TV Ratings Saturday: 'Smash' Sinks Even Lower & 'Bet on Your Baby' Premieres Weak

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April 14th, 2013

Bet on Your Baby

Scoreboard FOX CBS NBC ABC
Adults 18-49: Rating/Share 1.4/5 0.9/3 0.6/2 0.5/2
Total Viewers (million) 5.775 5.389 2.329 2.387


FOX was number one with adults 18-49 and with total viewers.

On CBS, the 48 Hours earned a  1.2 at 10PM, up from its last original's 0.9 adults 18-49 rating.

On FOX, NASCAR racing earned a 1.4 from 8-10PM and was the highest rated program of the night.

On ABC, the premiere of  Bet on Your Baby earned a 0.6  at both 8PM and at 9PM

On NBC,  Smash scored a 0.4, down a single tenth from last week's series low 0.5 adults 18-49 rating.

Broadcast primetime ratings for Saturday, April 6, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX NASCAR Racing (8-10PM) 1.4 5 5.78
CBS NCIS -R 0.7 3 4.86
ABC Bet on Your Baby 0.6 2 2.36
NBC Smash 0.4 1 1.80
9:00PM CBS 48 Hours -R 0.8 3 4.98
ABC Bet on Your Baby 0.6 2 2.27
NBC The Voice -R 0.6 2 2.26
10:00 PM CBS 48 Hours 1.2 4 6.33
NBC Saturday Night Live -R 1.0 3 2.93
ABC Body of Proof -R 0.4 1 2.53

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • gregg

    LoL at Kevin: Its not. boy, bust out of yr bubble

  • CJ

    It’s a shame about Smash. It has become really engrossing to watch and I’ve enjoyed it more each week. It’s far from perfect, but I still love it. I’ll be sad to say goodbye to it, along with the other dozen people still watching.

  • Jayzel

    How low will Smash go? Where it stops, nobody knows. 0.0? Stay tuned to NBC’s MuSt SeE TV and find out! Hahahahahahahahaa

  • The End


    Pity that 26 episodes in, it has gone from 11.44 million from the premiere of Season 1, to 1.80 million, we’re on roughly 11/12 percent of its original audience now. This has to be the biggest ratings crash in recent years.

  • danny94

    its funny how t.v is dead on a saturday night in the u.s but over here in the U.K its when all the biggest shows air like…the voice, x factor, Britans got talent and strictly come dancing (Dancing with the stars)

  • Josdeph

    A.P. Garcia:

    Some local TV and radio sports anchors where I live called last night’s (April 13th) NASCAR race the “Dallas/Fort Worth 500″.

  • Josdeph

    Was the 0.4 rating in the 18-49 demographic for last night’s (April 13th) “Smash” the lowest-ever number in that demo any prime-time program on NBC television since such records were kept??

  • Joseph

    NBC may need to burn-off “Smash” on Sunday mornings at 3 A.M. Eastern/Pacific time!

    Overall, I suspect that in most major markets, local sports (baseball, and/or hockey, and/or basketball) won the rating wars last night.

  • Ashley

    Saturdays are just awful! I hope the networks figure something out in the future or just put all repeats. It’s pretty dismal looking.

  • M K Sims

    I believe that “Bet On Your Baby” will stay on Saturday, no matter what the ratings are. ABC seems to favor certain shows over others and this seems to be one of their favorites, just like Nashville.

  • JeffT

    NBC isn’t writing or producing Smash. Blame the fall of the show on the writers and the storylines, such that they are. Too many characters to care about and too little continuity in the story. Since it’s already headed for the ash heap of TV shows, what difference, at this point, does it really make? :)

  • networkman

    I really enjoyed Bet on Your Baby. I found it more enjoyable than America’s Funniest Home Videos. And was hoping that it could finally be a replacement for it. It is definately a family game show, so the 7pm hour would be suitable. One positive note is that it maintain its demo in the second hour. It remained consistent throughout the night.

  • Oliver

    Smash, which cost $4m an episode, got 2/3rds of the ratings of Bet On Your frickin’ Baby.

    Smash is one of the biggest bombs ever.

  • Mon

    Flipping The Voice repeat and Smash did worse than last week. Yikes NBC

  • Alex

    Do we know why ABC have dumped Bet on Your Baby on Saturday? Is it really that bad? And when responding to that remember that this is the same network that put Work It on the air last season.

  • The Corrections Dept.


    Except, dear boy, that NBC *is* producing Smash. It is network and studio on the show and has, very famously, been made for two seasons at the direct control of Bob Greenblatt.

    But at this point, no, it doesn’t make any difference.

  • The Corrections Dept.


    Try $6M per, + promo.

    The order got cut because NBC (the network) insisted on characters & changes & reshoots that NBC (the studio) was forced to cover.

  • Alex

    @The Corrections Dept.
    Except, dear boy, that NBC *is* producing Smash…

    No they aren’t.

    Smash is a production of Universal Television and Dreamworks Television. Universal Television and NBC are owned by the same parent company but they are not the same company.

  • jackson

    Again! Network TV math…

    Paul Telegdy + a job = MIRACLE!

  • RGD

    Smash, I don’t understand why people think it should hang around? It isn’t a good show. Sorry. As much as I wanted to like it, Spielberg had a (u know what) about the lead actress when she was on IDOL. He promised her a TV show back then and this was it. The stories and acting in the first season were terrible. The second season was guest star performances to save it, no one cared. I hate to see anything get the boot, but sorry, this one deserves to be gone. IMHO

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