'Katie' Earns its Top Household Rating in 4 Weeks and Equals a 2-Month High in Women 25-54

Categories: Press Releases

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April 16th, 2013

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via press release:

“Katie” is the Week’s No. 1 Freshman Syndie Talk Show in HH, Viewers and W25-54

 

“Katie” Grows Across the Board, Earning its Best Numbers in 4 Weeks Among

Households and Total Viewers, While Equaling a 2-Month High with Women 25-54

 

Ranked Among the 18 Syndicated Talk Shows This Season, “Katie” Places

In the Top Tier and Qualifies as TV’s Biggest Freshman Talker Since 2009

 

 

“Katie” National Ratings – Week 30

During the week of April 1, 2013, “Katie” finished as the No. 1 new syndicated talker in Households (1.7 rating), Total Viewers (2.127 million) and Women 25-54 (0.9 rating - tie).

 

  • “Katie” was up across the board week to week, gaining with Households (+6%), Total Viewers (+4%) and posting double-digit growth across all key Women demographics: W18-34 +33%, W18-49 +20% and W25-54 +13%. In fact “Katie” earned 4-week highs in Homes and Viewers, while equaling its best rating in 2 months with Women 25-54 – since w/o 3/04/13 and w/o 2/4/13, respectively.

 

  • Ranked among the 18 syndicated talk shows currently on the market, freshman “Katie” places in the top-tier across key measures: Households (No. 6 – 1.8 rating), Total Viewers (No. 6 – 2.401 million) and Women 25-54 (No. 6 – 1.0 rating). Overall “Katie” is TV’s biggest new syndicated talker in 3 years – since “Dr. Oz” in 2009.

 

“Katie” is executive-produced by Katie Couric and Michael Morrison and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels, Matt Strauss and Ethan Nelson and the program is directed by Joseph Terry.

 

Source: The Nielsen Company, National Live + Same Day Program Ratings, week of 04/01/13.  Season to date = 9/10/12-04/07/13.

 
  • primetime blabber

    don’t care….her own executive producers can’t stand her, she will be cancelled after season 2….

  • Nancy M

    The only reason she has any ratings is because of GH. She is flat and boring and for some reason we keep getting shows like this shoved down our throats. It really doesn’t even matter what network now, they are all horrible. Same cop shows, same everything. I might change to either apple tv or something else. I hate almost all of the shows of the broadcast networks. There are some good ones but the majority are horrible. GH FOREVER.

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