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Live+7 DVR Ratings: 'Modern Family' Leads Adults 18-49 Ratings Increase, 'Smash' Earns Biggest Percentage Increase & 'The Following' Tops Total Viewership Gains in Week 29

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April 29th, 2013

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Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the twenty-ninth week of the 2012-2013 season (April 8-14), Modern Family topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.9 adults 18-49 ratings points.

Smash topped the % adults 18-49 ratings increase from DVR viewing, adding 125% to its Live+Same Day adults 18-49 ratings.

The Following led total Viewership gains, adding 4.038 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Modern Family-04/10 ABC 3.8 5.7 1.9 50.0%
FOLLOWING, THE-04/08 FOX 2.2 3.9 1.7 77.3%
REVOLUTION-04/08 NBC 2.2 3.7 1.5 68.2%
New Girl-04/09 FOX 2.2 3.4 1.2 54.5%
Criminal Minds-04/10 CBS 2.9 4.1 1.2 41.4%
Hannibal-04/11 NBC 1.7 2.8 1.1 64.7%
NCIS-04/09 CBS 2.7 3.8 1.1 40.7%
VOICE-04/08 NBC 5.0 6.0 1.0 20.0%
OFFICE-04/11 NBC 1.9 2.9 1.0 52.6%
Glee-04/11 FOX 2.4 3.4 1.0 41.7%
CSI-04/10 CBS 2.4 3.3 0.9 37.5%
Family Guy-04/14 FOX 2.5 3.4 0.9 36.0%
HELL'S KITCHEN-04/09 FOX 1.9 2.7 0.8 42.1%
Nashville-04/10 ABC 1.8 2.6 0.8 44.4%
VOICE-TUE-04/09 NBC 4.4 5.2 0.8 18.2%
PARKS AND RECREATION-04/11 NBC 1.5 2.3 0.8 53.3%
Blue Bloods-04/12 CBS 1.3 2.0 0.7 53.8%
NCIS: LOS ANGELES-04/09 CBS 2.7 3.4 0.7 25.9%
Body Of Proof-04/09 ABC 1.4 2.0 0.6 42.9%
MIDDLE, THE-04/10 ABC 2.0 2.6 0.6 30.0%
SURVIVOR: CARAMOAN-04/10 CBS 2.5 3.1 0.6 24.0%
Mentalist, THE-04/14 CBS 1.4 2.0 0.6 42.9%
Go On-04/11 NBC 1.1 1.7 0.6 54.5%
American Idol-WEDNESDAY-04/10 FOX 3.2 3.8 0.6 18.8%
MINDY PROJECT-04/09 FOX 1.5 2.0 0.5 33.3%

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Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
SMASH-04/13 NBC 0.4 0.9 0.5 125.0%
FOLLOWING, THE-04/08 FOX 2.2 3.9 1.7 77.3%
REVOLUTION-04/08 NBC 2.2 3.7 1.5 68.2%
Hannibal-04/11 NBC 1.7 2.8 1.1 64.7%
Happy Endings-8:30PM-04/12 ABC 0.7 1.1 0.4 57.1%
New Girl-04/09 FOX 2.2 3.4 1.2 54.5%
Go On-04/11 NBC 1.1 1.7 0.6 54.5%
Blue Bloods-04/12 CBS 1.3 2.0 0.7 53.8%
PARKS AND RECREATION-04/11 NBC 1.5 2.3 0.8 53.3%
OFFICE-04/11 NBC 1.9 2.9 1.0 52.6%
Modern Family-04/10 ABC 3.8 5.7 1.9 50.0%
Hart Of Dixie-04/09 CW 0.6 0.9 0.3 50.0%
Happy Endings-8:00PM-04/12 ABC 0.8 1.2 0.4 50.0%
VEGAS-04/12 CBS 0.8 1.2 0.4 50.0%
Nashville-04/10 ABC 1.8 2.6 0.8 44.4%
Body Of Proof-04/09 ABC 1.4 2.0 0.6 42.9%
Mentalist, THE-04/14 CBS 1.4 2.0 0.6 42.9%
HELL'S KITCHEN-04/09 FOX 1.9 2.7 0.8 42.1%
Glee-04/11 FOX 2.4 3.4 1.0 41.7%
COMMUNITY-04/11 NBC 1.2 1.7 0.5 41.7%
Criminal Minds-04/10 CBS 2.9 4.1 1.2 41.4%
NCIS-04/09 CBS 2.7 3.8 1.1 40.7%
CSI-04/10 CBS 2.4 3.3 0.9 37.5%
Family Guy-04/14 FOX 2.5 3.4 0.9 36.0%
MINDY PROJECT-04/09 FOX 1.5 2.0 0.5 33.3%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
FOLLOWING, THE-04/08 FOX 6300 10338 4038 64.1%
Modern Family-04/10 ABC 10379 14363 3984 38.4%
REVOLUTION-04/08 NBC 6060 9628 3568 58.9%
NCIS-04/09 CBS 17216 20735 3519 20.4%
CSI-04/10 CBS 10953 14024 3071 28.0%
Criminal Minds-04/10 CBS 11221 14290 3069 27.4%
Blue Bloods-04/12 CBS 10648 13684 3036 28.5%
NCIS: LOS ANGELES-04/09 CBS 14103 16756 2653 18.8%
Body Of Proof-04/09 ABC 8983 11629 2646 29.5%
Glee-04/11 FOX 6666 9094 2428 36.4%
Hannibal-04/11 NBC 4376 6747 2371 54.2%
Mentalist, THE-04/14 CBS 7848 10169 2321 29.6%
Nashville-04/10 ABC 5962 8050 2088 35.0%
New Girl-04/09 FOX 4086 6136 2050 50.2%
VOICE-04/08 NBC 14033 16023 1990 14.2%
VEGAS-04/12 CBS 7198 9162 1964 27.3%
VOICE-TUE-04/09 NBC 13312 15239 1927 14.5%
Good Wife, THE-04/14 CBS 10134 12000 1866 18.4%
Golden Boy-04/09 CBS 7885 9557 1672 21.2%
OFFICE-04/11 NBC 3834 5482 1648 43.0%
SMASH-04/13 NBC 1839 3367 1528 83.1%
HELL'S KITCHEN-04/09 FOX 4530 6039 1509 33.3%
American Idol-WEDNESDAY-04/10 FOX 12231 13736 1505 12.3%
MIDDLE, THE-04/10 ABC 7548 9028 1480 19.6%
Family Guy-04/14 FOX 5023 6473 1450 28.9%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • CG

    I’m basically praying to every god and monster that Hannibal is renewed.

  • Ram510

    Wow Modern Family gained less than a 2.0 in the demo, I don’t think that’s happened in a while. The show is really losing viewers

  • Melanie

    Geez, the NBC shows have knocked the CW shows out of the top 25 in % increase — that’s a sad state of affairs for the peacock.

  • Melanie

    Oh no, wait, nevermind — this was a repeat week for everything except HOD — Sorry! Disregard previous comment

  • Melanie

    Although, it still is a sad state of affairs for NBC even without a comparison to the CW!

  • Joe.

    Ram510; Modern Family is not losing viewers. It’s up 0.4 million from last year. TBBT went down in viewers in the fourth season, it’s now the biggest show on TV, as did Friends. Most comedies have a slump season. MF is not.

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