'MTV Movie Awards' Ratings Up in Key Demographics and Total Viewers

Categories: Cable TV,Uncategorized

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April 15th, 2013

2013 mtv movie awards logo

The 2013 MTV Movie Awards grew over the 2012 telecast among all key demos. The show earned a 3.4 rating among MTV's core Persons 12-34 demo, up 21 percent over last year, and garnered 3.8 million Total Viewers, up 19 percent from 3.2 million in 2012 .  The awards also  grew 45 percent among adults 18-34 and 44 percent among adults 18-to-49.

 
  • kevin

    nice job mtv

  • romo

    I remember when mtv only played music….now get off my lawn you rotten kids.

  • msupdate

    That’s actually really good. Congrats MTV

  • Kaylie

    I think the increase was due to all the Selena hype.

  • Samuel

    @Kaylie

    And The Hunger Games next film trailer airing at it, and also Rebel Wilson. She’s a hit with MTV’s younger demo, they made a smart choice using her as host.

  • Joseph

    It seems Selena Gomez brings ratings. I remember Much Music video awards having their highest ratings ever when she hosted/performing

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