night, Univision ranked as the #3 network among Adults 18-34 and #4 among Adults 18-49, out-delivering CBS.   Univision’s entire primetime lineup ranked among the top 10 programs for both demographics.

 

  • On Tuesday night, Univision ranked as the #2 network among both Adults 18-34 and Adults 18-49, out-delivering ABC, FOX, and CBS.  Univision’s entire primetime lineup ranked among the top 5 programs for Adults 18-34; top 10 for Adults 18-49. 

 

  • On Wednesday night, Univision ranked as the #3 network among Adults 18-34 and #4 among Adults 18-49, out-delivering NBC in each demographic.  Univision’s entire primetime lineup ranked among the top 15 programs for both demographics.

 

  • On Thursday night, Univision ranked as the #4 network among both Adults 18-34 and Adults 18-49, out-delivering NBC in each demographic.  Univision’s entire primetime lineup ranked among the top 15 programs for both demographics.

 

  • On Friday night, Univision ranked as the #2 network among both Adults 18-34 and Adults 18-49, out-delivering CBS, NBC, and FOX in each demographic.  Univision’s entire primetime lineup ranked among the top 5 programs for Adults 18-34; top 10 for Adults 18-49.

 

  • Airing “Sabado Gigante” (Giant Saturday), Univision ranked #2 among both Adults 18-34 and Adults 18-49, out-delivering FOX, NBC, and ABC in both demographics.  “Sabado Gigante” averaged 2.2 Million Total Viewers 2+, 869,000 Adults 18-49, and 326,000 Adults 18-34.  Also, it ranked among the top 10 programs of the evening for each demographic.

 

  • On Sunday night, Univision ranked as the #4 network among Adults 18-34 and Adults 18-49, out-delivering ABC in both demographics.  Also, Univision’s entire primetime lineup ranked among the top 20 programs for Total Viewers 2+, Adults 18-49, and Adults 18-34.

 

ü  At 7 p.m., Unvision aired “Aqui y Ahora” (Here and Now), which saw increases over the prior week among Total Viewers 2+ (1.9 Million, +30%), Adults 18-49 (876,000, +29%), and Adults 18-34 (301,000, +13%).

ü  At 8 p.m., “Nuestra Belleza Latina” (Our Latin Beauty) saw increases over the prior week among Total Viewers 2+ (3.0 Million, +12%), Adults 18-49 (1.5 Million, +20%), and Adults 18-34 (598,000, +15%).

ü  Following “NBL” at 10 p.m., “Sal y Pimienta” (Salt and Pepper) averaged 2.6 Million Total Viewers 2+, 1.3 Million Adults 18-49, and 479,000 Adults 18-34.

 

  • At 8 p.m., Univision’s novela “Porque El Amor Manda” (Because Love Rules) helped Univision rank as the #3 network for the hour (M-F) among Adults 18-34 and #4 among Adults 18-49.  The novela saw increases over the prior week among Total Viewers 2+ (3.9 Million, +7%), Adults 18-49 (2.1 Million, +11%), and Adults 18-34 (989,000, +12%).

 

  • Univision’s 9 p.m. novela “Amores Verdaderos” (True Love) helped Univision rank as the #3 network for the hour (M-F) among Adults 18-34 and #4 among Adults 18-49.  “Amores Verdaderos” saw increases over the prior week among Total Viewers 2+ (4.4 Million, +4%), Adults 18-49 (2.4 Million, +6%), and Adults 18-34 (1.1 Million, +4%).

 

  • Univision’s 10 p.m. novela “Amor Bravio” (Fierce Love) helped Univision rank as the #1 network for the hour (M-F) among Adults 18-34 and #2 among Adults 18-49.  “Amor Bravio” saw increases over the prior week among Total Viewers 2+ (4.1 Million, +8%), Adults 18-49 (2.2 Million, +13%), and Adults 18-34 (992,000, +17%).

 

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